Reddit Wednesday introduced Image Galleries, a new type of post that enables Redditors to include up to 20 images and GIFs. Image Galleries are available as of Wednesday, via iOS only, for all communities that opt in, with Android support to be added next week. Reddit said it plans to add support for mixed media…
Due to the pandemic, the summer of 2020 has turned into a season of stress and canceled plans. Attempting to tap into the current moment and provide a little levity, ice cream brand Blue Bunny has teamed up with experiential agency FCBX to debut a ticket exchange where disappointed consumers can upload images of receipts…
UVC light is growing in popularity as a means to not only kill viruses such as Covid-19 but also prevent future widespread infection. As president of TekClean, an Atlanta-based company that provides disinfection services for data centers in the Southeastern U.S., Duncan Scott decided when the pandemic hit that it was time to find a…
Connected TV player wants to sell ads like the rest of the internet and appeal to millions of new buyers.
Having led the agency since its inception 12 years ago, Matejczyk says he will turn his creative pursuits towards directing at the end of the year, and focus on family.
Methodology for Ad Age Leading National Advertisers, 2020 edition.
A cohort of 30 artists have received funding to find creative solutions to 21st-century problems like surveillance, digital inequality and inherited trauma.
Eric Roza, the incoming CEO of CrossFit, is joining customer analytics platform Zeotap’s board just as the company announced $42 million in fresh capital. The latest funding round follows a projected 431% growth in revenue over the past year, according to Zeotap. “Zeotap is the most important data platform to emerge in years,” said Roza,…
Over a thousand brands have pulled their ad spend from Facebook–including the likes of Unilever, Coke and The North Face–to protest the hate speech that has proliferated on the platform. Brands have protested social media platforms this way before. Nestle and others stopped spending on YouTube in 2019 after harmful comments were found on the…
Inkwell Beach, a weeklong event dedicated to bringing diverse perspectives to Cannes Lions, debuted last year with speakers including CBS This Morning’s Gayle King and actress Gabrielle Union. Due to Covid-19, this year’s Inkwell Beach took place virtually. One of the sessions brought together three of the industry’s top diversity, equity and inclusion (DE&I) leaders…
Desde a metade da década de 2000, a rivalidade entre Konami e EA Sports tem se acirrado por conta de ambos os estúdios terem em posse as duas maiores franquias de jogos de futebol do mundo: “Pro Evolution Soccer” e “FIFA”. Porém, pela primeira vez desde o lançamento da franquia, que está na ativa desde …
O post Pela primeira vez, Konami opta por atualização e não vai lançar nova versão de “PES” este ano apareceu primeiro em B9.
Patrocinadora do programa culinário Masterchef pelo segundo ano consecutivo, a Brastemp lança essa semana sua campanha com foco no isolamento social vivido pelos consumidores, mas resgatando os bons momentos da convivência em casa. Programado para ir ao ar durante a estreia do programa ontem, 14/07, o novo vídeo busca fortalecer as certezas mais essenciais no …
O post Brastemp fala das pequenas certezas da vida em nova campanha apareceu primeiro em B9.
Last of the major marketing conferences for the year drop in-person plans, though NBA, MLS and GOP continue with Florida plans.
How brands and advertising agencies inadvertently suppress true creative production by not pushing for a global outlook from the outset.
(TrendHunter.com) In a post lockdown world, virtual conferences are expected to remain in place as a more sustainable and accessible way of connecting audiences, building lasting connections, and sharing information….
Did you know that Facebook allows you to stop seeing advertisements related to certain topics, such as alcohol and politics? Our guide will show you how to stop seeing ads related to “parenting.” Note: These screenshots were captured in the Facebook application on iOS. Step 1: Tap the three horizontal lines in the bottom-right corner…
As we enter the fifth month of lockdowns and self-imposed quarantines, the rate of Covid-19 cases continues to skyrocket across larges section of the U.S.–and with that continued spread come stress and anxiety over personal health and job security. Acknowledging gaps in the wellness industry for the country’s 41 million native Spanish speakers and programs…
A Netflix não para de confirmar novos lançamentos mesmo com a pandemia do coronavírus, e enquanto os outros estúdios se veem incapazes de estrear suas grandes produções, o serviço de streaming busca estabelecer suas primeiras franquias. Não à toa, depois de “Esquadrão 6” e o recente “The Old Guard”, a companhia agora promete para agosto …
O post Uma pílula promete 5 minutos de super-poderes no primeiro trailer de “Power” apareceu primeiro em B9.
O Snapchat vai abrir esta semana a versão beta das seções de perfis para marcas em sua rede social, um recurso há muito tempo solicitado pelas empresas que querem vender seus produtos e valores no aplicativo. O teste inicialmente ocorrerá com 30 companhias diferentes incluindo a Ben & Jerry’s, a Gucci e a Target, mas …
O post Snapchat (enfim) começa a permitir que marcas tenham perfis oficiais no app apareceu primeiro em B9.
A Ambev acaba de lançar uma versão sem glúten da cerveja Stella Artois, criada para quem não abre mão de uma Stellinha gelada, mas busca opções de alimentação sem glúten ou com teor reduzido desse componente. A novidade busca elevar a experiência do público ao mesmo tempo em que acompanha tendências de consumo e comportamento: …
O post Stella Artois ganha versão sem glúten apareceu primeiro em B9.
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