Gray Sees Retirement of 2 Station GMs

Two general managers are retiring from Gray Media. Laura Long is retiring as the general manager of KNOE in Monroe, Louisiana effective October 4, 2024. In Sherman, Texas, Rick Dean will retire as the general manager of KXII effective December 31, 2024. Long began her television career 35 years ago in Monroe, after earning a…

Here’s the Roundup for the Week Ending October 4

Happy Friday to all who celebrate! In this week’s news I didn’t write up for one reason or another, we see a couple of political stories where a local journalist asks the hard questions and a longtime Tampa journalist dies after a battle with Parkinson’s. Let’s do the thing: Will Jones, a reporter with Michigan’s…

Honda’s Reverse Poem About Failure Is an Ode to F1 Legends

Honda literally flips the script on a poem about failure in an emotional brand campaign about Formula 1 drivers that includes a partnership with Netflix. “Unstoppable Dreams,” created by independent agency RPA, is narrated by actor and professional wrestler John Cena, a longtime partner of the brand. It shows footage of Ayrton Senna – who…

Dating App Challengers: The New Suitors Courting Gen Z

Though there’s evidence that dating apps are turning off younger users, that hasn’t stopped new brands from entering the game. Amid an era of “dating app fatigue,” a wave of challengers are targeting Gen Z and Millennial users with promises to help solve toxic dating behaviors or facilitate alternative relationship models. Some say they’re not…

NBA Tipoff Ad Passes League’s Future to Young Players and Creators

It’s a new era for the NBA, and its marketing is reflecting that. We’re still a little less than a month away from the start of the National Basketball Association (NBA) season and the 11 games that comprise Kia NBA Tip-Off 2024, but players have reported to training camp and preseason and international exhibitions in…

Leigh Spann Leaving WFLA. Tampa Station Hosts 5K to Say Goodbye

WFLA meteorologist Leigh Spann is leaving the Tampa NBC affiliate after 17 years. She announced her departure last month. Spann joined the station in 2007. She told viewers she didn’t come to the decision lightly, but her husband got a job in Ohio awhile ago and she said she “just wasn’t ready” to leave then,…

Layoffs Reported at ABC Stations

ABC News and the ABC stations group were impacted by layoffs Wednesday. The Hollywood Reporter said about 75 staffers at ABC News and at ABC’s owned local TV stations will be let go. No programming will be impacted, and no entire teams will be eliminated, but the company is making the changes to be “sustainable,…

Character.AI Deletes Avatar of Murdered Girl After Admitting a Policy Violation

AI firm Character.AI is facing backlash after using the likeness of Jennifer Ann Crecente, an 18-year-old murder victim from 2006, in a video game without her family’s consent. The company said that the character violated its policies against impersonation and removed the character. Drew Crecente, Jennifer’s father, received an automated Google alert that an AI…

Week of September 23 Cable News Ratings: Fox News Leads in All Categories

This is TVNewser’s basic cable network ranker and cable news report for the week of September 23, 2024. The last full week of September saw Fox News continue to dominate in primetime and total day, while also posting week-to-week audience losses in total viewers and Adults 25-54 demos during both dayparts. On the other hand,…

Red Wing Creates a ‘Will’ For Boots to Fight Fast Fashion

An estimated 11.3 million tons of clothes and shoes wind up in U.S. landfills each year from fashion waste. Legacy footwear brand Red Wing Shoes fights against fast fashion in a campaign encouraging people to pass their boots down through generations. With agency Wieden+Kennedy New York, Red Wing has created a sewn-in ‘will’ for Heritage…

Dr Pepper Encourages People to Get Weird Instead of Doomscrolling

When faced with boredom, many people’s first reaction might be to turn to their phone. Dr Pepper, however, is prescribing a dose of weirdness to treat everyday monotony. A bizarre campaign, created by London agency Pablo, personifies Dr Pepper as a medical doctor with a soda can for a head. This doctor’s cure is to…

At Climate Week NY 2024, Marketers Look Beyond Net Zero

The Change Climate Project, formerly known as Climate Neutral Certified, wants brands to think beyond net zero. The nonprofit was founded in 2019 to create a more reliable, climate-focused certification that would allow environmentally conscious consumers to put their dollars toward brands that have made a commitment to reduce and offset their carbon emissions. Now,…

Here’s the Roundup for the Week Ending September 27

Happy Friday to all who celebrate! In this week’s edition of stories we didn’t write up for one reason or another, we see that over the air broadcasting is back in one South Dakota market while a former local anchor is making his name in anime. In the spirit of never making ‘Fetch’ a thing,…

OpenAI CTO Mira Murati Quits the Company

Mira Murati, chief technology officer of OpenAI, announced Wednesday that she is stepping down from the company after a tenure of six and a half years. “After much reflection, I have made the difficult decision to leave OpenAI,” Murati wrote in a memo to staff, which she also shared on X. “There’s never an ideal…

Brands Are Taking Over Hollywood Barbie-Style

When it comes to the future of entertainment, brands are everything–Hollywood’s just Ken. Greta Gerwig’s Mattel-derived 2023 blockbuster proved that millions of people would spend billions of dollars to live in a Barbie world for two hours. And as far as Oscar-winning manager-producer Michael Sugar is concerned, that movie is just the tip of the…

Oklahoma Station Seeks Restraining Order Against State Department of Education

A hearing has been set for a restraining order KFOR is seeking against Oklahoma State Department of Education Superintendent Ryan Walters and OSDE Press Secretary Dan Isett. The Oklahoma City NBC affiliate claims the Oklahoma State Department of Education, specifically Walters and Isett, are saying the 75-year broadcast station is not a legitimate news organization….

Friday, September 20 Evening Cable News Ratings: Rachel Maddow Doc Is First at 9 p.m.

25-54 Demographic (Live+SD x 1,000) Total Day: FNC: 218 | CNN: 103 | MSNBC: 126Prime: FNC: 269 | CNN: 106 | MSNBC: 195 FNC: CNN: MSNBC: 4PM Your World:164 Tapper:122 Deadline WH:136 5PM Five:299 Tapper:137 Deadline WH:– 6PM Baier:214 Blitzer:140 Melber:172 7PM Ingraham:222 Burnett:159 Reid:167 8PM Watters:273 Cooper:123 Maddow:185 9PM Hannity:230 The Source:109 From Russia:200…

New AARP Study Finds Positive Shift in Online Images of Older People

A new AARP study found that there has been a positive shift over the past five years in how adults over 50 are portrayed online. Overall, negative sentiment in online media and marketing images dropped 28% from 2018 to only 10% in 2023. According to the research, the 50 and older population is perceived as…

Firehouse Subs Campaign Celebrates the Triumphant Return of Hot Sauce Bars

To fans’ dismay, Firehouse Subs shut down its hot sauce bars when the Covid-19 pandemic hit the U.S. in March 2020. Now the sandwich chain is celebrating the triumphant return of its hot sauce bars with a humorous campaign in which heat lovers expect to find the condiment everywhere. The protagonists in the ads, by…

Jonathan Novack Joining KIAH in Houston as Chief Meteorologist

Jonathan Novack is joining Houston CW affiliate KIAH as chief meteorologist. Novack comes from Los Angeles Fox-owned station KTTV. The move was first reported by Houston media blogger Mike McGuff. This is a return to Houston for Novack, who worked at NBC station KPRC from 2007 to 2010 before leaving to appear on The Bachelorette…