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| THE ORIGINAL? Massin exhibition at UQAM design center – 2002 Graphic Designer : Stéphane Huot (Canada) |
LESS ORIGINAL Drama played at Avignon Festival – 2013 Graphic Designer : Pascale Manns (France) |
| THE ORIGINAL? Heineken « Occasionally perfect Billboard » – 2011 Source : PSFK Agency : Wieden + Kennedy New York (USA) |
LESS ORIGINAL Virgin Radio BillBooth Party – 2012 Source : I Believe in ADV Agency : BCP (Canada) |
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| THE ORIGINAL? Capisco Hot Sauce – 2011 Source : Cannes Archive Online, Agency : Inter Publicity Mumbai (India) |
LESS ORIGINAL Taystee Chili Sauce – 2012 Source : Adsoftheworld Agency : McCann Erickson Nairobi (Kenya) |
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| THE ORIGINAL? Heineken – Bags made of recycled billboards– 2009 Source : Adsoftheworld Agency : JWT, San Juan (Puerto Rico) |
LESS ORIGINAL Chevrolet Cruze – Bags made of recycled billboards – 2012 Source : Adsoftheworld Agency : Mac Laren Mc Cann (Canada) |
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| THE ORIGINAL? Vicks Vaporub “Breathe deeply” – 2006 Source : Cannes Archive, Agency : TBWA Santo Domingo (Dominican Republic) |
LESS ORIGINAL : Sudafed “Breathe clearly” – 2009 Source : Cannes 2009 outdoor longlist Agency : JWT London (United Kingdom) |
| Des affiches qui arrachent au moins un sourire, mais si les Anglais aspiraient à l’originalité c’est raté. Un exemple paru dans CB News Magazine N°1024 |
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
