Advertising: Westin Creates Six Pillars of Well-Being in a Program for Guests and Employees

The program is being introduced on Thursday to coincide with the International Day of Happiness, which promotes well-being, among other things, and the first day of spring.

    



Advertising: Commercials With a Gay Emphasis Are Moving to Mainstream Media

Until recently, ads with lesbian, gay, bisexual and transgender themes were usually limited to media those consumers watched and read.

    

Hotel Guests Turn Away From TV and Toward Streaming Media

Hotels are less interested in television hardware than in getting the Internet into every room, and delivering what entertainment the guest may prefer.

    

Advertising: Four A’s Conference Vows to Appeal to Its Dual Constituencies

An advertising group’s decision to combine conferences is still striving to appeal to all of the attendees, who come from media agencies and the management and creative realms.