eBay Debuts Short Film on Its Up and Running Initiative

eBay released a new short film via its social channels to continue awareness of the Up and Running initiative it kicked off earlier this month. eBay The ecommerce company said it has seen business registrations rise 55% since unveiling Up and Running at the beginning of April. When the program debuted, eBay pledged up to…

Nikon’s Virtual Event Series Invites Photography Fans to Sharpen Skills in Quarantine

Hosting virtual happy hours on videoconferencing platforms like Zoom is the new normal for agencies and brands during the Covid-19 pandemic. Nikon, however, is putting its own spin on the concept with a virtual program for photography enthusiasts looking to learn new skills or simply get inspired. The imaging products company has launched #CreatorsHour, a…

Skintimate Offers Something Everyone Could Use Right Now: Shower Meditations

Of all the things the coronavirus pandemic has upended, people’s emotional well-being is certainly one of them. A poll from the Kaiser Family Foundation, for instance, found that 45% of U.S. adults feel that Covid-19 has had a negative impact on their mental health. Crisis hotlines are also receiving a surge in calls, according to…

Burger King Self-Censors Its Ads to Tantalize Fans About the Whopper’s Return

Belgians hankering for a Whopper, Double Steakhouse or a BBQ Bacon Crispy Chicken sandwich smothered in tangy sauce haven’t been able to get their hands on one since Burger King closed many of its European locations in response to the Covid-19 outbreak. But a new campaign has some fun with the pent-up demand, as Belgian…

Walmart Will Hire 50,000 More Temporary Workers

Like Amazon before it, Walmart is hiring an additional 50,000 temporary workers in its stores, as well as in its fulfillment and distribution centers. This will bring the total number of new hires at Walmart to 200,000, which is 25,000 more than Amazon has committed to add as both retailers seek help to ease bottlenecks…

Window Views Around the World Become Lovely Postcards in ‘Greetings From Lockdown’

When Robyn Frost and Victoria Rosselli, who work as creatives at FCB Chicago, found themselves separated as a result of the coronavirus lockdown, they began to send each other photos of their views. Frost lives in a high-rise apartment in Chicago and Victoria at her family home in Florida. Frost would send photos of the…

COVID-19 Could Lead to the End of B-to-B Brands as We Once Knew Them

It goes without saying that everyone’s day-to-day lives have been turned upside down by the COVID-19 outbreak. In the short term, this upheaval abruptly changed consumers’ interactions with a brand, from how we perceive and define them to which ones we engage with. But the long-term effect is even greater. It could spell the end…

Tribune Publishing Furloughs Staffers Due to ‘Profound’ Impact on Advertising

Tribune Publishing, a media company that includes newspapers like Chicago Tribune, New York Daily News, The Baltimore Sun, and South Florida Sun Sentinel, told employees today in a companywide email that temporary and broad furloughs will be implemented. In particular, non-unionized employees who earn an annual base salary between $40,000 and $67,000 will be temporarily…

TikTok Donates $2M to The Actors Fund Covid-19 Emergency Financial Assistance Program

TikTok will donate $2 million to The Actors Fund Covid-19 Emergency Financial Assistance program. The company said the funds will go toward critical financial assistance for those in the entertainment and performing arts community who are in immediate need. TikTok said in a blog post, “Supporting the performing arts industry and helping our community tackle…

March Of The Living: The present past

Discovery Delays Chip and Joanna Gaines’ Magnolia Network Debut Due to Pandemic

As Hollywood productions remain shut down due to the Covid-19 pandemic, network schedules have been ripped up as content pipelines begin to dry up. The novel coronavirus has caused countless films and TV shows to be delayed–and now, for the first time, it is postponing an entire network. Magnolia Network–Discovery Inc.’s joint venture with Chip…

King Arthur’s Flour Sales Rise More Than 2,000% in March

As people around the world look for ways to pass the time while confined to their homes, they’ve embraced their inner baker–as is apparent on social media. Posts run the gamut, from breads to cookies and pies. And all that baking means it’s not just frozen pizza, toilet paper and hand sanitizer that are hot…

Adweek Together: What About D&I?

Issues around diversity, inclusion, equity and equality in the workplace are hard fought on a good day. So what happens when a global pandemic upends how we work, leads to layoffs and even shuts down businesses? How are companies ensuring D&I stays top of mind? Well, Adweek, for one, is keeping the conversation going with…

Captain Morgan Kicks Off The Captain’s Challenge With Major League Soccer

Major League Soccer’s MLS Unites initiative has a little Captain in it. League partner Captain Morgan will donate at least $500,000 across the U.S. and Canada to MLS club partners’ charities of choice, earmarked for providing meals and relief to front-line workers battling Covid-19, as well as those most affected by the pandemic. In addition…

Facebook Gaming: How to Change Your Notifications Settings

Facebook Gaming released its standalone mobile application on Android devices this week. While you log into the app using your existing Facebook account, it has a separate set of settings that allow you to customize your experience in the Facebook Gaming app independently from the main Facebook app. Our guide will show you how to…

HBO Max Sets May 27 Premiere Date and Originals Lineup

WarnerMedia’s anticipated upcoming streaming service HBO Max finally has a premiere date. The streamer, which will include HBO programming along with a host of other WarnerMedia content like Friends and The Big Bang Theory, franchise films from the DC Comics universe, classic movies and children’s programming, will debut on May 27, the company said today….

Advertising Pros Band Together to Create This Touching #StayHome PSA With the Ad Council

One thing the coronavirus crisis has taught us is that people, for the most part, want to band together and help each other. And even as lockdown has pulled millions of people apart, it has brought communities together–albeit virtually. One group of ad agency creatives wanted to help play their small part by working together,…

Facebook Set to Kick Off Global Digital Event for Group Administrators

Facebook will host its first ever global digital event for group administrators, Community Connect: Navigating Covid-19. The event will take place between Tuesday (April 21) and Thursday (April 23), depending on group admins’ language and time zone. Facebook said over 65,000 people have already RSVPed. The social network said that since the coronavirus pandemic hit,…

Google Shopping to Provide Free Product Listings for Merchants

Google Shopping is helping merchants weather the coronavirus pandemic by taking steps to make it easier for more merchants to sell via the platform free-of-charge. Google president of commerce Bill Ready said in a blog post Tuesday that starting next week, search results in the Google Shopping tab will predominantly consist of free product listings,…

WhatsApp Teams Up With World Health Organization on Sticker Pack

WhatsApp teamed up with the World Health Organization on Together at Home, a new sticker pack designed to reflect what people are dealing with while complying with social distancing mandates. Together at Home debuted Tuesday in 10 languages–Arabic, English, French, German, Indonesian, Italian, Portuguese, Russian, Spanish and Turkish–with text localized for all of those languages…