TikTok Wants Its Users to ‘Be Informed’

TikTok unveiled media literacy safety video series Be Informed Thursday. The video creation platform teamed up with the National Association for Media Literacy Education–a network of educators, scholars, researchers, practitioners and thought leaders in the field of media literacy–as well as its creator community on the videos. The company said it continues to work with…

Office Hours: Ad agency goes permanently remote

Welcome to Ad Age’s Office Hours newsletter. If you’re reading this online or in a forwarded email, here’s the link to sign up for the newsletter.

The way we work is rapidly evolving. In a matter of months, the pandemic has forever changed how we communicate, where we conduct business, the technology we use and how we juggle home and work life. There’s also been a much-needed spotlight thrown on the makeup of the workforce and the efforts being done to make the ad world a more-inclusive place. Every Thursday, Ad Age will tackle a different issue regarding the way these changes are impacting our professional lives—from mental health and wellness to creating new jobs, re-imaging the leadership ranks and what the new office space will look like.

Spotify Lands Exclusive Podcast Hosted by Michelle Obama

Fans of former first lady Michelle Obama will now have a chance to listen to her at her most intimate and candid via Spotify. The Michelle Obama Podcast will debut exclusively on Spotify on July 29 through an ongoing partnership between the audio streaming service and the Obamas’ Academy Award-winning independent entertainment company Higher Ground….

Lessons in Bankruptcy and Recovery from PJ Solomon, Go-to Financial Advisor for Retailers

Veteran retail investment bankers David Shiffman and Cathy Leonhardt, co-heads of financial advisory firm PJ Solomon’s global retail practice, have had their fingers on the pulse of what is happening in retail for more than two decades. Prior to joining the investment bank, Shiffman spent time at Miller Buckfire & Co. and Goldman Sachs as…

Political Conventions Are Muddled, but Candidates’ Digital Ad Spend Is Clear

If things had gone as planned, Democratic presidential candidate Joe Biden would be in Milwaukee, Wisc. right now, preparing to accept his party’s nomination for the presidential election and we would already know who he’s chosen as vice president. But 2020 is not going as planned, on so many levels. The Democratic National Convention (DNC)…

4 Creative Campaigns to Ease the Quarantine Blues: Thursday’s First Things First

Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. 4 Creative Campaigns to Ease the Quarantine Blues A few…

Brands launch virtual summer camps and offerings for kids

Shake Shack, The North Face and Arm & Hammer are helping stressed-out parents with online and offline fun for their children.

Ad spending broke a record (before COVID-19 and recession intruded)

Internet ventures from Amazon to Wayfair are driving U.S. ad and marketing spending, according to Ad Age’s 65th annual Leading National Advertisers report.

Uncomfortable Conversations: 'I'm the worst kind of ally'

Angela Yang, VP of growth at T3, says as a person of color having a seat at the table, she recognizes she should be doing more to help advance other marginalized talent.

On its 25th birthday, Amazon tops U.S. ad spending, while Twitter's blue-checks go bust: Thursday Wake-Up Call

Plus, a Goya pitch in the Oval Office, and Ad Age gets a new editor-in-chief.

As back-to-school marketing begins, brands push value and stick to crayons

Amid the virus-fueled uncertainty of how the return to school will look like this fall, marketers are delaying campaigns and pushing value.

Watch live at 11:30 a.m. EDT: Gannett's Chief Revenue Officer on the state of publishing

Gannett’s Chief Revenue Officer Kevin Gentzel discusses the state of the publishing sector amid the pandemic and the impact of the Facebook boycott. 

This Riveting Footage Will Make You Want to ‘Drop Everything and Head Straight to Sapporo’

If you’ve never seen the northern Japanese island of Hokkaido and its largest city, Sapporo, in winter, get ready for 90 seconds of breathtaking footage–food and nature porn included–with nary a branded sales pitch. Who needs one, with cinematic shots and captivating sounds like these? The video bills itself as a groundbreaking piece of travel…

With the Olympics Postponed, Airbnb and Athletes Will Host a Virtual Summer Festival

While fans have to wait until 2021 watch their favorite Olympians and Paralympians compete in Tokyo, Airbnb is launching an online festival of experiences hosted by athletes timed to the original kickoff of the 2020 Summer Olympics. The home-sharing platform, in partnership with the International Olympic Committee (IOC) and the International Paralympic Committee (IPC), will…

Twitter blocks tweets by verified users after hack exposed some to Bitcoin scammers

Prominent blue-check mark profiles, including Joe Biden and Barack Obama, were attacked, forcing service to lock down

Are you ready for the return of sports?

For marketers eager to get back into the game, here are three steps for connecting (and reconnecting) with fans as sports go live.

Barack Obama’s, Joe Biden’s Accounts Accessed in Large-Scale Twitter Breach

A series of high-profile Twitter accounts were accessed in quick succession Wednesday, including those of former President Barack Obama and former Vice President Joe Biden, the current leading candidate for the Democratic nomination for president. Additionally, the accounts of rapper Kanye West and billionaires Mike Bloomberg, Elon Musk, Warren Buffett and Jeff Bezos were also…

New York City Looks to Locals to Boost Its Recovery

Although Times Square still physically exists–a live camera even shows a costumed Batman posing for photos–without its usual cacophony of life, the tourist destination, like the rest of New York City, is not itself. Now, months after the peak of the Covid-19 crisis in March and April, New Yorkers are starting to inch outside of…

S4 Capital Hopes to Raise $126 Million to Further Expand Through Mergers

Martin Sorrell’s S4 Capital proposed a new share offering today in hopes of raising $126 million (or 100 million euros) to further its expansion through mergers and acquisitions. The disclosure was made as part of S4 Capital’s latest trading update where the company, which houses digital media and production operations such as MediaMonks and MightyHive,…

Showfields Reopens Retail Space Alongside New Virtual Curations

Showfields, the three-level experiential department store in NoHo (North of Houston Street in Manhattan) that calls itself part retail store, part art exhibition, has reopened its doors (and its famous entry slide) after a months-long shutdown due to Covid-19. But the retailer hasn’t been sitting idle amid the pandemic. Instead, like so many other brands…