Hasta La Creative!

A Netflix divulgou nesta quinta (24) o trailer do seu próximo faroeste, “Vingança & Castigo”. O filme, que só chega à principal plataforma de streaming do mercado no fim do ano, marca a estreia de Jeymes Samuel na direção de longas-metragens. O artista, mais conhecido por seu trabalho musical sob o nome The Bullitts, dirigirá …

Leia Netflix divulga primeiro trailer de “Vingança e Castigo”, faroeste com Regina King, Idris Elba e Delroy Lindo na íntegra no B9.

A Discovery confirmou nesta quinta (24) que o Discovery+, serviço de streaming que lançou no início do ano nos EUA, chega ao Brasil em setembro. A data é três meses posterior ao lançamento do HBO Max, plataforma da mesma WarnerMedia com quem a companhia deve passar por processo de fusão ainda este ano. No anúncio, …

Leia Depois do HBO Max, Discovery+ chega ao Brasil em setembro na íntegra no B9.

Each year, Cannes Lions honors creative works that communicate a brand’s purpose through audio storytelling or sonic innovation. This year, the festival awarded the big prize and one of five gold Lions to efforts that made unique strides in accessibility for children. On Thursday, Cannes awarded Sick Beats, a collaborative effort between nonprofit Claire’s Place…

Two brand campaigns–one about empowering customers in the real world and the other a clever marketing workaround in the virtual gaming world–today won top honors in Cannes’ 2021 Brand Experience and Activation Lions. Mastercard’s “True Name,” developed by agency McCann, and Burger King’s “Stevenage Challenge” from agency David shared top honors in the category, continuing…

The pandemic-delayed 2020 Summer Olympic Games in Tokyo will finally get going July 23, 2021, and Twitter vice president of global client solutions Sarah Personette shared some insights and best practices for brands looking to feel the glow of the Olympic flame. Personette wrote in a blog post Thursday, “After over a year of pandemic-caused…

Product spurred by Wunderman Thompson reimagines deodorant for people with visual or upper-body motor disabilities.

Industry in limbo as cookie replacements struggle to find traction.

On June 9, marketers and TV industry leaders came together for the first Elevate: TV and Video Measurement. Over the course of 11 sessions, we heard companies like ViacomCBS, iSpot.tv, Google and the IAB discuss how they have adjusted to the disruption they experienced at the height of the pandemic last year. With topics ranging…

TinyTAN, the group of characters based on the seven members of K-pop giants BTS and their distinct personalities, is back on Messenger From Facebook and Instagram for a second chat experience. The first chat experience debuted last November to coincide with the release of the group’s BE album Nov. 20. Chat experience No 2, celebrating…