Apr
17
Heads Up, Marketers: That Jargon Habit Could Be Costing Your Brand Millions of Dollars
Posted in: UncategorizedA new study calculates the wages of gibberish.
Apr
17
How Linda McMahon’s “A.1.” Gaffe Sparked a Viral Campaign for Steak Sauce
Posted in: UncategorizedWhen Linda McMahon called AI “A.1.” at a summit, Kraft Heinz and Mischief turned the viral blunder into a spicy social media moment, even getting a shoutout from John Oliver.
Apr
16
EXCLUSIVE: Madwell Furloughs Employees as Financial Distress Mounts
Posted in: UncategorizedThe troubled ad agency, facing serious financial pressure, has furloughed an estimated 20-30 staffers.
Apr
16
3 Crazy Details from ADWEEK’s Interview with Madwell’s Controversial Founder Chris Sojka
Posted in: UncategorizedHere are the three craziest details from ADWEEK’s interview with disgraced Madwell founder Chris Sojka.
Apr
16
Doner Takes Ross-Simons’ Media AOR from Kepler
Posted in: UncategorizedDoner Media has been named media AOR for Ross-Simons, shifting the account from Kepler after a competitive pitch.
Apr
15
Tariff Headwinds Shook the Markets, But Not Arthur Sadoun’s Confidence
Posted in: UncategorizedPublicis Groupe CEO says clients are ‘cautious but combative’ following a strong Q1.
Apr
14
Momentum Worldwide’s Jason Snyder Named Chief AI Officer, Shaping Brand IP
Posted in: UncategorizedThe IPG-owned agency’s creation of a CAIO is “a core business strategy.”
Apr
14
AKQA Names Four Global Chiefs Following Reorg
Posted in: UncategorizedAKQA has appointed four new global executives as part of a broader restructure.
Apr
11
Innocean Wins El Pollo Loco Creative Account From Organic
Posted in: UncategorizedAfter a competitive review, El Pollo Loco has dropped incumbent agency Organic and handed its creative business to Innocean USA, charging the Southern California shop with reviving the 50-year-old QSR […]
Apr
11
Xbox Wants You to ‘Wake Up’ for Its New Global Brand Campaign
Posted in: UncategorizedCo-directed by acclaimed filmmakers David Fincher and Romain Chassaing, the film will run across various global markets.
Apr
10
Huge Folds In Hero Digital, Adds AI and Performance Marketing Muscle
Posted in: UncategorizedHuge is integrating fellow AEA-owned agency Hero Digital and retiring the brand as it expands its capabilities in AI, marketing, and commerce.
Apr
10
CarMax Selects 72andSunny Los Angeles as Creative Agency of Record
Posted in: UncategorizedThe used-car retailer is moving from The Martin Agency after a competitive review.
Apr
09
This CCO Splits His Studio Time Between Campaigns and Fine Art
Posted in: UncategorizedBailey Lauerman’s Carter Weitz is an accomplished painter across a range of styles, from landscapes to abstracts.
Apr
08
EXCLUSIVE: McCann NY Eliminates CCO and Head of Growth Roles
Posted in: UncategorizedMcCann NY is streamlining leadership as two top execs depart.
Apr
04
Enter ADWEEK’s 2025 Media Plan of the Year Awards Before the Final Deadline
Posted in: UncategorizedGet your submissions in by April 21.
Apr
04
Final Deadline for ADWEEK’s 2025 Agency All-Stars Is Approaching
Posted in: UncategorizedSubmissions are due by April 21.
Apr
03
Too Much Milk, Not Enough Seats: EssenceMediacom’s Messy First Day of RTO at WTC
Posted in: UncategorizedReports of overcrowding, employees working from waiting room chairs, and a fridge full of milk marked WPP’s first day back to the office.
Apr
02
Stagwell Appoints John Kahan as First Chief AI Officer
Posted in: UncategorizedStagwell has appointed John Kahan, former Microsoft and IBM executive, as its first Chief AI Officer.
Apr
02
Stagwell Appoints John Kahan as First Chief AI Officer
Posted in: UncategorizedStagwell has appointed John Kahan, former Microsoft and IBM executive, as its first Chief AI Officer.
Apr
01
McCann ECD Launches Creative Agency to Bolster Offshore Talent
Posted in: UncategorizedMcCann Worldgroup executive creative director (ECD) Ioana Filip is leaving to launch her own creative agency called International Waters, ADWEEK has learned. The exec has spent nearly 20 years at […]
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