Your Year on Yelp Rolls Out in Canada, US

Business directory and crowdsourced review forum Yelp rolled out its version of a 2021 wrap-up with Your Year on Yelp, a personalized data-driven recap of users’ contributions on the platform and the impact they had on the community at large. Your Year on Yelp is a visual vertical feed that includes reviews written, photos uploaded,…

Pinterest Sees Big Plans, Big Spending From Men in 2022

Pinterest sees 2022 as a big year for spending–by men. In a recent study the platform commissioned from Talkshoppe, Pinterest found that men were setting big goals for the new year, and actively planning to invest the time and money to reach those goals. A Pinterest spokesperson said in an email, “From a millennial who…

Metaverse, audio and gaming advertising—what to expect in 2022

Brands will demand improvements in the ability to measure, verify and predict the quality and performance of media investments.

“Your World Of Text”: documento TXT infinito permite colaboração de qualquer lugar do mundo

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Dessa vez, o assunto não tem nada a ver com o metaverso. Segundo o DesignTAXI, a “Your World Of Text“ é uma expressão primitiva dessa “nova” realidade. Ela funciona como uma tela colaborativa infinita e editável de texto, na qual qualquer um pode “escrever” em tempo real. Se isso está mais para Wikipédia? Talvez. A …

Leia “Your World Of Text”: documento TXT infinito permite colaboração de qualquer lugar do mundo na íntegra no B9.

The Florida Lottery: Cash Pop

With cash pop it only takes one number to win.

ONE Brands: Break from Chalky Protein Bars

ONE Brands knows protein snacks don’t have to taste bland, and has built its reputation around fantastic flavor and texture delivery while still delivering complete, quality protein with just 1g of sugar. With roots in sports nutrition. ONE protein bars come in 20 delicious flavors and contain 20 grams of protein.

Video of Bro, ONE Bars with Zero Chalky Taste

Video of Break from Chalky Bars with ONE Bar

News Publisher Grid Aims to Differentiate Itself Through Its Interconnected Approach

Digital news publisher Grid debuted Wednesday with a series of stories, such as its intersectional report on the misinformation surrounding Covid vaccines and pregnancy, that reflect the multidisciplinary approach that it hopes to make its signature. Its launch comes amidst an explosion of new media companies and products, such as the forthcoming Axios Pro, soft…

Top 2022 mobile marketing trends after a disruptive year

Start.io’s Gil Dudkiewicz shares his perspective on how the past year sets the stage for mobile marketing, privacy, technology and diversity in 2022.

Colorado lança cerveja de rapadura com embalagem 100% reciclada de cacos de vidro

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Com uma atuação que pretende valorizar os ingredientes brasileiros em suas receitas e colaborar com a preservação do meio ambiente, a Colorado uniu esses dois pedaços importantes de sua trajetória para trazer a “Brasil com S nº18”, uma Black IPA com rapadura. Além do novo sabor, a garrafas de vidro são feitas de material 100% …

Leia Colorado lança cerveja de rapadura com embalagem 100% reciclada de cacos de vidro na íntegra no B9.

Brasileiro usa celular em média 5 horas e meia por dia, aponta estudo

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Um estudo da empresa de análise de mercado digital App Annie revela que o brasileiro é o povo que usa mais o celular durante o dia. Empatado com a Indonésia, o país aparece em primeiro lugar no ranking de volume médio diário de uso do aparelho, com nada menos que cinco horas e meia consumidas …

Leia Brasileiro usa celular em média 5 horas e meia por dia, aponta estudo na íntegra no B9.

Scarborough Health Network: Love, Scarborough

If the past two years have taught us anything, it’s that sickness is without prejudice. Regardless of race, class, gender, or age, we’re all at risk of needing urgent medical care. While each one of us can become ill, access to health care and quality of care can vary significantly. Sadly, we aren’t all equal when it comes to health care. This is the challenge currently facing Scarborough, which accounts for 25% of Toronto’s population yet receives less than 1% of the hospital donations. SHN is made up of three hospitals that serve one of the most diverse communities in the whole country. Scarborough is home to many new Canadians, who often speak a primary language other than English, and SHN serves a catchment area of nearly a million people. SHN is committed to providing world-class, inclusive care for Canada’s most diverse community, but it’s significantly underfunded.

“Love, Scarborough” is built around the idea of an open letter from Scarborough to the rest of the city imploring them to help level the playing field. The campaign looks to raise awareness for the need to close Toronto’s healthcare gap by driving donations not just from Scarborough, but across the Greater Toronto Area. The integrated campaign, created by Ogilvy Toronto, is running across TV, cinema, print, radio, and online.

Throughout the campaign, the font that is featured was created from the real handwriting of 26 different individuals connected to SHN – one for each letter of the alphabet. On LoveScarborough.ca, people can learn about these people’s stories and even submit their own story using the font, aptly named “Scarborough Sans”.

Video of Love, Scarborough

The Adventure Challenge: Ready for an Adventure?

A man uses our products, books comprised of scratch-off adventures, to enliven his life and eventually find true love.

Isaia: I’m going to the beach wearing a jacket

VADO A MARE CON LA GIACCA (I’m going to the beach wearing a jacket)

The new Isaia 2022 institutional communication has an original approach, focused on the
concept of “smartorial elegance”, one of the brand’s Leitmotives. It is a more informal and
relaxed key to the interpretation of fashion, able to respond to the significant changes in attitude
and use that have emerged during the recent pandemic period. The premium quality of fabrics
and workmanship remains more solid than ever, but the codes have changed, elegance is freed
from any rigidity and takes on sporty connotations. Even the men’s suit in its classicism mixes
with other elements, a triumph of contamination, comfort and fluidity.

Twitter Deals Out Some #RealTalk for Brands on Its Platform

Twitter introduced #RealTalk Thursday, a guide for how brands should continue evolving based on an analysis of 10 years’ worth of tweets from brands. The social network said it analyzed 5,000 unprompted tweets about brands from June 1, 2020, through March 1, 2021, to identify distinct shifts and trends in attitudes about how brands behave…

Instagram for Business: How to Add a Reminder to a Post

Instagram allows users with professional accounts to add reminders to their posts on the photo- and video-sharing platform. For instance, a store may want to add a reminder to a post about an upcoming sale. When a professional account adds a reminder to a post, viewers will be able to tap the bell icon under…

Adult Treehouse Cabins – Wauhaus is Hello Wood's Interpretation of a Treehouse for Adults (GALLERY)

(TrendHunter.com) The Wauhaus cabin follows Hello Wood’s recent constructions of the Workstation Cabin and the Kabinka. It follows the minimalist design of its predecessors and rests atop pillars that elevate…

How ungated content drives pipeline for a response management company

At RFPIO, marketing content generates 90% of sales-qualified leads.

Domino's: DOMIN-OH-HOO-HOO

Domino’s, the UK’s favourite pizza company, has launched the next iteration to its hugely successful DOMIN-OH-HOO-HOO campaign across the country today. Back by popular demand, the new playful creative reveals a highly sought-after new deal offering 50% off pizza when £30 or more is spent online.

Created by agencies of record VCCP alongside its CX and production arms VCCP CX and Girl&Bear, the DOMIN-OH-HOO-HOO campaign continues to delight the nation following the success of the first two films which reached 95% of the UK population and started a yodelling movement. The third instalment reveals a reason to be happy this January, a month common with tighter purse strings – a crowd-pleasing nationwide deal.

Video of Betty Hoo-Hoo

Telemundo Creates Content Brand Tplus to Serve U.S. Hispanics

NBCUniversal’s Telemundo is debuting a new content brand that the company hopes will serve the full spectrum of U.S. Hispanics as part of its effort to grow Peacock subscribers. Top line Offerings from the new brand, Tplus, will initially be available on the Peacock Premium tier this fall, with content programmed for what the company…

Snap Poaches Twitter, Instagram Execs

Snap Inc. filled two roles in its executive ranks by tapping Twitter and Instagram for talent. New senior director of business marketing, North America Win Sakdinan had been with Twitter for nearly six years, most recently as director of North America business marketing. He will be based in New York. While at Twitter, Sakdinan managed…