Nike Asked Kids to Build a Metaverse World Inspired by Its Classic Air Max Sneaker

Nike’s Air Max sneaker has gained a cult following among Millennials since its debut in 1987 but, 34 years later, the brand faces a challenge: how do you make the shoe relevant to a younger generation? Nike’s answer was to head to the metaverse and enlist kids to create a digital world centered around the…

See the finalists for Ad Age's 2022 Creativity Awards

Winners to be revealed at the A-List and Creativity Awards gala in New York City on April 25.

4 Points to Hit for a Successful Livestream Concert

Editor’s note: This is the first installment of Beats, Bytes and Brands, a monthly column on the newest trends and activations converging across the music industry and brand marketing. Brands have historically been major players in the concert industry: In 2019, sponsorships accounted for $590 million of Live Nation’s earnings. It’s no mystery why brands…

With Just 1% of Ad Agencies Owned by Women, Female Founders Give Tips on How to Start Your Own Shop

Simply put: There aren’t many women-owned ad agencies in North America. According to the 4A’s, there are 22,000 ad agencies across the continent. Less than 1% are owned by women. Those who do run their own shops want to change that, starting with Zembezi founder and CEO Jean Freeman and Cornett president and owner Christy…

Spotify Recruits Google and LinkedIn Execs For European Ad Sales Drive

Having begun a major international recruitment drive last year, music streaming service Spotify has expanded its advertising sales leadership across Europe–with hires from Google and LinkedIn set to join in the coming weeks. With 406 million active users, the business has announced that it will increase its ad sales and ads business marketing team by…

Rumble, the Right’s Go-To Video Site, Has Much Bigger Ambitions

The company, supported by Donald Trump, Peter Thiel and other prominent conservatives, wants to help build a “new internet” independent from Silicon Valley’s titans.

The top 5 creative campaigns you need to know about now

Brands jump on the Oscars in all kinds of ways and accessibility takes the main stage.

Rumble, the Right’s Go-To Video Site, Has Much Bigger Ambitions

The company, supported by Donald Trump, Peter Thiel and other prominent conservatives, wants to help build a “new internet” independent from Silicon Valley’s titans.

‘The Magic Is in the Purple’: Gary Vaynerchuk’s Ethos and Industry Assessment

Outspoken and full of energy, VaynerMedia founder Gary Vaynerchuk is a different kind of agency boss, preferring to wear baseball caps and T-shirts over button-downs and suits, and entirely beholden to his belief that social media is the future of advertising. The last time Vaynerchuk was able to visit his team in London was before…

Brands and Advertisers Can Keep Making a Difference for Ukraine

Over the last few weeks, we’ve heard of hundreds of brands, from fast food chains to tech giants, cutting ties with or suspending operations in Russia in response to the war in Ukraine. Corporate action has been swift and the list of brands leaving Russia grows daily. But when it comes to positive action assisting…

Publishers Are Getting Organized to Protect Female Reporters from Digital Harassment

The digital transition has proven bittersweet for many female journalists, as some of the same qualities that make the internet such a valuable tool for reporting, such as the intimacy it affords, can also make it a haven for harassment. According to an April 2021 report commissioned by UNESCO, nearly three in four female journalists…

Will Smith Slapping Chris Rock Overshadows Apple TV+’s Historic Oscar Win

It should have been Apple TV+’s big night at the 94th Academy Awards after it became the first streamer ever to win a Best Picture Oscar–for CODA–but all anyone could talk about during and after the ceremony was the shocking altercation that occurred onstage earlier in the telecast between Will Smith and Chris Rock. Rock,…

Diminutively Flexible Tiny Homes – The 'Quatro' Offers Versatile Uses From a Compact Package (GALLERY)

(TrendHunter.com) Land Ark RV has already gained several admirers with the release of flexible tiny homes such as the Draper and the Drake, but the company is showing that it’s not keen to passively rest on its…

‘CODA’ Triumphs, but Onstage Slap Takes Center Stage at the Oscars

On a night when “CODA” became the first film from a streaming service to win best picture, the focus was on Will Smith’s altercation with Chris Rock.

Zelensky Gives Interview to Russian Journalists. Moscow Orders It Quashed.

The remarkable interview was still published by journalists outside of Russia, an episode that laid bare the extraordinary, and partly successful, efforts at censorship by Moscow.

Trevor Noah hosts Grammys and TBS airs Final Four: The Week Ahead

Marketing and media events to watch this week.

Dunkin’ CMO is out after less than a year

Rafael Acevedo exits the Inspire Brands-owned chain after coming from Coca-Cola in June.

 

Chris Wallace Says Life at Fox News Became ‘Unsustainable’

As he starts a new streaming show at CNN, the longtime TV anchor reflects on his decision to leave Fox News after 18 years.

Google Turns a Look Into a Winning Story of Accessibility for the 2022 Oscars

Google’s newest campaign emphasizes that there’s always more to a look–for some, it can be absolutely crucial to one’s quality of life. The brand debuted a new spot titled “A Look Can Say A Lot,” which will air during Sunday’s Academy Awards telecast. The minute-long ad supports the brand’s “Look to Speak” app, an assistive…

Prepare Yourself To Be A Cat Parent

Bringing a pet home is like adopting a baby who needs lots of care, love, and attention. You need to prepare yourself to make them a part of your family and home and gather enough information about their upbringing. Every pet demands the same love and care, but you would have to make special arrangements for the kittens! They are sophisticated, adorable furry creatures, and their needs also vary depending on the breed you choose to adopt. 

So, before you start searching for Bengal kittens for sale or look for a Persian furball, you need to prepare yourself to be the best cat parent! Try knowing the breed well by learning their body language, nutritional requirements, and everything related to them. Furthermore, you would have to make changes in your home to accommodate them and make them feel at home!

Tips To Be A Perfect Cat Parent

Learn About Their Meals

Before everything else, you should learn about the meals and feeding patterns. This information varies for different breeds, so it is vital to look for your preferred kitten breed and not get generalized information. 

Stock Up Supplies

Once you know what your kitten will eat, it is time to stock up on supplies. Understand that food is not the only thing they need. They need toys, their bed, a feeding bowl, and many other things to feel comfortable at home. Furthermore, you should keep track of the supplies and get the stuff before running out of it to avoid causing any discomfort to the kitten.

Prepare Your Home

Before you pet a cat, you would have to cat-proof your space. Cats are cheerful and move around all the time. They can go up and down the surfaces, which increases their chances of getting hurt. Thus, you should remove all the potentially hazardous items from their way and give them room to roam. 

Slow Socialising

If you are looking for the Bengal kittens for sale, you should know that they take time to adapt to a new environment. Do not force them to play if they do not want to, and give them time before you make them socialize with the guests and other family members. When you see that your kitten is comfortable moving around and have found its new hide points, it is time you try taking them out to socialize.

Having all the information, you can better prepare yourself and your home for the new addition to the family. Make sure everyone at home supports the idea and will give the little kitten all the love and affection that a human child would need. Understand that it is a responsibility no less than raising a child. So, be the cat parent only if you are truly ready. Bring your pet home, and after some time, you will not be able to imagine your life without it!

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