As Pride Month Wraps, Pro Sports Wrestles With the Problem of Hateful Fans Online
Posted in: UncategorizedBBC Reimagines Tokyo as a Magical and Futuristic City to Hype Olympics Coverage
Posted in: UncategorizedThe Tokyo Olympics may be mired in controversy amid ongoing concerns about Covid-19 outbreaks, but it is still set to be a major event for TV broadcasters. In the U.K., the BBC plans to broadcast more than 350 hours of TV coverage during the Games, which were postponed by a year due to the pandemic….
What the NCAA’s relaxed amateurism rules mean for brand deals
Posted in: UncategorizedMillions of dollars worth of influencer and endorsement deals could soon flow once colleague stars can profit off their name, image and likeness.
Speakers announced for the 2021 Ad Age Small Agency Conference & Awards
Posted in: UncategorizedEvent tailored to shops of fewer than 150 employees will run virtually Aug. 2-4.
Catch Up On This Year’s Adweek at Home Summit
Posted in: UncategorizedFor the second year in a row, the Adweek at Home summit took place virtually and brought together a variety of voices to discuss the role of brand purpose, the power of audio and the intersection between creativity and technology. From June 14-17 attendees listened to marketers from companies like Twitch, Supergoop! and Visible and…
Why Google search ad prices are surging for e-commerce brands
Posted in: UncategorizedOnline retailers contend with rising digital advertising costs and in some cases cost-per-clicks are up 70%.
Why Canada is the hottest 'new' ad market
Posted in: UncategorizedLong valued within their own country, Canadian shops are finally getting more recognition south of the border.
A Flight Attendant Drafted Her Novel on Cocktail Napkins. It Took Off.
Posted in: UncategorizedT.J. Newman received a seven-figure advance for “Falling,” her debut book imagining what could happen in not-so-friendly skies.
How the Pandemic Left the Door Open for Brave Brands Ready to Scale
Posted in: UncategorizedOver the last few weeks, the U.K. ad industry has been buoyed by forecasts of a major post-pandemic bounce. One prediction by GroupM estimates that the U.K. ad market will grow by a whopping 24% during 2021, with the global market set to jump by 19%. As advertising is always a reliable barometer of economic…
Creative Agency 180 Launches a New Luxury Firm in Paris and Tokyo
Posted in: UncategorizedCreative agency 180 has opened a luxury operation which will be in Paris and Tokyo. 180 Luxe was created by the Omnicom-owned agency following the integration of content business RE-UP in April. It will be led by its founders, managing partners Laurent Francois and Pierre Humeau. RE-UP launched in London in 2013 when it initially…
Ad Council taps descendants of Tuskegee Syphilis Study victims for vaccine PSA
Posted in: UncategorizedThe continuation of the Ad Council’s “It’s Up To You” campaign is designed to directly address some Black Americans’ distrust of the medical community.
Everything You Need to Know About Bulletin, Facebook’s Platform for Independent Writers
Posted in: UncategorizedFacebook issued a Bulletin Tuesday, officially rolling out the platform for independent writers that it initially discussed in March. CEO Mark Zuckerberg said while introducing Bulletin via the social network’s new Live Audio Rooms feature, “This is something that we’ve been working on for a while … The goal here across the company is to…
Net-Zero Emissions Tiny Homes – The 'Ohariu' Tiny Home is Elegant and Well-Appointed (GALLERY)
Posted in: UncategorizedFox News Agrees to $1 Million Penalty After Workplace Investigation
Posted in: UncategorizedThe 24-hour cable channel reached the settlement after a formal review of sexual harassment complaints by the New York City Commission on Human Rights.
Director Vikram Gandhi Brings Experience In Fiction and Non-Fiction To Branded Content Via Bullitt
Posted in: UncategorizedFox News agrees to a $1 million penalty after workplace culture investigation.
Posted in: UncategorizedThe 24-hour cable channel reached the settlement after a formal review of sexual harassment complaints by the New York City Commission on Human Rights.
Twitter’s top sales and partnerships exec Matt Derella set to leave the company
Posted in: UncategorizedMatt Derella is leaving Twitter in early August after nearly a decade.
Com Star+ no horizonte, ESPN amplia investimento em podcasts
Posted in: UncategorizedA ESPN divulgou nesta terça (29) um novo investimento para ampliar o catálogo de podcasts no canal em todas as plataformas agregadoras do formato. A marca agora oferece um total de dez programas de áudio no país, desde produções originais a versões adaptadas de atrações de sucesso da emissora como o “Linha de Passe” e …
Leia Com Star+ no horizonte, ESPN amplia investimento em podcasts na íntegra no B9.