Western Americana Editorials – The Interview Magazine August 2012 Kunis Photoshoot is Gritty (GALLERY)

(TrendHunter.com) The Interview Magazine August 2012 Mila Kunis editorial furthers the current obsession with the Ukrainian actress. Her recent appearances in Black Swan and Friends With Benefits have gone hand in…

Easily Deciphered Streetcars – This New Generation Light Rail Concept Delivers Better Visual Cues (GALLERY)

(TrendHunter.com) A large percentage of people using public transit are first-timers and out-of-towners, making the ideas put forth through this New Generation Light Rail concept very practical ones. For many folks,…

Banco do Brasil relembra facas Ginsu em comercial do Ourocard

011 1406. Quem é que não lembra do famoso comercial das facas Ginsu, que provavelmente tinha o maior GRP da década de 1990?

Para promover seu cartão Ourocard Crediário Visa, o Banco do Brasil faz uma divertida paródia do inesquecível infomercial, em um trabalho incomum na publicidade bancária brasileira.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Toothpaste vs. Candidates: Why the Mad Men Approach Doesn’t Work in Politics


A 49% market share is great for one; it's a disaster for the other.

Another Race Discrimination Suit Against Interpublic On the Way

Former HR staffer will allege widespread bias against African Americans and other 'dark-skinned' employees.

Google Agrees to Record $22.5 Million Fine for Apple Browser Breach


The record fine is the FTC's first for a violation of internet privacy as the agency steps up enforcement of consumers' online rights.

The Partnership at Drugfree.org: Fire, Police

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Advertising Agency: Leo Burnett, New York, USA
Chief Creative Officer: Jay Benjamin
Executive Creative Directors: Darren Wright, David Skinner
Copywriter: Simen Braathen
Art Director: Doffen Ærlige
Account Director: Kristal Korzon
Design Director: Masataka Kawano
Print Producer: Laurie Gustafson
Production Company: Dutch Uncle Agency
Production Company: Noma Bar


Digital Billboards in Shanghai Feature Weibo Posts From Chinese Athletes


Maurice Levy and Martin Sorrell Escalate Rivalry With War of the Words


The heads of Publicis and WPP squabble over latest 'Interpublicis' rumor.

Axe Gets Creepy With UpSkirt Cam

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If the internet is to be believed, the Japanese have a well-known predilection for certain kinds fetishistic thinking and behavior. Whether it’s a penchant for knee socks or face farting (seriously), the Japanese take the definition of fetish to new levels.

So it is without surprise that a brand marketing to the Japanese would leverage a fetish or two. With its Axe Dry Hot Angle, which allows one to visit a site and get a low angle view of a few hot Japanese women, the brand has its bases covered.

During a press event, low angle cameras captured plenty of upskirt (and knee high stocking) action. A companion website allows visitors to use their webcam to do the same. We couldn’t get our camera to do anything at all. Which is all well and good. We’re perverted enough on our own. We don’t need any help.

But AdVerve got it to work.


Punto T-Jet with Blue&Me NAV: City Plain

“When you’re lost, everywhere seems the same. Punto T-Jet with Blue&Me NAV, Voice-activated navigation system.”

Advertising Agency: Leo Burnett Tailor Made, Sao Paulo, Brazil
Executive Creative Director:Marcelo Reis
Creative Director: Guilherme Jahara
Art Director: Bruno Bueno, Rodolfo Fernandes
Copywriter: João Caetano Brasil
Illustration: Bruno Bueno, Rodolfo Fernandes
Retouch: Celso Botino, Lilian Ferreira
Print Production: Zezinho Lima
Art Buyer: Stella Crippa, Mauro Moura
Account Supervisor:Cíntia Mourão
Advertiser’s Supervisor: Fernando Sales, Daniela Franco, Leonardo Gomes, Thais Gallucci, Fábio Requer
Account Manager: Daniela Ferreira, Mirelly Rosa
Planner:Marcello Magalhães e Tiago Lara


Dave Matthews Band Wants Fans to Help Create Next Music VIdeo

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The Dave Matthews Band is inviting fans to take part in the creation of a video for its latest single, Mercy. Those who complete one or more photo and/or video tasks just might find their images featured in the video. The winner will be awarded a trip to the final show of Dave Matthews Band’s summer tour which will take place at Shoreline Amphitheater in Mountain View, CA on September 9.


13 Magnificently Multifunctional Mugs – From Decorative Functional Tiles to Beverage Book Covers (TOPLIST)

(TrendHunter.com) These multifunctional mugs make the most of morning brew by offering an additional bonus to a caffeine fix.

From candles to self-stirring cups, innovation in the cup world is at its full peak, and…

BlackBerry’s ‘Be Bold’ Parodied With OldBerry’s ‘Be Old’

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Australian Designer Chris Morgan, who thought Blackberry’s recent “Be Bold” repositioning was hilarious, decided to take things a bit further. Morgan has created OldBerry and given it the tagline, “Be Old.”

Throughout the site, he’s taken Blackberry messaging and twisted it on its head telling company to “Don’t Just Think. Retire” and “Wake Up Later.”

Funny stuff. And, perhaps, foretelling of what is likely to actually happen to the Blackberry brand.


People on the Move: Barbara Yolles Named CMO of Campbell Ewald


Also among those on the move this week are Sarah Chubb, who has been named president of Gilt City, and David Katz, now publisher of Gotham magazine.

Romney Campaign Promotes ‘Mitt’s VP’ App with Mobile Search Ads


Mobile searches for VP hopefuls Like Chris Christie and Condoleezza Rice will produce an ad.

AVA, a assistente virtual dos aeroportos de NY

No aeroporto de La Guardia, em NY, uma assistente nunca se atrasa e está sempre sorrindo pronta para ajudar. Marie é uma projeção digital, dentro de um vidro do tamanho de um ser humano.

Criada pela Parabit Systems, a funcionária virtual detecta movimento e passa informações básicas pré-gravadas, como se fosse um vídeo de 90 segundos exibido em looping.

Não existe interação, o que é uma decepção para aqueles que chegam perto esperando um holograma “Star Wars” ou a Avina de “Mass Effect”.

Custando 60 mil dólares cada, outros assistentes virtuais do tipo estarão presentes nos aeroportos de Newark e JFK.

Os funcionários do aeroporto olham com desconfiança para a AVA (Airport Virtual Assistant), pensando se no futuro serão substituídos pela tecnologia, mas a empresa garante que não.

Depois que o Tupac voltou a fazer shows, eu não duvido de nada.

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Brainstorm9Post originalmente publicado no Brainstorm #9
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FarFromHomePage to Mashup Web Content Into Interactive Presentations

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This looks interesting. FarFromHomepage is an Indiegogo project that aims to develop a tool that will allow people to remix anything from the web to create an interactive presentation. Viewers can choose to sit back and watch the show like a movie, or mouse over content that catches their eyes and actively browse it.

Check out their promotional video below. We like the idea


Vibe Expands Beyond Hip-Hop to Encompass Electronic Dance Music


In the latest sign that electronic dance music is invading the mainstream, Vibe magazine is opening its pages and its website to the genre.

How the IOC and NBC Can Fix the Olympics Model (Before It Breaks)


If the International Olympic Committee and NBC believe the games are healthy enough to just press "repeat" for Russia in 2014 and Rio in 2016, they're mistaken.