Saucony "Runner. Gatherer. Chef." (2015) 4:21 (USA)

Saucony brings us a second installment of content in its #findyourstrong campaign. This features Eduardo Garcia, a runner, a chef, a seeker, and a triumph. See, Eduardo was hiking one day he saw fur and black claws lying in the bottom of a drainage. He decided to poke at it with his knife. And was promptly hit with 2400 volts of electricity. And exited in nine different places. That long road to recovery taught him a lot to say the least. For him, every day is an opportunity to get more out of life. Be it cooking, foraging for food, enjoying the outdoors, fishing, or running, or just living. This is quite an inspirational story from a guy who seems like an eternal optimist. Really nice work.

RPA Offers ‘Rentless Future’ for Apartments.com

40 Statement-Making Sunglasses – From Daring Dinosaur Shades to Faux Fur Sunglasses (TOPLIST)

(TrendHunter.com) These statement-making sunglasses are the only accessory required for hitting the beach, relaxing outside or touring the city this summer. While sunglasses are still an essential item to protect…

This Creative Director's Clever 'Combophotos' Are Awesomely Off-Kilter

If you like neat visual tricks, here’s a set particularly worth checking out.

“Combophotos” is a project featuring clever pairs of pictures spliced into single images, playing with scale—and often food—in delightful ways. It’s the brainchild of Stephen McMennamy, a BBDO Atlanta creative director behind work like AT&T’s riffing kids campaign and new Milana Vayntrub work.

It’s worth spinning through one of his pages—there’s an Instagram and a Squarespace, but the Tumblr‘s linear layout is probably most enjoyable, allowing for more focus on each image.

Some of the compositions are just visually curious and charming—like a turtle with a vintage bike helmet for a shell, or an albatross with a plane’s tail. Others are witty, like a boxing glove/tomato (imagine how that story ends), or laugh out loud funny—like an apricot that stands in for a man’s ass (by no means a new joke, but exceptionally executed, and perhaps a bonus for industry insiders, shot in Cannes … which is apparently not like Las Vegas).

There’s even a little borderline social commentary, like a cigarette topped smoke stack (though the caption demurs “not trying to stir up any trouble. Just combining some photos”).

They’re all the more notable for the fact that McMennamy actually shoots them, rather than using stock—and that the cuts are obvious (Some of the commentary over at Reddit captures why that’s nice.)

In fact, the only real, small complaint might be that, at least among certain small populations, the “Combophotos” name itself might evoke panic at the thought of an ad campaign for pepperoni pizza pretzel snacks.

And if you’re wondering whether someone has already productized donut headphones, the answer is, of course, yes.

Budweiser escolhe Ronda Rousey como garota-propaganda para nova campanha

ronda

A Budweiser é patrocinadora do UFC desde que a competição chegou ao Brasil, há 4 anos. Por isso faz sentido para a marca se associar aos melhores do Octógono. E em uma nova campanha que começa hoje, a Budweiser faz exatamente isso – eles escolheram a lutadora campeã da modalidade Peso Galo Feminino do UFC, […]

> LEIA MAIS: Budweiser escolhe Ronda Rousey como garota-propaganda para nova campanha

Brainstorm9Post originalmente publicado no B9
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Ten Things You Don't Know About MDC's New CEO


MDC Partners surprised the agency world Monday night with the abrupt news that Scott Kauffman, the presiding director on the company’s board since 2006, was taking over for Miles Nadal as chairman and CEO. But Mr. Kauffman has been a fixture in adland for decades, working in publishing, advertising and venture-backed internet startups. Here, ten things you might not know about the new CEO of MDC, the agency company whose portfolio includes CP&B, 72andSunny and KBS+.

1. He’s on Twitter at @slk1, where he posts quite a bit about the Golden State Warriors.

2. In 1973 he appeared briefly in Steven E. de Souza’s first film, “Arnold’s Wrecking Co.” (De Souza went on to co-write the screenplay for “Die Hard.”) Mr. Kauffman also served as associate producer for the documentary “I Grew Up in Princeton,” which was released in 2013.

Continue reading at AdAge.com

Coca-Cola: Share a Coke with humanity


Media
Coca-Cola

Advertising Agency:Mullen, USA

Sony No mess, No buzz


Print
Sony

No mess. No buzz.

Advertising Agency:Cerebro Y&R, Panama City, Panama
General Creative Director:Jorge Heilbron
Creative Director:Jorge Heilbron
Art Directors:Jorge Heilbron, Alberto Weand Ortiz
Graphic Designer:Jose Rolando Diaz
Production Company:Illusion
Photography:Illusion
Illustration:Illusion

ESPN, Already Battling Rising Costs, Faces a Talent Drain

Bill Simmons, Keith Olbermann and Colin Cowherd are leaving the sports network as it contends with increases in production costs and rights fees.


KFC "Fakation" (2015) :30 (USA)

For the launch of its new product Hotbox, KFC and MRM//McCann Romania have come up with a Fakation: a campaign targeting teens stuck in the big and hot cities, while their friends are in vacations in exotic places. Now everyone can take a vacation) or at least fake one, no matter where they are.

Here is the translation.

Summer.
You go on Facebook and everybody’s on holiday. Every-bo-dy.
Whatever, at KFC you have fun in the city like you’re on holiday.
Go, order, and you’re already wherever you want.
Spain? Take a photo and let’s also go to Greece.
You also caught the sunset.
Another snap in the boat and that’s it.
Perfect.
Now upload it on social media and wait for the envy.
With Holiday flavors from KFC you’re in Spain, Italy and Greece.

DAN Paris "JustTheBell" (2015) 1:21 (France)

Smart phones. We can’t live without them. They’ve got everything we need to function in our waking life. And even when we’re asleep, they’re buy our bed, waiting to wake us up with their alarm function. Problem is, smart phones are disrupting our sleep. Admit it, how many of y’all have checked your emails or sent texts in the middle of the night? It’s a bigger problem than you realize.

DAN Paris, the digital Agency of TBWAFrance Group, may have the answer. They’ve made JustTheBell, a tiny designed wooden cube controlled by your smartphone. By downloading an app on your phone, you can set your alarm and send them to JustTheBell. Then all you need to do is keep JustTheBell on your nightstand, and leave your phone in the living room.

After designing and prototyping the product, DAN Paris presented the first units of JustTheBell in the prestigious innovation event “Future en Seine”, in Paris. Now, with the production plan ready to be deployed, the agency is jumping to the French crowdfunding site KissKissBankBank to bring 1,000 of these to market and ship to backers by Spring 2016.

If you can’t wait nine months, here’s a solution: try getting an alarm clock and leaving your phone turned off.

FullSIX, Toddlers Rap Up First Aid for British Red Cross

Microsoft Tries to Give Away Its Operating System

Stick-On Shoe Lights – These Reactive and Customizable LED Strips Can Be Added to Any Shoes (GALLERY)

(TrendHunter.com) A San Francisco-based startup recently launched a Kickstarter campaign to produce a line of customizable LED strips that users can add to their shoes. Designed to fit any pair of kicks, ‘BLINKY….

High-Tech Musical Beds – These Futuristic Beds Provide a Cozy Space to Watch Movies & Jam Out

(TrendHunter.com) The newest line of high-tech musical beds from ??bir Bedding Style Series resemble open-sided pods with a full canopy cover from the headboard to the baseboard. These futuristic beds are more like…

38 Bizarre Burger Buns – From Bunless Meat Sandwiches to Towering Macaroni Burgers (TOPLIST)

(TrendHunter.com) Burgers are a traditionally delightful dish that can be devoured noon or night, but taking this meal a step further with some bizarre burger buns can spice things up. Almost anything can be a bun,…

41 Eco-Friendly Office Solutions – From Tree Top Studio Structures to Garden-Embedded Interiors (TOPLIST)

(TrendHunter.com) These eco-friendly office solutions are not only sustainable, but they are also aesthetically pleasing. By utilizing revolutionary building materials and unorthodox designs, these buildings…

Art Director's Portfolio in a Bottle Gets Him Off Desert Island and Into an Agency Job

To stand out in the piles of applications DDB Istanbul received when it was looking for an art director, Canhür Aktuglu sent out an SOS and presented his portfolio as a message in a bottle. They hired him, so obviously they like the Police as much as he does.

“After that my life changed and it was guaranteed no more boring!” he writes on Behance.

The idea was a clever one, and well executed. The cover letter was sealed inside an empty glass bottle, while his résumé and portfolio were stored on a USB stick in the bottle’s cork.

DDB Istanbul had better make good use of Aktuglu while he’s there. On Behance, he also mentions that he wants to see kangaroos and go surfing—and might look into approaching DDB Sydney next. He could even use the same bottle.

Via Design Taxi.

Assista ao trailer de “O Bom Dinossauro,” nova animação da Pixar

Bom Dinossauro

Porque eles não estão satisfeitos em nos fazer chorar só uma vez em 2015

> LEIA MAIS: Assista ao trailer de “O Bom Dinossauro,” nova animação da Pixar

Brainstorm9Post originalmente publicado no B9
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Sling TV: Take back TV

Advertising Agency: Camp + King, USA