Baden Baden: Believe

Baden Baden: Believe

$15 a bottle. And believe us, it sells.

Advertising Agency: Lew´Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowicz, André Laurentino
Art Director: Renato Lopes
Copywriter: João Braga
Photographer: Rogerio Miranda
Published: September 2007

Baden Baden: Over

Baden Baden: Over

We’ve got it, but it’s over.

Advertising Agency: Lew´Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowicz, André Laurentino
Art Director: Renato Lopes
Copywriter: João Braga
Photographer: Rogerio Miranda
Published: September 2007

Baden Baden: Waiting

Baden Baden: Waiting

1 am. And the kids at home waiting for dad to finish his beer.

Advertising Agency: Lew´Lara/TBWA, São Paulo, Brazil
Creative Directors: Jaques Lewkowicz, André Laurentino
Art Director: Renato Lopes
Copywriter: João Braga
Photographer: Rogerio Miranda
Published: September 2007

Amnesty International: Mugshot, 3

Amnesty International: Mugshot, 3

He’s done nothing. He’s just showing Amnesty’s phone number.
Discriminating is not human. Denounce it.

Advertising Agency: McCann Erickson Portugal
Creative Directors: Diogo Anahory, José Carlos Bomtempo
Art Director: André Lopes
Copywriter: Emerson Braga
Photographer: Gonçalo Almeida

Amnesty International: Mugshot, 2

Amnesty International: Mugshot, 2

He’s done nothing. He’s just showing Amnesty’s phone number.
Discriminating is not human. Denounce it.

Advertising Agency: McCann Erickson Portugal
Creative Directors: Diogo Anahory, José Carlos Bomtempo
Art Director: André Lopes
Copywriter: Emerson Braga
Photographer: Gonçalo Almeida

Amnesty International: Mugshot, 1

Amnesty International: Mugshot, 1

He’s done nothing. He’s just showing Amnesty’s phone number.
Discriminating is not human. Denounce it.

Advertising Agency: McCann Erickson Portugal
Creative Directors: Diogo Anahory, José Carlos Bomtempo
Art Director: André Lopes
Copywriter: Emerson Braga
Photographer: Gonçalo Almeida

Ace Gentile: Lively colors

Ace Gentile: Lively colors

Advertising Agency: Grey Milano, Milan, Italy
Executive Creative Director: Francesco Emiliani
Creative Director: Barbara Cicalini
Art Director: Federica Facchini
Copywriter: Marco Carucci
Post production: Studio Ros
Published: April 2008

Fiat: Owl

Fiat: Owl

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Directors: Beatriz Sanches, Sidney Araújo
Copywriters: Guilherme Aché, Ricarrdo John
Photographer: Marcus Hausser
Published: December 2007

Fiat: Ladybug

Fiat: Ladybug

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Directors: Beatriz Sanches, Sidney Araújo
Copywriters: Guilherme Aché, Ricarrdo John
Photographer: Marcus Hausser
Published: December 2007

Fiat: Rabbit

Fiat: Rabbit

Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo John, Sidney Araújo
Art Directors: Beatriz Sanches, Sidney Araújo
Copywriters: Guilherme Aché, Ricarrdo John
Photographer: Marcus Hausser
Published: December 2007

Greenpeace: Recycling

Greenpeace: Recycling

Recycling: You’re already doing it.
We humans are born to recycle. So why not find out more on how to do all the different kinds of recycling?

Advertising Agency: Ogilvy Asia Pacific
Creative Directors: Andrew Lok, Gary Tranter, Matt Cullen
Art Directors / Copywriters: Andrew Lok, Shannon Tham
Illustrator: Shannon Tham
Published: May 2008

WWF: Pawprint

WWF: Pawprint

Help to save wild animals endangered by extinction.

Advertising Agency: Euro RSCG Warsaw, Poland
Creative Director: Jacek Szulecki
Art Director / Photographer: Dariusz Małkiński
Copywriter: Piotr Barański
Published: March 2006

Mazda: Man

Mazda: Man

When you have to run, drive a Mazda RX-8.

Advertising Agency: JWT Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director / Illustrator: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Published: April 2008

Mazda: Oops

Mazda: Oops

When you have to run, drive a Mazda RX-8.

Advertising Agency: JWT Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director / Illustrator: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Published: April 2008

Mazda: Pregnant

Mazda: Pregnant

When you have to run, drive a Mazda RX-8.

Advertising Agency: JWT Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director / Illustrator: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Published: April 2008

Mazda: Fat

Mazda: Fat

When you have to run, drive a Mazda RX-8.

Advertising Agency: JWT Brussels, Belgium
Creative Directors: Sabine Botta, Christopher Gelder
Art Director / Illustrator: Sebastien Verliefde
Copywriter: Jurgen Verbiest
Published: April 2008

Peugeot: Heating

Peugeot: Heating

If you also care about the environment, but still need a car, the 107 it’s for you: more economical (fuel consumption 4.1l/100 km in combined cycle), less pollutant (CO2 emissions of 108 gr/km).

Advertising Agency: EuroRSCG Lisbon, Portugal
Creative Director: José Alfredo Neto
Art Director / Illustrator: Sofia Silva
Copywriter: Filipa Silva
Published: May 2008

Peugeot: Recycle

Peugeot: Recycle

If you also care about the environment, but still need a car, the 107 is for you: more economical (fuel consumption 4.1l/100 km in combined cycle), less pollutant (CO2 emissions of 108 gr/km).

Advertising Agency: EuroRSCG Lisbon, Portugal
Creative Director: José Alfredo Neto
Art Director / Illustrator: Sofia Silva
Copywriter: Filipa Silva
Published: May 2008

Peugeot: Global warming

Peugeot: Global warming

If you also care about the environment, but still need a car, the 107 is for you: more economical (fuel consumption 4.1l/100 km in combined cycle), less pollutant (CO2 emissions of 108 gr/km).

Advertising Agency: EuroRSCG Lisbon, Portugal
Creative Director: José Alfredo Neto
Art Director / Illustrator: Sofia Silva
Copywriter: Filipa Silva
Published: May 2008

Carre’ Fresh: Toilet brush

Carre' Fresh: Toilet brush

Wipe whatever you’ve touched.

Advertising Agency: Creativejuice\G1, Bangkok, Thailand
Creative Directors: Thirasak Tanapatanakul, Jiravut Dusadeepun
Art Directors: Voratep Onlamul, Jakkarin Auttapoldachanan
Copywriters: Watta at Pimonsri, Hussapong Julphaibul, Chomkare Hirunrusmee
Photographers: Anuchai Srijarunputong, Nok Pipattungkul / Remix Studio, Bangkok