Has 2020 Got You Pining for Simpler Times? General Mills Brings Back Classic Cereal Recipes

To help us all lean into childhood nostalgia–that sweet, sweet respite from the ever-worsening reality we call 2020–General Mills is releasing four classic breakfast cereals with their classic recipes from the ’80s, though the cereal maker declined to explain exactly which ingredients had changed. Cocoa Puffs, Cookie Crisp, Golden Grahams and Trix are back the…

YouTube vai expandir restrição de idade para mais vídeos

O YouTube aprimorou seu software de inteligência artificial para que ele possa identificar mais vídeos que exijam restrição de idade. Isso significa que, agora, mais usuários serão perguntados sobre sua idade antes de assistir a um vídeo na plataforma do Google. Segundo o The Verge, a empresa está preparada para que a novidade resulte em …

O post YouTube vai expandir restrição de idade para mais vídeos apareceu primeiro em B9.

iOS 14 mostra quando iPhone está sendo “espionado” por algum app

Nos últimos tempos, a Apple tem enfatizado bastante como os produtos da empresa são seguros em relação à privacidade dos usuários. Agora, a atualização do software para o iOS 14 permite que os usuários saibam quando estão sendo observados ou ouvidos. Quando o microfone do iPhone está ativado, o iOS 14 exibe um pequeno ponto …

O post iOS 14 mostra quando iPhone está sendo “espionado” por algum app apareceu primeiro em B9.

Watch: How the pandemic is reshaping the food and beverage industry

Exploring the seismic shifts faced by packaged food brands, alcoholic beverage sellers and restaurant operators.

Amazon launches $500 Prime Bike, encroaching on Peloton’s lane

The bike was developed through a partnership with Echelon Fitness and is only available to Amazon Prime subscribers.

TikTok Reaches Out to Other Social Platforms to Work Together on Violent, Graphic Content

On the same day TikTok released its Global Transparency Report for the first half of 2020, interim head Vanessa Pappas sent a letter to the heads of nine other social and content platforms proposing a memorandum of understanding, under which they would warn one another of violent, graphic content that appeared on their own platforms….

A Shuttered New York City Bar and Its Resilient Owner Star in This Moving Facebook Ad

It’s estimated that roughly one-third of New York City’s small businesses may never reopen, according to data from the Partnership for New York City. One such business is Coogan’s, a beloved 35-year-old Irish pub in Manhattan’s Washington Heights known for its eclectic clientele. Coogan’s owners officially closed its doors in April, just weeks after the…

Uber Eats Delivers Food to Your Door, And Strange Commercials To Your Screens

What are you hungry for? Depending on where you live, a driver will bring it to you? In 2018, Frost and Sullivan estimated the food delivery service industry generated $82 billion in gross revenue and predicted that this number will more than double by 2025. So, $164 billion in four years. Several players are competing […]

The post Uber Eats Delivers Food to Your Door, And Strange Commercials To Your Screens appeared first on Adpulp.

Ralph Lauren to eliminate 15 percent of workforce amid shift to e-commerce

Around 3,700 jobs are expected to be cut by the end of the company’s fiscal year.

Edith Raymond Locke, Mademoiselle Editor in the 1970s, Dies at 99

As editor of the magazine for “Smart Young Women,” she championed designers like Donna Karan, Ralph Lauren and Betsey Johnson.

How Ruth Bader Ginsburg Inspired Marketing’s Changemakers

On Friday evening, so many of us let out a collective gasp when hearing of Supreme Court Justice Ruth Bader Ginsburg’s passing. As a marketer across innovation and media, a female and a current law student seeking an advanced law degree in intellectual property, RBG’s passing hit me in a unique way. I see her…

Unilever’s Mira Beauty Hires New CPO and Its First CMO

Days after its $9 million fundraiser led by Unilever Ventures and 14W, Mira Beauty, a community-driven site for makeup and skincare reviews and purchasing, has announced the appointment of a new CPO, Arundhati Sampath, and its first CMO, Benjamin Lord. “Mira Beauty is the digital truth serum beauty needed,” Lord said in a statement. “It…

Campanha da Avon traz atletas brasileiras para mostrar maquiagem de longa duração

Mulheres praticando esportes com a maquiagem impecável é a ideia central da nova campanha da Avon, que lança uma linha de maquiagem de longa duração. Ano passado, Marta foi a estrela da campanha do batom líquido Power Stay e entrou em campo usando o produto durante a Copa do Mundo de Futebol. Dessa vez, a …

O post Campanha da Avon traz atletas brasileiras para mostrar maquiagem de longa duração apareceu primeiro em B9.

Mötley Crüe’s Tommy Lee and Brittany Furlan on how to be a marketing rock star

Want to learn to be a marketing rock star but way too tired to sit though yet another Zoom session? Mötley Crüe’s Tommy Lee and his wife, actress and comedian Brittany Furlan-Lee, help you overcome your digital stumbling blocks while keeping you laughing in this new form of online conference. 

Twitter’s MoPub Mobile Monetization Platform Turns 10

Twitter’s MoPub mobile monetization platform is celebrating its 10th anniversary by sharing its Next 10 list of 10 clients and partners that it sees driving the future of mobile applications and advertising over the next 10 years. MoPub said in a blog post Tuesday, “As we reflect back, it’s clear that in today’s chaotic digital…

Watch live at 2 p.m. EDT: How the pandemic is reshaping the food and beverage industry

Exploring the seismic shifts faced by packaged food brands, alcoholic beverage sellers and restaurant operators.

Amp spotlight: How COVID will affect agencies' 2021 budgets

In a normal year, September means back to school and the return of football. In agency world, it also means budget season. But as we all know, 2020 has been anything but normal. Leaders of the Amp community share how they’re handling fall planning and budgeting in the coronavirus age.

Opinion: What Feeding America learned during COVID-19

Inside a pandemic hunger-relief campaign.

Watch the newest commercials on TV from Apple, Ford, Manscaped and more

Ford pays tribute to those “who put fear aside and run toward the flames” in a spot that shows Ford Super Duty trucks in use by first responders.

Amazon Rolls Out Its Own Peloton Competitor, Prime Bike

There’s a new Peloton alternative in town. Three-year-old connected fitness brand Echelon has launched the Prime Bike, with none other than ecommerce giant Amazon. Officially known as the EX-Prime Smart Connect Bike, it’s $499, or nearly one-quarter the price of Peloton’s $1,895 base model. It’s also a significant markdown for Echelon, which sells its own…