(TrendHunter.com) There’s something so majestic and demanding about this new series of pen doodle illustrations by artist Kerby Rosanes.
Focusing on the animal world, the Philippines-based illustrator draws wolves,…
When we praised Facebook's new ad campaign the other day for being "down to earth," little did we know the best spot in the series would be anything but.
The social network's newest ad, "We Are Not Alone," is possibly its best ever. We see cosplayers preparing their over-the-top outfits for an upcoming gathering, then watch as they exit the baffled "real world" and arrive to bond with their fellow fans.
It's an ad for Facebook Groups, to be sure, but it's also a warm-hearted vignette that resists the popular urge to mock cosplayers as socially awkward ubergeeks. Just goes to show that sometimes the key to making an ad with mass appeal is to do justice by the right niche.
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Imperial Tobacco Group, the British cigarette company, has awarded its global marketing account to Omnicom’s BBDO network, through Proximity’s German office, after a pitch.
(TrendHunter.com) Sit and Stand is looking to fix a problem that many people have with typical crutches and recovery systems. When someone sustains an injury the recovery period can be strenuous if the supports they&#…
(TrendHunter.com) Looking like a sculpted goddess, Eniko Mihalik poses for the new Beymen Spring 2014 campaign ads.
The stunning model gets her glam on for the Beymen Spring 2014 campaign ads in which she is adored…
Integrated
illy
LIVE HAPPilly is the new positioning statement of a coffee brand that enhances your everyday life with beauty and goodness, with true sips oh happiness.
Advertising Agency:Saatchi & Saatchi, Milan, Italy
Creative Director:Antonio Gigliotti
Art Director:Davide Vismara
Copywriter:Antonio Gigliotti
Director:Luca Maroni
Film
Intimissimi
A love story between a couturier and a woman. A very spaecial woman like Blanca Suarez: Pedro Almodovar’s new muse.
Advertising Agency:Saatchi & Saatchi, Milan, Italy
Creative Director:Antonio Gigliotti, Micaela Trani
Art Director:Micale Trani
Copywriter:Antonio Gigliotti
Director:Vittorio Sacco
GENEVA — Cadillac’s “Poolside” commercial, featuring a middle-aged rich guy bragging about America’s work-hard ethos, has generated mixed sentiments — for Cadillac’s own marketing chief.
Uwe Ellinghaus says he’s not surprised by the strong response to the spot, which first aired during last month’s Winter Olympics and again during the Oscars broadcast on Sunday. Critics say it celebrates a workaholic, materialistic culture; supporters call it a nod to American capitalism.
Mr. Ellinghaus, who took over as Cadillac’s global chief marketing officer in January — after the commercial already was in the works — said early research suggested “we would break through the clutter and generate a hell of a lot of buzz. Mission accomplished.”
Outdoor, Film, Print
STROILI
Isabeli Fontana, brasilian top model (ex Victoria’s Secret angel) DRESSES IN STROILI. She sings Glitter and Gold (Rebecca Ferguson’s hit) while changing look, attitude and jewels at every turn. Antonio Gigliotti copy, MIcaela Trani art director, Paolo Zambaldi director, Movie MAgic cdp, Exchange morphing and post. Ad agency Saatchi & Saatchi.
Advertising Agency:Saatchi & Saatchi, Milan, Italy
Creative Director:Antonio Gigliotti, Micaela Trani
Art Director:Micaela Trani
Copywriter:Antonio Gigliotti
Photographer:Paolo Zambaldi
Director:Paolo Zambaldi
Chennye Randall, artiste basé à Seattle, imagine ce que les célébrités, les dirigeants du monde et les personnages fictifs ressembleraient s’ils étaient couverts de tatouages?. La manipulation est à la fois étonnante et amusante et elle nous permet de voir ces personnalités avec un regard totalement différent.
John F. Kennedy & Jacqueline Kennedy.
Marilyn Monroe.
Arnold Schwarzenegger.
Prince William and Princess Catherine.
John Lennon.
Bryan Cranston.
Elizabeth Taylor.
Javier Bardem.
Spock (Leonard Nimoy).
Audrey Hepburn.
Bruce Lee.
James Gandolfini.
Jonny Cash.
Matthew Mcconaughey.
Willam Dafoe.
Janet Leigh (Psycho).
Ignited has a new social campaign promoting Bravo’s new series, Online Dating Rituals of the American Male, which premieres March 9th.
The new campaign is tied to a promoted post on Buzzfeed examining “The 10 Types of Guys You Find On Every Dating Website.” At the end of the post, readers are invited to take a short quiz to discover which of “six species of men that exist in the dating wild” they are or is their type. After completing the survey, @BravoDating will tweet one of six video results: Catchitis Perfecta (“Mr. Perfect”), Clinger Onis (“The Clinger”), Doublis Bookeris (“The Player”), Love Seekitis ( “The Romantic”), Liaris Apperancean (“The Liar”), and Predatorus Obnoxious (“The Predator”). As you can imagine (this is Bravo we’re talking about), these are pretty silly. The narrator treats the subjects like he’s narrating a nature documentary (thus the latin species names); it’s easy to imagine David Attenborough providing the narration. You can check out “Liaris Apperancean” above, and stay tuned for “Doublis Bookeris” and “Predatorus Obnoxious,” along with credits, after the jump. continued…
New Career Opportunities Daily: The best jobs in media.
Print
VHERNIER
Print campaign for Double-V: the easy-luxury line of double-face jewels created by Vhernier.
Advertising Agency:Saatchi & Saatchi, Milan, Italy
Creative Director:Micaela Trani, Antonio Gigliotti
Art Director:Micaela Trani
Copywriter:Antonio Gigliotti
Outdoor, Print
Banca Popolare di Milano
BPM, the bank with the olive-like logo, gives you easy-to-do recipes for your everyday financial needs.
Advertising Agency:Essense, Milan, Italy
Creative Director:Antonio Gigliotti, Micaela Trani
Art Director:Micaela Trani
Copywriter:Antonio Gigliotti
In case you haven't experienced the surreal delight of being guided from slumber by the smoky allure of "the nostril's north star," then Oscar Mayer might have the alarm clock for you.
The brand's "Wake Up and Smell the Bacon" promotion will give out 4,700 bacon-scented smartphone attachments over the next month. Winners can use the gadget with a branded alarm app that wakes you with the aroma of sizzling bacon.
Oscar Mayer and agency 360i deserve bonus points for the self-indulgent and rather hilarious video below announcing the giveaway. "When imagination blossoms," the Scandinavian narrator intones, "only this scent will guide you to your greatest awakening."
Giving out 4,700 devices might sound generous, but it's a crafty long-term play for profitability. If you're going to wake up daily to the smell of bacon, you're going to make damn sure you always have bacon in the house.
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Media, Film, Online
PFCU – Philadelphia Federal Credit Union
Advertising Agency:Brownstein Group, Philadelphia, USA
Creative Director:Dan Shepelavy
Art Director:James Olstein
Copywriter:Andrew Panebianco
Illustrator:James Olstein
Additional Credits:Bran
Supposedly the Tao of Badass knows all there is to know about getting women to fall under your spell and turn into a puddle of desire at your very presence. But Bravo also seems to think it has all the answers as well with it Online Dating Rituals of the American Male, a new series premiering March 9.
Buzzfeeds’s in on the promotion with a post entitled The 10 Types of Guys You Find On Every Dating Website.
Also floating about the interwebs are a series of videos highlighting the various male stereotypes women encounter when dating.
Buffoonery at its finest.
There’s no official word as of yet, but a phone call or two tells us that Ken Burbary is no longer at Lowe Campbell Ewald, where he’s spent the last two years working out of the agency’s Detroit-area office as chief digital officer. The CDO gig was not Burbary’s first rodeo at what was then Campbell Ewald, where he originally spent nearly a decade in the late 90′s onwards and eventually served as SVP/chief technology officer. In between his two stints at LCE, Burbary served as VP/group director on the strategy/analytics side at Digitas. We’ll keep you posted when we find out more.
New Career Opportunities Daily: The best jobs in media.
Cyberspace is fast becoming a battlefield for Ukrainian and Russian partisans even as ground troops from the two countries continue their military standoff.
Hackers have launched attacks on the websites of state agencies and publications on both sides. A Russian government watchdog has ordered a shutdown of the social-network pages of Ukrainian nationalist groups. And a Ukrainian phone company said its network in parts of the Crimean peninsula was damaged as unidentified men took over communication centers.
While there has been a cyber component in many recent armed conflicts, it’s likely to be particularly intense in Ukraine because of the level of programming skills in both countries. Absent a crisis, Ukrainian and Russian Web wizards often deploy their skills against companies and consumers, aiming to profit from stolen bank data and corporate secrets.
L’artiste mexicain Ricardo Solis a fait des illustrations d’animaux qui sortent de l’ordinaire car il introduit dans son dessin des petits ouvriers qui oeuvrent à la création de l’animal en question en le coloriant. Cela rend l’illustration vivante et animée avec cette dimension de travail qui se réalise simultanément sous nos yeux.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
