Advances in a host of technologies like radio frequency identification (RFID), near field communications (NFC), electronic product codes (EPC) and, most importantly, Twitter and its API are enabling an array of smart interactions and connections between objects and people.
LONDON – The Sun newspaper’s radio station SunTalk was named the digital innovation of the year at the British Press Awards last night.
LONDON – Sections of the alcohol industry have welcomed the government’s decision to hit the cider industry with a hefty duty while environmentally conscious brands will welcome the government’s plan to set up a £2bn “green bank” in today’s Budget.
Coup de projecteur sur les derniers projets du collectif AntiVJ. Un mélange réussi entre visuels live et installations design réalisés en mai 2009 pour le festival Nuits Sonores de Lyon ou encore en Corée du Sud avec Songdo : une performance audiovisuelle inattendue.
LONDON – Small businesses and entrepreneurs look set to benefit from this year’s Budget, after the Chancellor outlined a number of favourable tax treatments and support measures.
“2.7 million children in egypt don’t have childhood.”
Advertising Agency: TBWA, Cairo, Egypt
Chief Creative Officer: Arindam Sengupta (Oranjee)
Art Director: Sameh George / Youssef Gadallah / Montasser Khalil
Copywriter: Sameh George / Youssef Gadallah
Photographer: www.gearbox-studios.com
Producer: Mohamed Mamdouh
Assistant Producer: Amir Said
(TrendHunter.com) Have you ever had dreams of getting away from it all, of getting back to the land? You vs. nature? If you purchase the Kayenta Bunker in Utah, all that–and so much more (or less)–will be yours.
Built…
NEW YORK (AdAge.com) — The most significant change to Google's search ads in years could be the most controversial to the nation's biggest brands. Last fall Google rolled out the change to AdWords last Fall, a format called Ad Sitelinks, where search advertisers buying their own brand names can add additional links to a traditional search beyond a link to their homepage.
LONDON – J Sainsbury, Britain’s third largest grocer, has today reported its slowest quarterly sales growth in almost five years.
Fun Youtube flash game for Hot Wheels
LONDON – Motor oil brand Castrol is returning to TV after two years with an ad created by Ogilvy breaking next month.
Advertising Agency: TBWA\Whybin, Auckland, New Zealand
Executive Creative Director: Andy Blood
Creative Director: Guy Roberts
Art Director: Tara McKenty
Copywriter: Iain Nealie
“It’ll be too late to complain once we’re finally forced to move home. Noé – Save the Earth.”
Advertising Agency: CLM BBDO, Paris, France
Executive Creative Directors: Gilles Fichteberg, Jean-François Sacco
Acount managers: Pascal Couvry, Nicolas Fabre
Art Director: Lucie Valloton
Copywriter: Julien Perrard
Buy Arter: Sylvie Etchemaïté
Illustrator: Frédéric Perrin
LONDON – Saatchi & Saatchi Canada has created a viral that predicts the death of advertising agencies unless they embrace the power of digital creative.
(TrendHunter.com) In the fashion world, some age-old styles come full circle, inspiring artists and designers to expose their aesthetics in fashion history.
In ‘Chaos: The Vintage Issue’ Winter 09/10, artists, photographers,…
LONDON – Adidas and the National Basketball Association (NBA) have extended their global partnership to give the sportswear brand exclusive rights to NBA clothing in Europe.
LONDON – The absence of an obvious lead story today forces the British press to revert to type: ‘We must pay for immigrants who don’t live here’, warns the Daily Express; ‘Obama makes history’ says The Times and ‘Budget stealth tax hits middle classes’, warns The Daily Telegraph.
LONDON – Word of mouth and social media will play a heavy part in holidaymakers’ decisions about where to escape for a break this summer, according to a new report.
A viral video campaign from Intel with men using cannon to create Intel jingles.
Advertiser: Intel
article sponsored by goviral network
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