Morrisons positions itself as low-priced supermarket with ‘love it cheaper’ strategy

Morrison’s has today revealed a new positioning that shows the supermarket as a lower-priced retailer as it seeks to take back market share from the likes of Lidl and Aldi.

Eccentrically Collaged Lookbooks – Wunderkind SS14 by Ashkan Honarvar is Inspired by Janis Joplin (GALLERY)

(TrendHunter.com) Wunderkind SS14 by Ashkan Honarvar, an artist based in Trondheim, Norway, is a fashion lookbook made up of intricate and eccentric collages. As stunning as the artist’s previous collections…

Norwegian Air hires M&C Saatchi

Norwegian Air Shuttle has appointed M&C Saatchi as its first global advertising agency, ahead of major expansion plans.

Phones4U appoints Ben Padley as new marketing boss

Phones4U has announced the appointment of former Sony Mobile and Barclaycard digital marketer Ben Padley as director of marketing.

M&S reinvents itself as ‘agile, entrepreneurial’ brand

As M&S boosts its digital spend to 21% of its total marketing budget, the retailer’s management team outlines how the business is reshaping for the online world, starting with an editorially-focused ecommerce site.

Candidly Casual Editorials – The So It Goes Magazine Issue 3 Photoshoot Stars Camille Rowe (GALLERY)

(TrendHunter.com) The So It Goes Magazine Issue 3 editorial revolves around a laid-back photoshoot that appears to capture model Camille Rowe in a candid manner. But unlike Terry Richardson’s candid signature…

Aerialscapes by Jakob Wagner

Voici « Aerialscapes » la nouvelle série du photographe Jakob Wagner, artiste dont nous avons pu vous parler à plusieurs reprises sur Fubiz. L’artiste réalise ici des clichés de la terre vue du ciel. Ces photographies sont réalisées comme de véritables oeuvres : fleuves, montagnes, nuages et autres éléments de la nature sont mis en avant.

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Connected Carbon Fiber Bicycles – The Lightweight Bluetooth Bike Protects Riders from Unseen Dangers (GALLERY)

(TrendHunter.com) This Bluetooth-connected bike alerts you when you are about to get hit by a car. The smart carbon fiber bicycle is part of a Kickstarter project by Canadian startup Vanhawks. The Valour measures…

Elections 2014 by Animal, Delhi

Advertising Agency: Animal, New Delhi, India
Art Director / Illustrator: Kunel Gaur

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The post Elections 2014 by Animal, Delhi appeared first on desicreative.

75 Experimental Cutting Boards – From Dual Tablet Butcher Blocks to Op-Art Chopping Blocks (TOPLIST)

(TrendHunter.com) Chopping blocks in the kitchen are usually items that are hastily stored away when guests come to visit, but what if you could find one that’s fancy enough to keep out? These experimental…

Iconic Medieval Caricatures – The Game of Thrones Cast Has been Simpsonized (GALLERY)

(TrendHunter.com) Just in case you missed the first batch, artist Adrien Noterdaem has released a second set of Simpsons caricatures for The Game of Thrones cast. Apparently the characters look much nicer in yellow,…

Free Floating Photography – The Bairon Rivera Levitation Images Showcase Life in Mid-Air (GALLERY)

(TrendHunter.com) Photographer Bairon Rivera has challenged the laws of gravity in his artistic series titled Levitation. In each of the snapshots, adults, children and objects are found suspended in mid-air, causing…

Fast Company Wins Magazine of the Year

The New Yorker earned four National Magazine awards, the most of any publication. New York magazine won three, and Bon Appétit and National Geographic two apiece.



Fast Company Wins Magazine of the Year at National Magazine Awards


Fast Company was named magazine of the year at the annual National Magazine Awards on Thursday night, earning the award that honors brands excelling in both print and digital media as well as areas such as events.

It beat out The Atlantic, Bon Appetit, Esquire and New York magazines at the National Magazine Awards, which are presented by the American Society of Editors in association with the Columbia University Graduate School of Journalism. The awards are known as the Ellies for the Alexander Calder elephant sculptures that serve as trophies.

But it was two weekly (or recently weekly) titles that walked away with the most Ellies. The New Yorker — a normally reliable honoree that was shut out of last year’s awards despite five nominations — took home the most trophies this year, with four Ellies: for feature writing, fiction, essays and criticism, and columns and commentary.

Continue reading at AdAge.com

LinkedIn Stock Price Down 45% from All Time High Last Fall

Do you smell that smell? I believe a degree of odiferous air has been let go from the social media bubble.

According to USA TODAY, LinkedIn reported a 46% rise in first-quarter revenue, to $473.2 million, but a loss of $13.3 million. The news sent LinkedIn shares down 2% in after-hours trading, to $159.02. Its stock, meanwhile, is down about 40% from its all-time high of $257.56 per share in September.

Warwick Business School Professor, Mark Skilton, believes the problem is lack of attention to mobile. “LinkedIn seems to be treating the mobile trend as just another channel but this might prove problematic as members seek consistent multi-device experience.”

That’s one theory. I have a different evaluation. People may be beginning to realize that the never-ending act of promoting oneself in digital channels is tiresome in the extreme.

Twitter Inc., LinkedIn Corp. and Yelp Inc.all have lost more than 20 per cent of their market value this year. Only Facebook, which is up 2.6 per cent, escaped the downward trend.

The Nasdaq Internet Index as a whole is down by almost 20 per cent, hovering close to the threshold for a bear market.

The post LinkedIn Stock Price Down 45% from All Time High Last Fall appeared first on AdPulp.

Advertising: With Online Video Offerings, the Establishment Plays the Upstart

Ambitious efforts are being made by legacy media companies like Time Inc. to join the frenzy of online video content creation that was set off by so-called digital natives like AOL, BuzzFeed and others.



Simplistic Vegetable-Infused Accessories – The Thisispaper Shop Bags Are Eco-friendly and Natural (GALLERY)

(TrendHunter.com) The Thisispaper Shop bags are produced with an expressed concern for eco-friendly design. The

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accessories are made of vegetable tanned leather and sturdy canvas, making the products both natural and…

Call for Limits on Web Data of Customers

The long-awaited administration report suggests that tech companies disclose the information they collect on customers.



Open-Source Software Specialist Selected as Executive Director of Wikipedia

Lila Tretikov has a background in large-scale Internet projects and was the chief product officer at SugarCRM, a software company.



Playful Lunar Photos – Laurent Lavender’s Moon Games Consist of Playful Moon Photos (GALLERY)

(TrendHunter.com) Laurent Lavender’s moon photos are wonderful snapshots of the French photographer having some fun with celestial bodies. His ongoing series is titled Moon Games, where the photographer comes…