Jul 01

Ford Italy: Life in 1 second

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See the work at http://www.lifein1second.com/en

One second could be enough to change our life, for ever. Especially if it’s a second of distraction, while we are driving. On June 30th, 2015, when the world got an extra second, with an Instagram Connect, Ford invited everyone to think about their driving behaviours and the value each instant could have.

Advertising Agency: Blue Hive, Rome, Italy
Creative Director: Federico Russo
Digital Creative Supervisor: Alessandro Izzillo
Art Director: Federica Russo
Copywriters: Niccolò Lucchino, Giorgia Spina, Vittorio Zotti
Social Media Managers: Danielantonio Di Palma, Simona Vargas
Client Service Director: Andrea Manfredonia
Account: Chiara Di Loreto, Francesca Pellegrini
IT Project Manager: Massimiliano Pacilio
Developer: Antonio Zaccardi
Published: June 2015

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Jul 01

Water for Africa: Marathon walker

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Advertising Agency: Ogilvy, Paris, France

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Jul 01

Donald Trump Sues Univision for Dropping Pageant Broadcast

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The $500 million lawsuit follows a decision by the Spanish-language network to cut ties with the event, after Mr. Trump made remarks denouncing immigrants when he announced his presidential candidacy.


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Jul 01

Reynolds Wrap & Tiny Hamster celebrates 4th of July (2015)

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Reynolds Wrap & Tiny Hamster celebrates 4th of July (2015)
“Tiny hamster has a 4th of July BBQ with friends, a pool party, burgers, kebabs, tiny grill, and fireworks finale.” aaaaaaaw!

Now why are we showing you a Denizen youtube clip? Because it’s actually sponsored by Reynolds Wrap, the second brand to sponsor a Tiny Hamster video, and they did it with tiny Reynolds Wrap. This is where your youtube influencer sponsor budget is going, kids. God Bless America.

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Jul 01

Lotus Bakeries – Blind Coffee Date – (2015) case study (Spain)

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Lotus Bakeries - Blind Coffee Date - (2015) case study (Spain)
Lotus Bakeries created “the first social experiment on which you did not know who you would have a cup of coffee with”, and all you had to do to join in was to book a time when you could have a blind date over a cup of coffee. Lotus Bakeries are convinced, you see, that any coffee enjoyed with their biscuit, is just the beginning of great conversations – and they set out to prove it. SO bloggers and social media e-celebs tried it out and soon so did other people connected to facebook and who knew that free biscuits and coffee would bring people together? Oh, that’s right, Lotus Bakeries knew. I’m not all that impressed with this, but I’m sure the people who participated had fun, it’s one of those ideas that doesn’t look all that great in a case study but might have been fun while you were there.
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Jul 01

Países se unem para combater a fome… nos Estados Unidos

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china

Great Nations Eat botam o dedo na ferida com campanha criada pela BBH de Nova York

> LEIA MAIS: Países se unem para combater a fome… nos Estados Unidos

Brainstorm9Post originalmente publicado no B9
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Jul 01

Vídeo resume a saga de “O Exterminador do Futuro” em 5 minutos

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exter

Para assistir antes da estreia do quinto filme da série, “Gênesis”

> LEIA MAIS: Vídeo resume a saga de “O Exterminador do Futuro” em 5 minutos

Brainstorm9Post originalmente publicado no B9
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Jul 01

McDonald’s Finland: Gold panner's day made better

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Advertising Agency: DDB Helsinki, Finland
Creative Directors: Tapu Haro, Lauri Vassinen
Account Director: Jarno Lindblom
Account Manager: Julia Jämsen
Art Director: Heli Roiha
Copywriter: Annu Terho
Production Company: Otto Production
Producer: Risto Nikkilä
Director: Johan Skog
Music: Humina, Juri Seppä
Post Production: Post Control
Published: June 2015

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Jul 01

Fox Networks Group Puts a Bow on the Upfront

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The Fox Broadcasting Company and its sibling cable networks are effectively done with their 2015-16 upfront business, with dollar volume across the portfolio flat versus a year ago.

This marks the first year Fox’s prime-time inventory was bundled with the cable properties, which include FX, FXX, National Geographic Channel and Fox Sports. People with insight into the negotiations say that the broadcast net’s advance bookings were off between 4% and 5% when compared to last year’s bazaar, a decline that essentially was balanced out by volume increases on the cable side.

As always, all numerical data related to the upfront marketplace are just so much layaway. The figures that matter most are the ones that appear in the quarterly earnings statements.

Continue reading at AdAge.com

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Jul 01

Philips: Living room

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Advertising Agency: Ogilvy, Brazil
Executive Creative Directors: Aricio Fortes, Paulo Coelho
Art Director: Silvio Medeiros
Copywriter: Marcio Fritzen
Account Director: Andrea Barrios
Head Of Client Service: Daniela Glicenstajn
Media Director: Betania Aragão
Art Buyer: Nancy Bonani
Digital Illustration/ CGI: D’Avila Studio

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Jul 01

Philips: Office

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Advertising Agency: Ogilvy, Brazil
Executive Creative Directors: Aricio Fortes, Paulo Coelho
Art Director: Silvio Medeiros
Copywriter: Marcio Fritzen
Account Director: Andrea Barrios
Head Of Client Service: Daniela Glicenstajn
Media Director: Betania Aragão
Art Buyer: Nancy Bonani
Digital Illustration/ CGI: D’Avila Studio

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Jul 01

Philips: Bedroom

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Advertising Agency: Ogilvy, Brazil
Executive Creative Directors: Aricio Fortes, Paulo Coelho
Art Director: Silvio Medeiros
Copywriter: Marcio Fritzen
Account Director: Andrea Barrios
Head Of Client Service: Daniela Glicenstajn
Media Director: Betania Aragão
Art Buyer: Nancy Bonani
Digital Illustration/ CGI: D’Avila Studio

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Jul 01

Golf Channel / GolfNow: Dinosaur

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Advertising Agency: barrettSF, San Francisco, USA
Creative Director: Jamie Barrett
Copywriter: Jake Reilly, Jim LeMaitre
Art Director: Byron Wages
Head of Production: Nicole Van Dawark
Producer: Diana Parada
Managing Director: Patrick Kelly
Account Manager: Brooks Dennard, Jillian Gamboa
Production Company: Aero Film
Director: Jason Farrand
Director of Photography: Florian Stadler
Head of Production: Marla Whittaker
Executive Producers: Unique Hammond, Cori Cooperider
Line Producer: Leonardo Veras
Editorial: HutchCo
Editor: Joaquin Machado
Executive Producer: Jane Hutchins
Color: HutchCo, Umlaut Films
Colorist: Jonny McPheeters, Ivan Miller
Audio Record & Mix: One Union Recording
Engineers: Joaby Deal, Matt Wood
Smoke Artist: Mark Everson

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Jul 01

FLIR Systems / FLIR One: Meet The Heat

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Advertising Agency: R/West, USA
Director: Sean Blixseth
Director of Photography: Joe Meade
Copywriter / Associate Creative Director: Taylor Siolka
Producer: Mitch Ludke
Editor: Casey Nolan
Art Director: Ian Johnson

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Jul 01

Reynolds Wrap: Tiny BBQ

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Advertising Agency: Havas, Chicago, USA
Chief Creative Officer: Jason Peterson
Group Creative Director: Ecole Weinstein
Creative Director: Shelby Georgis
Copywriter: Matt Bush
Group Account Director: Lisa Evia
Account Director: Kevin Passolt
Project Manager: Matt Hartwig
Production: Denizen Company

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Jul 01

Durex: Play, Eh?

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Advertising Agency: Isobar, Toronto, Canada
Executive Creative Director / Creative Director: Steve Di Lorenzo
Chief Creative Officer: Kai Exos
CEO: Jeff Greenspoon
Art Directors: Karen Lo, Logan Cipparone
Copywriter: Chris Serrao
Producer: Travis Cameron
Diretor: Andrew Chiu
Production: Cartilage Inc
Music: Chris larocca
Published: June 2015

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Jul 01

Testamos o Apple Music, serviço de streaming de músicas da Apple

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apple-music

Hoje a Apple lançou o seu tão esperado serviço de streaming de músicas. Depois de muita controvérsia envolvendo o pagamento ou não de royalties durante o período de testes, o Apple Music chegou de mãos dadas com a versão 8.4 do sistema móvel iOS, disponibilizado para todos os iPhones e iPads mais recentes (a partir […]

> LEIA MAIS: Testamos o Apple Music, serviço de streaming de músicas da Apple

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