If it Doesn’t Mean Business, it’s Just a Party

We don’t gather at events for the lanyards, the lukewarm coffee, or the networking app no one remembers to download. We gather to do business.  But a dangerous myth has […]

3 Takeaways From Kantar’s 2025 Brand Summit

At market research firm Kantar’s Brand Summit event on May 15, the parent companies of those storied brands, including Mars Wrigley, Diageo, Inspire Brands, and Newell Brands, revealed their strategies for growing in a time of tariffs and economic uncertainty.

McDonald’s, Olipop, and Nissan Dish on Their Buzziest Brand Collabs 

ADWEEK’s Social Media Week has come to a close, but the social and influencer marketing conversation is here to stay. Brands big and small convened at the event in New […]

ADWEEK Comes to C2 Montréal Next Week

It took me about eight minutes to know that ADWEEK had to find a way to work with C2. 

Why Lyft and Notion Turn to LinkedIn Influencers for Brand-Building

The brands discuss how they’ve leveraged the professional networking platform to build trust and drive impact.

David Banner Reveals How Brands Can Crack the Cultural Code

As creators and artists increasingly drive consumer trends, brands must look to them to set the tone for what’s cool and relevant. But in the race to show up authentically, […]

Navigating the Future of Trust, Risk, and Opportunity in the Age of AI

For marketers, AI promises a leap in productivity—but only when guided by a clear strategy and human oversight. The question isn’t whether to use AI, but how to use it […]

REPORT: Mastercard, Nissan, PepsiCo, and Citi Pull Back on NYC Pride March Sponsorships

Mastercard, Nissan, PepsiCo, and Citi will not sponsor the 2025 New York City Pride March. According to a report from The Wall Street Journal on Tuesday, Mastercard is not renewing […]

Tariffs Impact Hyundai and Nissan’s Ad Plans, But It’s Business As Usual for Kia

On March 26, President Donald Trump announced a 25% tariff on imported automobiles and specific automobile parts. Now, with a potential reprieve in sight, brands including Hyundai and Nissan have […]

MSNBC May Add New Products Once It’s Split from NBC News

MSNBC’s Rebecca Kutler and her senior executives are feverishly working behind the scenes preparing for the network’s spin-off from its longtime corporate sibling NBC News. The network is in the process of looking for new office and studio space. It recently hired Scott Matthews to oversee its newsgathering buildout and is looking to hire more…

The Ankler Partners with NAB Show to Debut Business of Entertainment Track

The entertainment news startup The Ankler has partnered with NAB Show to introduce a new series of programming, called its Business of Entertainment track, to the multi-day event. The convention, hosted by the National Association of Broadcasters, will be held April 5 through April 9 in the Las Vegas Convention Center. It serves as an…

MSNBC Live To Co-Host and Stream Final DNC Leadership Forum (Updated)

Live from Washington, D.C., it’s the latest edition of MSNBC Live. The cable network’s in-person event division is co-hosting the fourth and final Democratic National Committee leadership forum alongside Georgetown University’s Institute of Politics and Public Service on Jan. 30. This is the last forum before the Feb. 1 elections that will determine the DNC’s…

Here’s Your Guide to 2025 Sundance Film Festival Brand Activations and Events

You’ve come a long way, Sundance. Forty years ago, in 1985, Robert Redford’s Sundance Institute assumed control of the fiercely independent U.S. Film Festival held in the Utah ski town of Park City. Over the ensuing four decades, the annual event–officially rebranded as the Sundance Film Festival in 1991–has become the launching pad for filmmakers,…

Newsers React to Donald Trump’s Inauguration

Donald Trump was sworn in as America’s 47th president on a chilly Monday in Washington, D.C. President Trump took the oath of office a little after Noon/ET inside the U.S. Capitol rotunda. “From this day forward, our country will flourish and be respected again all over the world,” Trump said in his 30-minute inaugural address….

Here’s How to Watch Donald Trump’s Inauguration

President-elect Donald Trump is set to begin his second term in the Oval Office on Monday, Jan. 20. The Inauguration Day ritual will attract considerable attention as Trump returns to office with a tighter grasp on the various branches of power. In addition to Republican control of the House and Senate, he also has a…

Fox News Turns the Calendar From Turkeys to Christmas Trees

The weather outside may have been frightful ahead of Thanksgiving, but the Fox News crew sought to warm hearts with the network’s fifth annual All-American Christmas Tree Lighting. Held the week before Turkey Day on Friday, Nov. 22, the event took place outside of FNC’s midtown Manhattan headquarters and featured a bevy of the network’s…

Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama

Flashback is a feature series that revisits key moments from TV news history with the Newsers that were part of them. Long before the fictional machinations of the Roy family, Americans were hooked on a real-life succession drama playing out on their television screens… or one they believed to be real anyway. 35 years ago,…

Donald Trump Declares Victory in the 2024 Presidential Race

Former President Donald Trump declared victory in the 2024 presidential race in the early morning hours on Wednesday, Nov. 6. Trump took the stage at 2:24 a.m. ET and addressed the crowd gathered at his campaign headquarters in Florida. At the time of his speech, only Fox News and NewsNation had called the presidential race…

Here’s How Brian Williams Began Amazon’s First Newscast

Brian Williams didn’t travel over the rainbow to return to the anchor’s chair–just to Culver City, California. The former face of NBC Nightly News ushered Amazon into the brave new world of news programming on Tuesday when Election Night Live with Brian Williams debuted on Prime Video at 5 p.m. ET. And Williams was well-aware…

Election Night 2024 Set Tours: CBS News Promises an ‘Electric’ Evening

With Election Night rapidly approaching, TVNewser is here to provide virtual visits to some of the network studios you’ll be watching on Nov. 5. Check out behind the scenes photos and expert commentary from the designers who brought the new and improved sets to life. Gabriel Almanzar, CBS News creative director Norah O’Donnell will be…