Despite the high-profile closings and acquisitions in 2019, 2020 could be a great year for independent agencies. Industry trends, including clients moving to project-based relationships and new capabilities leading to the democratization of data, are cutting down on scale-based advantages of global networks, allowing independent agencies to thrive. In December, Wieden + Kennedy was awarded…
Twitter is making a return trip to the red carpet at the 92nd Academy Awards Sunday, Feb. 9. For the second consecutive year, 90-minute red-carpet preshow Oscars All Access will be livestreamed exclusively on Twitter, via @TheAcademy.. The livestream will begin at 6:30 p.m. ET/3:30 p.m. PT Feb. 9 and include fan tweets and questions,…
Cosmetics conglomerate Coty and reality TV star Kylie Jenner named Christoph Honnefelder as Kylie Cosmetics and Kylie Skin’s new CEO, the brand announced today. Coty also confirmed the completion of its purchase of a 51% stake in Kylie Cosmetics for $600 million. The sale, which values Kylie Cosmetics at nearly $1.2 billion, was announced in…
Competitive annual salary + health and dental + 401k + Gym discount + Commuter benefits:
Bandujo Advertising + Design:
It’s pronounced BAN-DOO-HO. Now that’s out of the way, here’s a little bit about us. Officially, we’re a full-service advertising and digital agenc…
New York City, New York (US)
Philanthropic brand Toms Shoes proved as vulnerable to the retail apocalypse as any legacy mall-based brand, agreeing to an out-of-court restructuring more than a week ago. Toms Shoes was saddled with a roughly $300 million loan due in 2020, according to credit rating agency Moody’s Investors Service. That debt was acquired when founder Blake Mycoskie…
Amazon’s digital assistant won’t pump gas for you, but thanks to a collaboration between ExxonMobil and fintech company Fiserv, Alexa will soon help you pay for gas without pulling out a credit or a debit card. The technology, which will be on display at CES 2020 this week, will be available “later this year” at…
Twitter unveiled a new portal for academic researchers seeking to tap its application-programming interfaces for their work. Academic researchers can apply for access to the social network’s APIs, details on those APIs and other tools. Twitter’s standard API is publicly available to all approved researchers and free-of-charge to use, while its premium API, available on…
SmileDirectClub, which went public in September 2019, is expanding beyond its most famous product of teeth aligners. The direct-to-consumer brand is debuting an oral care line that includes an electric toothbrush, toothpastes, a water flosser and more at over 3,800 Walmart stores and on walmart.com. It’s yet another move by SmileDirectClub to expand its retail…
No Reino Unido, a Heinz preparou uma campanha especial para o começo de ano, sabendo que muitos consumidores colocam como “resolução de ano novo” adotar uma dieta baseada em vegetais – o chamado Veganuary, No entanto, a campanha não envolve o lançamento de novos produtos, e sim a conscientização de que a empresa já vende …
O post Heinz muda slogan para lembrar que seus feijões são veganos apareceu primeiro em B9.
Competitive annual salary + health and dental + 401k + Gym discount + Commuter benefits:
Bandujo Advertising + Design:
It’s pronounced BAN-DOO-HO. Now that’s out of the way, here’s a little bit about us. Officially, we’re a full-service advertising and digital agenc…
New York City, New York (US)
Denise Wong has been named CEO of One & All, an Omnicom agency focused on the nonprofit sector. Wong has served as president of Los Angeles-based entertainment shop Midnight Oil for almost two years, the latest in a long industry tenure with stops at McCann, Grey Group, Ogilvy, DDB and others. The current entity was…
Re/Max has a new media agency partner for the U.S. The real estate giant selected independent agency Tombras as its U.S. media agency of record. The decision follows a review conducted by Media Sherpas that started last July and included the incumbent, Dentsu Aegis Network media agency Carat, as well as a handful of other…
Future Retail, the retail arm of Mumbai-based conglomerate Future Group, announced a “long-term” partnership with Amazon India to bring the retailer to the popular Amazon.in site, focusing on grocery, general merchandise and fashion. As a result of the deal, Amazon.in will become the authorized online sales channel for Future Retail stores, which include banners like…
Richard Baker, the chairman of Hudson’s Bay Company, hopes to succeed where others have largely failed in recent years by taking a retailer private–in this case a department store operator–even as the broader category continues to struggle. The parent of luxury retailer Saks Fifth Avenue agreed to be taken private for 11 Canadian dollars ($8.48)…
Since the United Kingdom voted to leave the European Union in June 2016, the country’s relationship with the EU has been fraught–to put it mildly. British and European lawmakers have also been stuck in back-and-forth deliberations over how the two nations will move forward following the U.K.’s official European exit, which as of now is…
Twitter provided an update on its efforts to safeguard the upcoming presidential election in Taiwan, where voters will go to the polls Saturday. The social network said in a blog post Monday that it onboarded and held training sessions for the Democratic Progressive Party and the Kuomintang to help them best engage with their constituents…
A BBC tem investido na divulgação de “Drácula”, minissérie da emissora que também estreou na Netflix neste mês. Em uma das campanhas em outdoor brinca com a ideia do vampiro não aparece enquanto há luz do dia. Criada pela agência internada BBC, a BBC Creative, a ação traz dois outdoors em constante evolução, um localizado …
O post Para divulgação de “Drácula”, outdoors mostram o vampiro só à noite apareceu primeiro em B9.
competitive:
Cox Automotive:
OEM EMS/ESG Client Solutions Manager The Enterprise Media Solutions Sales team is responsible for maintaining and expanding relationships with Cox Au
Detroit, Michigan
Today at the Consumer Electronics Show in Las Vegas, Panasonic announced the release of its “#WhatMovesUs” campaign, which features Olympic gold medalists Michael Phelps and Katie Ledecky, Paralympic silver medalist Elexis “Lex” Gillette and USA Karate National Team member Sakura Kokumai. In a video hosted on Panasonic’s website, with digital ads and social posts designed…
JetBlue’s planning to make some serious sustainability strides in 2020. The budget airline has plans to offset carbon emissions on all domestic flights by July, and will also begin using sustainable jet fuel on flights out of San Francisco International Airport sometime this year as part of a broader plan to prepare for what it…
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