Twitter began accepting applications for the upcoming debut of Verification for Organizations, formerly known as Twitter Blue for Business. A square company badge will appear next to the display name of businesses that subscribe, and those businesses will be able to link affiliated brands, businesses and individuals to the account. Those accounts will display a…
Business publisher Morning Brew announced its acquisition of audio and video startup Our Future, which produces short-form business content on platforms, as part of the publisher’s bid to broaden its appeal to younger, business-focused audiences. The financial details of the deal were not shared. The Axel Springer-owned publisher plans to expand Our Future’s short-form video…
The verdict was a rare legal victory for Ms. Ressa, founder of the news site Rappler, who has been under pressure from the Philippine authorities for years.
With influential works like Sir Arthur Conan Doyle’s Sherlock Holmes and Fritz Lang’s Metropolis free of copyright as of 2023, it’s truer than ever that the wild world of the public domain can offer a bizarre and even thrilling jaunt through historical oddities and masterpieces alike. Hoping to inspire readers to tap into the classics…
Discord acquired Gas, a teen-focused, poll-based social media application that enables friends to share compliments with each other. Terms were not disclosed. Gas will continue as a standalone app, and its team will join Discord to help the messaging platform continue to grow across its core audience, as well as attract new audiences. Discord wrote…
As it hopes to regain its footing in the home fitness and exercise category, Peloton has named Leslie Berland as its new chief marketing officer. Berland joins the company four months after Dara Treseder, the brand’s former global head of marketing, departed for Autodesk. Berland will begin the role on Wednesday. Berland comes to Peloton…
In today’s episode of Home / Work, host Antonio Lucio sits down with Coinbase CMO Kate Rouch and B?s Ranch CEO Brian Rouch. As Coinbase’s first CMO, Kate is working to build a new model of Web3 marketing. While Brian seeks to use B?s Ranch to introduce and inspire interest in the long-standing Western traditions…
The brand looked to the company’s original pitch as inspiration for the spot.
For a long time, a degree was mandatory for most professional careers. But a college education isn’t the only way to learn career-ready skills. Alternative paths to hone these skills, like trade schools or on-the-job training, are valid means of education yet still overlooked by employers, contributing to a serious economic barrier for those without…
Kristen Bell, the new mental health ambassador for Hers, talks about ending the stigma surrounding mental health care.
Veganuary, a nonprofit group that encourages people to skip animal products this month, latches onto the ’80s nostalgia trend with a candy-colored PSA that addresses the post-holiday blues. The ad stars three family members who have clearly fallen into a funk–they’re binge watching, doom scrolling and indiscriminately napping. They’re completely sluggish and uninspired. The savior…
TBWAChiatDay leaves the street that was once the beating heart of the ad industry to build a new legacy.
Victoria Eady Butler is quickly becoming a woman to know in the world of whiskey. She is the great-great-granddaughter of Nearest Green, the first known African-American master distiller who worked alongside Jack Daniel. Butler is currently the master blender of the award-winning Uncle Nearest Premium Whiskey. She oversees the blending process of its core and…
Heineken teams with Marvel for what it says is the Big Game’s first non-alcoholic beer ad.
In a security filing, Disney was harshly critical of Nelson Peltz, saying he had “no strategy, no operating initiatives, no new ideas and no plan.”
Instagram can often feel like a carefully curated carousel of stylish, staged candids, travel reels set to high-octane music and memes. Millennials or Gen Zers, which account for two-thirds of the app’s 1.2 billion users, are usually the culprits. With influencer spend set to reach $32.5 billion according to Statista, and the majority of these…
Instagram can often feel like a carefully curated carousel of stylish, staged candids, travel reels set to high-octane music and memes. Millennials or Gen Zers, which account for two-thirds of the app’s 1.2 billion users, are usually the culprits. With influencer spend set to reach $32.5 billion according to Statista, and the majority of these…
Ulta Beauty hired Samsung executive Michelle Crossan-Matos as its new CMO.
In 2023, winning and thriving brands will stay ahead of innovation and create unique consumer experiences. But how can brands innovate and differentiate themselves in their marketing? And what can they expect in 2023 and beyond? Raja Rajamannar, chief marketing officer at Mastercard, joins Suzy Founder and CEO Matt Britton on the latest episode of…
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