ASA and BCAP to review alcohol ad rules

Ofcom has asked the ad regulators, the Advertising Standards Authority (ASA) and the Broadcast Committee of Advertising Practice (BCAP), to review the rules that protect children from being exposed to alcohol advertising on television.

Volkswagen Beetle promotes the joy of driving

Volkswagen has unveiled an ad to promote its Beetle Convertible, which has been designed to promote and bring back the joy of driving.

Feminine Hipster Collections – The Dimepiece Summer 2013 Lookbook is Urban but Flirty (GALLERY)

(TrendHunter.com) I think the most accurate way to describe the Dimepiece Summer 2013 Lookbook would be eclectic cool street wear.

Headed by Ashley Jones and Laura Marie, the LA based company’s newest…

James Turrell – Guggenheim New York

James Turrell a créé pour le musée Guggenheim de New York une installation spécifique appelée sobrement « Aten Reign ». C’est la première installation du célèbre artiste américain à New York depuis 1980. De merveilleux espaces colorés sont donc à découvrir en images dans la suite de l’article.

James Turrell - Guggenheim New York5
James Turrell - Guggenheim New York4
James Turrell - Guggenheim New York3
James Turrell - Guggenheim New York2
James Turrell - Guggenheim New York1
James Turrell - Guggenheim New York6

Sculptural Wireframe Seating – The Bat Chair by Baltasar Portillo is Geometrically Artistic (GALLERY)

(TrendHunter.com) The Bat Chair is a visually striking seat that may be named after a flying mammal, but looks more like a condensed transmission tower or even the Eiffel Tower. The three design that is part of the…

Clydesdale and Yorkshire Banks make customers the star

Everyday heroes, from firefighters to farmers, star in a new TV ad that promotes the customers and communities served by Clydesdale Bank and Yorkshire Bank.

Moody Waif-Like Lookbooks – The GON AW13 Collection is Soft and Billowy (GALLERY)

(TrendHunter.com) The GON AW13 catalog accentuates the waif-like quality of the model as well as the fashion. Shot against a dove grey backdrop and finished with a white wash haze, the GON AW13 looks are borderline…

Eclectically Contemporary Furniture – The Future Perfect Collection is Modern and Traditional (GALLERY)

(TrendHunter.com) The Future Perfect Collection is filled with stylish furniture pieces that are at once minimalist and modern as well as colorful and eclectic. By combining the two, the collection offers much more…

Jumping Sportswear Lookbooks – The Nike Women’s FW13 Catalog Stars a Slew of Female Athletes (GALLERY)

(TrendHunter.com) The Nike Women’s FW13 lookbook will have women jumping into more stylish workout wear before they know it. A darker version of the previous spring and summer catalog, the looks are just as…

Sports Illustrated Starts Live, Daily Half-Hour Video Show

Sports Illustrated is adding to its roster of original video with a 30-minute live-streaming talk show  every weekday starting Monday, the magazine and the show's sponsor, Ford Motor Company, said today.

"SI Now Powered by Ford" will be hosted by Maggie Gray, the lead anchor for Sports Illustrated video content, and  include a rotating cast of the magazine's writers and newsmakers.

Sports Illustrated, part of Time Inc.,  created a video unit in 2010 and produces about 50 original videos each week, according to executives.  It has streamed live events such as "SI Swimsuit Live 2013," a one-hour red carpet special that was simulcast across several partner sites, but "SI Now" is the first regular, live video series from any Time Inc. brand, they said. 

Continue reading at AdAge.com

Keith Hernandez Error on Memorial Day

Keith Hernandez, an SNY analyst on Mets games, described a bat shattered in Monday’s game as a “dead soldier.”

    

QuadCopter Remote-Controlled Cars – The B Flying Car by Witold Mielniczek is a Two-in-One Toy (GALLERY)

(TrendHunter.com) The B Flying Car is the ultimate toy for remote control enthusiasts. It traverses both land and air as though it were the latest and greatest vehicle for Batman. Or, at the very least, a Batman…

Ideal Body Projection Ads – Fitness Center Campaign by Arseniy Laskaris Encourages Getting in Shape

(TrendHunter.com) The Fitness Center campaign is comprised of a couple of powerful images. It shows the back of an obese woman working hard to achieve her ideal weight goal, which is projected in the mirror in front…

100 Sci-Fi Fantasy Products – Products for Fans of Sci-Fi to Fantasy in Honor of Geek Pride Day 20 (TOPLIST)

(TrendHunter.com) May 25th was Geek Pride Day and what better way to honor your inner geek than by looking through a list awesome, geek-oriented products with everything to please fans from sci-fi to fantasy.

A sci-…

100 Fast and Furious Vehicles – From Eco-Friendly Racers to Striking Speed Demons (TOPLIST)

(TrendHunter.com) Fast and furious vehicles will always be relevant, as apparent by the fact that Fast and Furious 6 beat out The Hangover Part III in box office sales this past weekend. They may not be Vin Diesel’…

At School Papers, the Ink Is Drying Up

Fewer resources, lack of interest and the Internet have led to fewer high school newspapers in the city’s public schools.

    

Federal Office of Public Health in Switzerland: Mami

The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch

Advertising Agency: Leo Burnett, Switzerland
Executive Creative Director: Johannes Raggio
Creatives: Johannes Raggio, Pablo Schencke, Peter Broennimann
Production Company: Stories, Zurich
Director: Micha Lewinsky
DOP: Daniela Knapp

Federal Office of Public Health in Switzerland: Record collection

The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch

Advertising Agency: Leo Burnett, Switzerland
Executive Creative Director: Johannes Raggio
Creatives: Johannes Raggio, Pablo Schencke, Peter Broennimann
Production Company: Stories, Zurich
Director: Micha Lewinsky
DOP: Daniela Knapp

Federal Office of Public Health in Switzerland: Organs

The campaign consists of three 30 second spots, which lead up to a four minute online film. The film can be seen here: www.the-decision.ch

Advertising Agency: Leo Burnett, Switzerland
Executive Creative Director: Johannes Raggio
Creatives: Johannes Raggio, Pablo Schencke, Peter Broennimann
Production Company: Stories, Zurich
Director: Micha Lewinsky
DOP: Daniela Knapp

Vodafone Ireland: The wait

Advertising Agency: Grey, London, UK
Executive Creative Director: Nils Leonard
Creative Director: Simon Brotherson
Copywriter: Mike Kennedy
Art director: Pauline Ashford
Agency Producer: Rachael Long
Account Management: Ian Maybank, Ryan Deluchi
Head of planning: Leo Rayman
Media agency: OMD Ireland
Media planners: Carolyn Odgers, Martina Stenson, Aoife Joyce
Production company: Rattling Stick
Director: Sara Dunlop
Producer: Stuart Bentham
Editor: Art Jones / Work Post
Post-production: Ludo Fealy @ MPC
Soundtrack: Dionne Warwick – Wishin’ and Hopin’
Audio post-production: Ben Leeves / Grand Central