May
20
Advertising: Miami Area Hotel Brings Its Past to Forefront
Posted in: UncategorizedPrint ads in a $1 million campaign link the Biltmore’s historic past and illustrious guests to today’s visitors.
May
19
Campaign Spotlight: Travel Magazine Goes ‘Native’ With Lodging Collection
Posted in: UncategorizedAfar magazine has added a website section devoted to high-end hotels and resorts that have paid $25,000 each to be included.
May
05
Hollywood Charities Boycott Hotel to Protest Brunei’s Adoption of Shariah
Posted in: UncategorizedThe Beverly Hills Hotel is owned by an investment fund controlled by the sultan of Brunei.
Feb
26
Advertising: For Hotels.com’s Campaign, the Answer Was Obvious
Posted in: UncategorizedAmid characters like Dos Equis’s Most Interesting Man in the World and the Geico gecko, Hotels.com is personifying its new ad theme.
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Dec
16
Advertising: Airbnb Campaign Uses Birdhouses to Widen Its Reach
Posted in: UncategorizedAirbnb, an online service that connects travelers with people who want to rent out their homes, is beginning its first integrated national advertising campaign.
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Oct
07
Campaign Spotlight: A St. Regis New York Face-Lift Spurs a Glamour Campaign
Posted in: UncategorizedThe hotel’s first advertising since 2011 is linked to the $90 million renovation of the facility.
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Sep
23
Campaign Spotlight: Ads for Rosewood Hotels Hope to Convey ‘A Sense of Place’
Posted in: UncategorizedThe hotel chain is highlighting “experience” travel tied to its lodging worldwide.
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Apr
30
Travelers Increasingly Demand High-Quality Wi-Fi
Posted in: UncategorizedMobile devices grow more powerful by the day, and hotels, airports and airlines are struggling to keep up with customer demand for high-quality Wi-Fi service.
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Apr
30
Hotel Guests Turn Away From TV and Toward Streaming Media
Posted in: UncategorizedHotels are less interested in television hardware than in getting the Internet into every room, and delivering what entertainment the guest may prefer.
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