Para divulgar iPhone 13, Apple mostra como celular pode ser usado para filmar qualquer filme de Hollywood

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A Apple anunciou esta semana a linha de smartphones do iPhone 13, e como sempre o lançamento dos novos celulares da marca é acompanhado de uma campanha de divulgação encorpada. O foco, desta vez, é de novo a potência das câmeras dos smartphones e seu potencial grandioso de uso, com a companhia reforçando de novo …

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Facebook, Instagram, Messenger Let Fans Get That Close With Steve & Travis

Musicians, friends and collaborators Steve Aoki and Travis Barker reconnected via a video chat on Messenger From Facebook, and the result was That Close With Steve & Travis. The virtual performance is available exclusively via the Watch Together feature on Facebook, Instagram and Messenger, and it features tracks including “Boneless,” “Halfway Dead” and “Why Are…

Glassdoor acquires Fishbowl, the go-to gossip app for the ad industry

The workplace disgruntlement-venting industry consolidates, building a blunt bulwark against more polite LinkedIn.

BET Creates BET Studios to Give Black Storytellers Equity Ownership

ViacomCBS announced BET Studios on Wednesday, a new venture led by Aisha Summers-Burke that provides equity ownership to Black content creators across TV and film. Top line The studio will create content for a variety of ViacomCBS platforms–including Paramount+, Showtime, CBS, Nickelodeon, BET+ and BET–as well as third-party platforms that “seek best-in-class content from both…

Adobe Rolls Out New Payment Service for Ecommerce Platform

Adobe is rolling out a new payment service for its commerce platform, designed to make it easier for merchants to offer an array of buying options for each transaction. The software giant said its Payment Services for Adobe Commerce will be powered through a partnership with PayPal’s own commerce platform and available to stores using…

First Ever Women’s Health Breakthroughs Festival Set for Oct. 17 Through 22

BodyArmor, Pinterest and Sama Tea are sponsors of weeklong virtual experience the Women’s Health Breakthroughs Festival, set for Sunday, Oct. 17, through Friday, Oct. 22. The editors of Women’s Health are curating the program, which will include keynote conversations, panel discussions, workouts, workshops and other elements designed to inspire positive change and personal breakthroughs and…

DoorDash sues to block New York City restaurants from getting customer data

This is the second lawsuit DoorDash has brought against the city in a week.

Luiza Trajano aparece na lista das 100 pessoas mais influentes de 2021 da revista Time

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A revista Time divulgou a versão 2021 de sua tradicional lista com as 100 pessoas mais influentes do ano. Nesta edição, a empresária Luiza Helena Trajano, presidente do conselho de administração do Magazine Luiza, aparece na lista, sendo também a única representante brasileira no ranking. A Time divide as 100 personalidades em diferentes categorias. Luiza, …

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Uma a cada três jovens desenvolvem problemas com a imagem corporal por conta do Instagram

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O Instagram afeta negativamente a percepção do público jovem sobre o próprio corpo. A informação vem de pesquisas internas feitas pelo próprio Facebook, publicadas pelo Wall Street Journal na última terça-feira (14) e que pelo visto foram realizadas justamente para entender os efeitos da rede social de fotos no público menor de idade diante da …

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At the Office or Home, Bonobos Bets on ‘Back to Business’ Style

Whether men remain home or plan to return to the office, Bonobos is betting they will want to dress up again this fall after months of working in their sweats. That’s why the digitally native men’s apparel brand, founded in 2007 on the premise of eliminating “khaki diaper butt” with a more flattering silhouette, is…

This Fin-tech Startup Is on a Mission to Redefine Business Insurance

When entrepreneurs dream of starting their own business, setting up the insurance policy isn’t usually one of the things they’re most excited about. It’s often more of a headache than a thrilling milestone–but insurtech startup Next Insurance wants to change that. Keeping central its goal to “help entrepreneurs thrive,” said chief marketer Melanie Chase, Next…

How The&Partnership Uses the Office to Create a Competitive Advantage

Early in the Covid-19 lockdowns, questions of returning to the office typically revolved around proposed dates and mask protocols. But as the pandemic continued into its second year, it has become a highly complex–and potentially volatile–topic at companies around the world. For many organizations, it’s no longer about a return to normalcy; it’s about defining…

Para promover “espírito Keep Walking”, Johnnie Walker lança campanha com Djamila Ribeiro e Alok

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Para a nova campanha, Johnnie Walker mostra histórias reais dos embaixadores da marca no Brasil, Djamila Ribeiro e Alok. “Vamos celebrar as pessoas que deram e dão passos ousados em prol do progresso coletivo. Como marca icônica, queremos usar nosso poder de fala para provocar no sentido da mudança”, afirma João Victor Guedes, Head de …

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Apartamento do elenco de “Queer Eye” ganha versão em LEGO

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A LEGO parece ter descoberto um nicho ao recriar cenários de séries de TV famosas, pois depois de atender os nostálgicos com produtos dedicados a “Friends” e “Seinfeld” e até mesmo lançar um conjunto inspirado em “Stranger Things” a companhia agora vai brincar com os reality shows. A fabricante anunciou na última terça-feira (14) um …

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Facebook Details Platform-Wide Initiatives for Latinx and Hispanic Heritage Month

Facebook detailed several initiatives across its family of applications to mark Latinx and Hispanic Heritage Month. Video destination Facebook Watch will soon feature new episodes of Daytime Emmy Award-nominated series Red Table Talk: The Estefans, as well as a new four-part series spotlighting major Latinx artists with unique stories about their heritage. On the music…

HBO Max’s Jackie Gagne Is Letting Black Audiences Know They Are Seen, Heard and Valued

HBO Max has seen significant success since taking off last year and while the general market is more than aware of the incredible stories on there, it’s important to the HBO Max team that diverse audiences know they are seen as well. That’s where Jackie Gagne comes in. Gagne has been a part of the…

Watch the First Elevate: Mobile Gaming Summit

Fueled by the pandemic, mobile gaming has increased in popularity over the last 18 months and is poised to continue its ascent in the coming years. On Sept. 1, Adweek held an Elevate summit to take a closer look at the topic. Marketing and mobile gaming executives gathered together to discuss the future of mobile…

During a Pitch, Be Prepared to Ditch Your Draft

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Havas Creative’s Stephanie Nerlich prepares for a rush of new business pitches this fall. Below, in her own words, she shares her experience of the planning–and spontaneity–that has helped her…

Pop-Up Solar-Powered Campers – The 'Stella Vita' Camper Travels 450-Miles Per Charge (GALLERY)

(TrendHunter.com) The ‘Stella Vita’ solar-powered camper is a well-equipped exploration travel vehicle designed to provide passengers with the ability to set up shop no matter where their journey takes…

Can Minecraft save marine mammals? Dawn dish soap thinks so

Dawn wants to tap into the creativity of gamers to raise awareness.