LONDON – Unilever has appointed its executive vice-president homecare, oral care and water Keith Weed as chief marketing and communications officer, replacing Simon Clift.
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Guys, don’t you wish you could clone yourself when your girlfriend babbles on endlessly in your ear about the fact her make up isn’t what she wants it to be while you’re busy playing a game?
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Dans la lignée directe de la Revolte, voici ce nouveau concept-car présenté au Salon de Genève 2010. Baptisée “Survolt”, il s’agit d’une voiture électrique et pleine de style dotée d’un habitacle élégant et high-tech, issue du centre de design Citroën. Plus de visuels dans la suite.
The presence of two media brands — the BBC and BET — on this week's Top 10 Most Tweeted Brands chart raises some interesting questions about why people tend to tweet about brands.
LONDON – The Financial Services Authority has granted Metro Bank the first full service banking licence for a new High Street bank since the 19th century.
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Google’s not going to be a fan of this one. Cambridge UK-based Rapportive just released a Firefox and Chrome extension that boots ads off a person’s Gmail page and replaces them with Retagr-style social media links and bio info of the person whose email you are reading.
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LONDON – Universal McCann radio specialist Amanda Barrett is continuing to create quite a stir with her appearance on the BBC One’s MasterChef, reaching the quarter-finals of the cookery contest after her appearance in last night’s episode.
There are people in every community who give their time unconditionally to causes about which they are passionate. Scripps Networks, working within its Fine Living Network's "Surprise Vacations" series, partnered with Walt Disney World to recognize the volunteer spirit of a special group of people from around the country whose work epitomizes the idea of shared responsibility.
LONDON – A competition for players of online social game Pet Society to recreate famous movie scenes using their virtual pets has helped it land 136,000 Facebook fans.
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On the internet shit happens. People get stalked. Racy photos of underage celebrities appear. Viruses wreak havoc. And sites go down…
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LONDON – Electronics giant Apple has announced the first versions of its new iPad device will go on sale in the US on Saturday 3 April and in the UK a few weeks later.
LONDON – WPP chief Sir Martin Sorrell used a well-worn football analogy to describe his company’s performance in 2009 today before forecasting a return to growth in the second quarter this year.
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If you’re a woman living in Colorado and have breasts bigger than a B cup, it appears your state is pulling the welcome mat out from under your feet.
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LONDON – Simon Cowell’s US talent show ‘American Idol’ has removed its contestants’ individual accounts from Twitter, Facebook and MySpace, and put them all under one profile across all sites.
LONDON – Car manufacturer Peugeot has launched a mobile ad campaign that promotes its 107, 207 and 308 models and allows drivers to book a test drive via their phones.
Um comercial elaborado para a ONG inglesa Sussex Safer Roads Partnership está correndo a internet como uma pólvora. Durante o mês passado, quando foi colocado no Youtube, o vídeo alcançou a faixa de 2 milhões de views, a maior parte deles na última semana.
Blogs, fóruns e sites de alguns dos principais jornais do mundo comentam sobre o sucesso do vídeo.
A tentativa da ONG é conscientizar o público sobre a importância do cinto de segurança.
Une belle direction artistique sur ce film abstrait intitulé “Nokta” avec différents éléments organiques autour des thèmes de l’énergie et du hasard. Développé par le designer Onur Senturk, sur un sound-design de Echolab (Gavin Little). A découvrir dans la suite.
LONDON – The Red Knights, the group of financiers looking to take control of Manchester United from the Glazer family, have raised a reported £1.5bn from 60 investors, including Saatchi & Saatchi Worldwide vice-chairman Richard Hytner.
Você tinha dúvidas? O novo clipe do OK Go, a banda que certamente será lembrada para sempre como “aquela do vídeo com as esteiras”, pegou fácil o primeiro lugar no ranking dessa semana.
“This Too Shall Pass” é um intrincado cog incluindo os integrantes do grupo. Construído pela Syyn Labs, de Los Angeles, a produção levou meses. Porém, forem necessários apenas 5 dias para atingir 3.5 milhões de views.
2. Gorillaz: Stylo
Outro novo clipe lançado essa semana, também garante seu lugar no ranking dos vídeos mais assistidos na internet. “Stylo” do Gorillaz estreou no YouTube e chegou a 1.2 milhão de views, mesmo com a mania irritante das gravadores de desativaram a incorporação do vídeo.
Em resumo, não posso embedar aqui, você vai ter que ir lá no YouTube pra assistir.
3. Justin Bieber: Baby ft. Ludacris
Clipes musicais já tem uma predisposição natural para estarem nos mais assistidos. Se for um grupo ou artista pop, mais fácil ainda. Publicado no dia 19 de fevereiro, “Baby” do ídolo teen Justin Bieber já soma mais de 15 milhões de views.
4. We Are The World 25 for Haiti
A versão século XXI de “We Are The World” permanece no ranking, mas caindo posições a cada semana. O clipe foi publicado no YouTube no dia 13 de fevereiro, e hoje ultrapassou a marca dos 7 milhões de visualizações.
5. Pedigree Dogs: 1000 FPS
Depois de tantos clipes, um comercial entra no ranking. A campanha para Pedigree, criada pela TBWA Toronto, captura cães em super slow-motion, com uma câmera Phantom.
Ao mesmo tempo que os filmes fazem sucesso (1.3 milhão de views), a acusação de plagiar um clipe do Vitalic só aumenta. É, não tem jeito, clipes musicais continuam nos perseguindo.
———————————————— * Top 5 Viral é um ranking do Brainstorm #9 que apresenta os vídeos mais assistidos na internet durante a semana. Os dados, mensurados e compilados, são fornecidos pela Unruly Media.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.