The top 5 brand TikToks you need to know about right now

Ad Age’s ranking of the best brand TikToks from the past month.

Amazon begins $500 million media review for Audible

Streaming audiobook brand sent invites to all major media holdings companies to field interest in managing its ads.

Vinheta de fim de ano da Globo tem Fernanda Montenegro e nova identidade visual

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A Globo divulgou na última quarta-feira (1) a edição deste ano de sua campanha de fim de ano, a tradicional vinheta cantarolada pela música “Hoje é um novo dia de um novo tempo que começou”. De volta a um formato presencial depois de feita no remoto em 2020, a versão de 2021 reúne o elenco …

Leia Vinheta de fim de ano da Globo tem Fernanda Montenegro e nova identidade visual na íntegra no B9.

IAB Sets 2022 Hybrid NewFronts Date, Creates PlayFronts for Gaming Industry

After two years of all-virtual NewFronts, the International Advertising Bureau is ready to get back to in-person presentations for its annual spring event–mostly. The IAB has set its upcoming 2022 NewFronts to take place in a hybrid format–four days of in-person presentations, followed by a day of virtual events–during the week of May 2, 2022….

Panera's ugly holiday cups come from viral TikTok designer Emily Zugay

Collaboration between Panera and Emily Zugay yields questionably designed cups encapsulating a 2021 trend.

Women leaving ad industry at alarming rate

Survey from She Runs It shows disproportionate number of women fleeing the agency, media and tech fields.

'Bodyright' campaign aimed at ending online abuse

The organization is urging lawmakers to protect images of women online.

Em Seatlle, mensagens avisam: a internet como a conhecemos pode acabar ainda hoje

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Temos mais um anúncio de apocalipse para chamar de nosso! Dessa vez, mensagens bem diretas apareceram em Seatlle para alertar que a internet como a conhecemos hoje pode acabar em 2 de dezembro de 2021. Isso mesmo, nesta quinta-feira. Gael Fashingbauer Cooper do site CNET, que mora na cidade dos Estados Unidos, tirou uma foto de uma …

Leia Em Seatlle, mensagens avisam: a internet como a conhecemos pode acabar ainda hoje na íntegra no B9.

Sabra CEO Joey Bergstein Talks Ecommerce for Perishable Foods

Sabra CEO Joey Bergstein shared how ecommerce can transform a one-time hummus buyer into someone who regular has the chickpea dip on their shopping list at Adweek’s Commerce Week. Bergstein spoke to Rachel Tipograph, CEO of ecommerce platform MikMak, and Sarah Hofstetter, president of ecommerce-analytics company Profitero. Together, Tipograph and Hofstetter host the podcast Brave…

Pantone Develops a Color Palette to Promote the Beauty of Finland

Finland is known, alongside the rest of the Nordics, as a place that is surrounded by natural beauty, which drives much of its tourism. To convey what visitors can expect, Pantone has created a color palette to evoke its look alongside a connected picture gallery of photos taken by its citizens. Developed by mobile technology…

Bissell names McCann as its creative agency of record

Prior agency ICF Next held the account for seven years.

 

The future of in-housing is hybrid—and punk rock

5 strategies that radically change how creative work gets done.

The top 5 brand TikToks you need to know about

Ad Age’s ranking of the best brand TikToks from the past month.

Disney names Susan Arnold, former P&G exec, as chairman

Arnold, who replaces Bob Iger as chairman, is the first woman in the role at Disney.

What retailers should give millennial and Gen Z women for the holidays

3 ways retailers can use these shopping weeks to build their customer base for years to come.

Mozilla Revamps Its RegretsReporter Browser Extension for YouTube Users

Mozilla introduced a new RegretsReporter browser extension with the hopes that people using it will help the nonprofit gauge how well YouTube’s algorithmic controls are working. The Google-owned video site’s controls enable YouTube users to reject recommendations of videos they don’t like via buttons including Dislike, Don’t Recommend Channel and Not Interested, but Mozilla questioned…

How Chilly’s Feel-Good Marketing Aims to Make Sustainability Accessible to All

The year is 2025, and the air is filled with ghosts. As a grandmother in her local diner, fans at a soccer field, teenagers on a school trip and revellers at a bachelorette party swap disposables for reusable containers, the specters of plastic bottles float away on the wind. This is the vision that the…

Optable Names Former Index Exchange James Prudhomme as CRO

Data platform Optable has appointed James Prudhomme, former Index Exchange international executive vp, to fill its new chief revenue officer role. Prudhomme–based in London and reporting to company CEO Yves Poir?–will oversee Optable’s global commercial growth and expansion. “With James’ depth and experience in this space having worked with all the major publishers and brands,…

30 Gift Ideas for Yogis – From Sustainably Made Yoga Sets to Stretch-Enhancing Yoga Straps (TOPLIST)

(TrendHunter.com) The practice of yoga continues to grow and expand as the years go by—this list of gifts for yoga lovers caters to those who practice it. Ranging from sustainably made yoga sets to stretch-…

CNN and Chris Cuomo Face Difficult Questions After Anchor’s Suspension

The network said it was pursuing a “further evaluation” of evidence regarding its star anchor’s efforts to help stave off a sexual harassment scandal that his brother, former Gov. Andrew M. Cuomo, was facing.