Advertising Agency: Dentsu Marcom, Gurgaon, India
NCD: Titus Upputuru
Creative Director: Jitendra Kaushik
Art Director / Illustrator: Sharad Anand
Copywriter: Titus Upputuru
Published: April 2013
Advertising Agency: Dentsu Marcom, Gurgaon, India
NCD: Titus Upputuru
Creative Director: Jitendra Kaushik
Art Director / Illustrator: Sharad Anand
Copywriter: Titus Upputuru
Published: April 2013
The UK bagged 10 Radio Lions awards from its 12 shortlisted entries, as Ogilvy & Mather London saw a return of one gold and seven silvers from its nine entries.
Dans le cadre de son exposition Goldfish Salvation à l’INC Gallery de Londres, l’artiste japonais Riusuke Fukahori, déjà très connu pour ses peintures 3D sur résine, a réalisé une performance live où il a peint un poisson de taille géante. Une création à découvrir en images et en vidéo dans la suite.
Twitter last month revealed a TV ad targeting product, the first fruit of its February acquisition of Bluefin Labs, and the company has set a $100,000 minimum for marketers interested in taking it for a spin.
According to two people who’ve seen Twitter’s sales deck, national TV advertisers who want to be part of the beta must allocate a minimum of $100,000 per Twitter handle to promoted tweets tied to a TV ad campaign. And at least $50,000 of that must be specifically for promoted tweets placed using the new TV ad targeting product.
Relying on Bluefin’s video fingerprinting technology that tracks when TV commercials air and what ads ran against them, the new Twitter ad targeting product that debuted last month is intended to complement a substantial national TV buy. It lets marketers show promoted tweets to people who’ve been tweeting about a show in which their TV ad has also appeared to reinforce that messaging.
Designers are being asked to create an illustration that captures the essence of Silicon Roundabout as part of a celebration that celebrates the opening of 99designs’ new office.
China’s government plans to force up to a third of the country’s infant formula producers out of business as it tries to address the crisis of confidence in product quality and safety, local media reported.
China’s 127 licensed baby formula producers will be scrutinized over the next three months and regulators will allow no new entries after Thursday, when the government introduces detailed rules on ensuring safe production, Caijing business magazine reported, citing Wang Liming, minister of industry and information technology.
About 25% to 35% of companies will be ordered closed, the China Daily newspaper said, citing Zhuang Pei, an official with the Shanghai Municipal Commission of Economy and Information. “They are not necessarily unqualified but the country needs more powerful alliances,” Mr. Zhuang said.
Bravery is going to sleep being aware of the monsters under the bed. June, 1st. International Childhood Day. Reappraising childhood.
Advertising Agency: Communion, Rosario, Argentina
Creative Director: Javier Birollo Sosa
Art Director / Illustrator: Carolina Ferrero
Copywriter: Clara Morgavi
Photographer: Beto Rita
Published: June 2013
Every father has an inner child. Thanks for letting him come and play with us. Happy father’s day!
Advertising Agency: Communion, Rosario, Argentina
Creative Director: Javier Birollo Sosa
Art Director / Illustrator: Carolina Ferrero
Copywriter: Clara Morgavi
Photographer: Beto Rita
Published: June 2013
There was a faint scent of protest when we aired a radio spot for AXE that was a little ambiguous – was it a women playing tennis energetically (a la Maria Sharapova), or was it a woman doing something else? So we decided to create our own protest (against our own product!). We sent a group of attractive women protesters onto the city streets proclaiming “Protect Us From The AXE Effect”. Of course a group of attractive women waving banners and signs on the streets of downtown Nairobi was bound to attract attention. And so it did – from the public, TV news teams, radio stations, magazines and bloggers. The net result was that we gained a lot of mass media exposure explaining the AXE effect, at minimal cost to the client. Mission accomplished!
Advertising Agency: TBWA East Africa, Nairobi, Kenya
Executive Creative Director: Jimmy Geeraerts
Art Director: Yash Deb
Copywriter: Mark Kovalevsky
Additional Credits: Chris Madison, Kenneth Njihia, Stephen Baya, Elijah Masua, Mary Anne Mumbi
Published: May 2013
Your rental property, fast like that.
Advertising Agency: DBS Multi, Florianópolis, Brazil
Creative Director / Art Director: Eduardo Morin
Copywriter: Julia Amante
Published: June 2013
In a cute take on motion controlled games, Stride Gum invites you to enter the world of Gumulon, where you’re represented by a “rebellious miner” named Ace. Ace, a strange green helmet-wearing thing, can only control the “intergalactic action” and ultimately vanquish the prehistoric cave beast if you concentrate on chewing while staring at your iPhone. When your jaw finally collapses after the strain of coercing Ace around the mine, the monster will eat Ace/you after seasoning you and taking a photo for posterity.
Watching the gameplay video makes this activity look like the dweebiest way to spend your day. I hope I never see someone sweating as they chew emphatically on the subway. This game should be played at home, if at all. Thankfully, Gumulon also comes in a touch version, should your mandibles tire of mining.
I will, however, give Stride’s effort points for novelty and its do-good nature. If we collectively achieve better breath through gamification, I can’t complain.
New Career Opportunities Daily: The best jobs in media.
Miles Bullough, a former head of broadcast at Aardman Animations, and Jesse Cleverly, the former BBC creative executive, have teamed up to find new animators for a dedicated YouTube channel going live in the autumn.
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
If you go see a concert this summer, it’s most likely going to be a Live Nation show. They’re the biggest concert promoter in the country with venues like Shoreline, The Palladium, Jones Beach and The Fillmore. Among the artists appearing at Live Nation venues this summer are Jay-Z, Kanye West, Beyoncé, Rush, One Direction, The Dave Matthews Band, Toby Keith and many more.
In addition to being one of the largest promoters of live entertainment in the US, Live Nation also controls the largest archive of rock ‘n roll-related fine art photography ever assembled: Rock Paper Photo. Wanting to tap into this goldmine of iconic imagery before its captive audience of millions of music fans, we created a poster series that would appear on-screen at its venues before shows.
Advertising Agency: Division of Labor, Sausalito, USA
Creative Directors: Paul Hirsch, Josh Denberg
Production: Mike Gabriel
Published: May 2013
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