Hasta La Creative!

When you’re looking to improve your business, technology has a lot to offer. Among the ways you can use technology to improve your business is through webinars. Webinars are gaining in popularity for a variety of reasons. It is not a huge commitment to ask for and people are a lot more willing to watch a webinar rather than a seminar. Best of all, they can enjoy the webinar while sitting at home. Your business will reap the rewards and you will make more money as a result.

Use Webinars for Lead Generation

When you’re looking to make sales, you need to bring in attention from people who will purchase what you’re selling. The webinar is a great way to get the attention you need, according to Yahoo Small Business. The Blue Jeans Network and companies like it make it possible for you to speak with everyone thinking about doing business with you and giving them everything they need to contact you directly. This is a lot more effective than a regular seminar, because in general, people will not show up to a seminar unless they already know and trust the people involved. You can use social media and other tools to promote your webinar, and you’ll bring in a lot of attention from interested parties.

Announce Product Launches through Webinars

While you’re using a webinar, this is a perfect time to talk about the new products. You not only get to show the world the product, but you can show off everything about it. According to She Owns It, this is a great way to build brand awareness and interest in your products. People can get more of a feeling for what your products are and what they do for them, which leads to higher overall sales for your company. Remember to utilize the platform correctly by not just showing the product by holding it, but by displaying the product on the screens of the people who are watching the webinar.

Demonstrate your Authority

Webinars are a perfect platform to demonstrate your authority in your industry. Remember, everyone wants to purchase products and services from companies they can trust. But many webinars demonstrate a company’s knowledge about the industry and how its products affect the lives of the people who use them. Using a webinar through something like the Blue Jeans Networkallows you to talk about the importance of everything surrounding your industry. This shows everyone thinking about buying from you that your business is serious about the products that you produce as well as the ways in which they help the lives of the people who buy them. This builds trust which will lead to better overall sales, according to Mind Flash.

Connect with Your Clients and Potential Clients

The beautiful part about using a webinar for your company is the fact that it is a much more intimate way to get involved with your clients. They see you on the screen of their computer and feel closer to you than they would if they were to see you on a stage. According to Business News Daily, you should embrace the fact people are welcoming you into their lives and in many cases, into their homes. Make sure to speak directly to the individual rather than speaking to a crowd of people. If you can make everyone feel as if you’re connecting directly with them, they’ll be more likely to do future business with you.

Reach Even More People

According to Entrepreneur, you should hone your story-telling skills to get the most out of your webinar. If you’re able to tell a story rather than hawk a product, people are more prone to listen to what you have to say and be willing to take action once the webinar is over. Your story should be one that inspires people to trust your products and your brand, so you can get them to take action in buying what you’re selling. Try not to look at the number of the webinar as you’re conducting it. Instead, take a look after you’re done and see how your numbers may have improved from one webinar to another. As you give more webinars, you’ll nail down what gets people excited and what drives sales. This way, your business will receive even more benefits from giving a webinar.

The post 5 Ways Your Business Can Benefit From Webinars appeared first on AdPulp.

(TrendHunter.com) Pulp comics are making a comeback and shaking up the comic world as this pulp art illustration series portrays.

When people think of comic books, their first thought usually goes to the superhero…

FCB San Francisco teamed up with Imaginary Forces and directors Miguel Lee and Charles Khoury for the above teaser for EA’s Battlefield Hardline, which is slated for an October 21st release.

The team takes a minimalist approach to the teaser, eschewing voiceover in favor of close ups of the game’s weaponry while also teasing a clash between law enforcement and criminals. True to the teaser format, the spot reveals little, leaving viewers wanting more. To pull off the trailer, Khoury and Lee directed separate shoots on the same stage. While Lee’s crew “was responsible for filming all of the actors, vehicles, weapons, gear and paraphernalia in a sleek, action-packed fashion,” Khoury and his team “shot at high speeds to capture all of the slow-motion explosions and actual weapon fire including a submachine gun, pump shotgun and assault rifle.” While the teaser reveals little about the Battlefield Hardline‘s plot or gameplay, weapon-loving fans of first-person shooters should eat this right up. Credits after the jump. (more…)

New Career Opportunities Daily: The best jobs in media.

You’re almost certainly aware that General Motors is currently suffering through a scandal created by its lack of tech savvy. Yet, even as the terrible PR is somehow increasing sales numbers for the automaker, a new spot created by Commonwealth/McCann indicates that Chevrolet wants customers to know that it’s moving on. In fact, we might say that the brand has begun “a new journey.”

This spot is ostensibly all about the 4G Wi-Fi available in new models, but in a larger sense it’s about how Chevrolet is moving forward on all cylinders and bringing its customers along for the ride.

The July 4th debut was no accident, either: as Chevy’s VP of Marketing puts it, “What better time than the Fourth of July to celebrate the new independence that Chevrolet provides”…via working Wi-Fi.

In order to reinforce this point, the team at Commonwealth/McCann Detroit adroitly make the sort of “that was then, this is now” juxtapositions that one sees in many campaigns for products with tech components.

Credits after the jump.

(more…)

New Career Opportunities Daily: The best jobs in media.

The campaign is designed to promote the Los Angeles Zoo’s new rain forest exhibit.

L’artiste d’origine colombienne Diana Beltran Herrera crée d’incroyables sculptures d’oiseaux en papier avec ses deux mains. Grâce à des accessoires, elle parvient à réaliser des oiseaux en plusieurs dimensions et à reproduire la beauté de l’envol de différentes espèces ailées. A découvrir.