Adrian Mooney to head up EMEA marketing team at Tata Global Beverages

Tata Global Beverages, the owner of the Tetley tea brand, has promoted UK marketing chief Adrian Mooney as part of a restructure of its Europe, Middle East and Africa (EMEA) marketing operations.

DMGT’S national and regional titles axe nearly 600 jobs

Daily Mail & General Trust (DMGT)’s national and regional papers have reported a 24% fall in operating profits, while nearly 600 jobs have been axed in the six months to 1 April, the company reported today (24 May).

Thomas Cook appoints chief executive

Thomas Cook has appointed a new group chief executive, ending its search for a permanent replacement for Manny Fontenla-Novoa.

Shoes Shoes Shoes: Shoe Dating

Advertising Agency: OgilvyAction, Kuala Lumpur, Malaysia
Regional Executive Creative Director: Daniel Comar
Creative Director: Nuno Lemos
Art Director: Ewan Yap
Copywriter: Kay Chin, Elissa Aziz
Designers: Elle Poon, Javen Tan, Wei Kit Fong
Managing Director: Mahesh Neelakantan
Account Manager: Syed Alwi
Regional Digital Planner: Gareth Ellen
Planner: Guillaume Pagnoux
Art Buyer: Vinod Kurup/Mandy Lee
Production Manager: Kiam Seng Koh


HP to cut 27,000 jobs in next two years

Hewlett Packard (HP) is to shed 27,000 jobs, or 8% of its workforce, in a global restructure, to strengthen itself in the areas of cloud computing, big data and security.

Wells & Young’s marketing director Chris Lewis leaves for consultancy life

Chris Lewis, the marketing director of Wells & Young’s Brewing Company, is leaving the brewer to set up his own marketing consultancy.

ITV1, C4 and 5USA triumph at Freesat Awards

ITV1 duo Ant & Dec, Channel 4 shows ‘The Million Pound Drop’ and ‘Educating Essex’, and 5USA all took home gongs at last night’s Freesat Awards, where the BBC also won five of the 11 categories.

Natasha Goulbourn Foundation: Moody Watch

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To address depression issues that 4.5million Filipinos face, Campaigns & Grey partnered with the Natasha Goulbourn Foundation (NGF), an establishment to promote awareness and better understanding of depression as a medical condition, for this campaign. The main objective of this campaign was to raise funds to support the Foundation’s advocacy, information, education and communication (IEC) program. To be current and appealing, Campaigns & Grey’s design abides by today’s minimalist fashion with merely a subtle reference to our advocacy. The agency collaborated with watchmaker, Happy Hour, on a design that is intended to lift the spirits of both wearer and spectator. The face of the timepiece features literally, a human face with two dots for eyes and hour/minute hands transforming into a smile or frown.

Advertising Agency: Grey, Singapore
Chief Creative Officer: Ompong Remigio
Art Directors: Natasha Bautista, Tina de Torres
Copywriter: Jameilee Que


Natural Art Installations

Jenni Tieaho, Jaakko Pernu et Patrick Dougherty sont 3 artistes qui aiment jouer avec la nature pour nous proposer des œuvres magnifiques. Avec des manipulations des formes et des matières, chacun nous propose de belles compositions et images à découvrir dans la suite de l’article.


Running in Circles
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Toad Hall
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Kulttuurikauppila,  Art Ii Biennaalin teos.
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Nissan Leaf: A World Without Petrol

WhybinTBWA Group Melbourne have created an interactive outdoor exhibition to launch the first purpose-built 100% electric car in Australia, the Nissan LEAF. The huge exhibit features over 40 real petrol bowsers artfully reinterpreted into useful everyday items to express the fact that with the Nissan LEAF, bowsers are no longer needed. The LEAF runs purely on electricity meaning the home is now the everyday filling station. The recycled petrol bowsers have been turned into functioning pieces of interactive art including a fish tank, coffee machine, giant water fountain, grandfather clock and a bird feeder that features a bowser covered in birdseed.

Advertising Agency: WhybinTBWAGroup, Melbourne, Australia
PR Agency: Eleven PR
Executive Creative Director: Paul Reardon
Creative Director: Damian Royce
Senior Creative: Rob Hibbert
Senior Creative: Mark Jones
Executive Producer: Margot Ger
Direction: James Dive / The Glue Society
Head of Projects: Josh Mullens
Producer: Adrian Shapiro
Group Account Director: Mike Napolitano
Account Director: Julia Unwin
Interactive Account Director: Paul Arena
Head of Planning: Paul Mayes
Digital Planner: Scott Woodhouse
PR Director: Rob Lowe
Senior Account Executive: Sydney Spagnoletti


Nokia: One Small Ad

Advertising Agency: JWT, Warsaw, Poland
Creative Director: Mariusz Pitura
Senior Art Director: Michal Sek
Copywriter: Radek Dudzic
Account Manager: Piotr Wildner
Account Director: Magdalena Klimaszewska
Media Agency: Carat


Durex: Pub, Opera, Stadium

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“Coming early?”

Advertising Agency: Euro RSCG ?stanbul, Turkey
Executive Creative Director: Ediz Kurtbarlas
Creative Group Heads: Cihan Kavakl?p?nar, Zeynep Erdemir
Art Director: Serhat Akavc?
Copywriter: Caner Apayd?n
Photographer: Murat Süyür / Rpresenter


JWT Warsaw: Copywriters Crossword

Our goal was to reach best copywriters from top advertising agencies in Warsaw. We created a crossword dedicated to the advertising business, and we published it in the biggest Polish marketing magazine. We sent it to 200 most awarded candidates and we asked them to complete the crossword. The solution was: “Paint all the letters A”. Thus, a simple crossword changed into QR code, and display the direct phone number to our creative director. Result: We hired a new copywriter.

Advertising Agency: JWT Warsaw, Poland
Creative Director: Mariusz Pitura
Senior Art Director: Michal Sek
Copywriter: Radek Dudzic
Account Executive: Mo Zhang
Media Patron: Brief


Hino Trucks: Huge

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We took advantage of our loading dock (cargo bay) doors, and with the aid of our outdoor made them look like the back of a Hino Truck. At the moment in which delivery trucks arrived with merchandise, it gave the ilusion that they were depositing thier deliveries into a Hino Truck.

Advertising Agency: P4 Ogilvy & Mather, Panama
Chief Creative Officer: Pinky Mon
Director Creative: Jonathan Lasso
Copywriters: Humberto Alvarado, Dennis Icaza
Art Directors: Roberto Perez, Edmar Quiros
Executive Producer: Raynier Villalobos
Account Manager: Liseth Fong
Photographer: Abdel Perez
Print Producer: A.S Graphics


Freddo: Robbery

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Advertising agency: Y&R, Buenos Aires, Argentina
General Creative Director: Martin Mercado
Creative Directors: Diego Tuya, Darío Rial, Martin Goldberg
Art Director: Gonzalo Fernández
Copywriter: Juan Ignacio Galardi
Illustrator/retoucher: Daniel Romanos
General Brand Director: Eugenia Slosse
Brand Director: Ariadna Barcia
Photographer: Buena Vista Fotografía
Producer: Fernando Costanza


Fight For Peace: Favela

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“Who enters the drug dealing has nowhere to go. Contribute to social inclusion.”

Advertising Agency: Staff, Rio de Janeiro, Brazil
Creative Director: Paulo Castro
Art Directors: Pedro Vargens, Erik Machado
Copywriter: Leo Valpassos
Illustrator: Pedro Vargens
Head of Art: Bernardo Machado


Financial Times: Seeing Stars

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To encourage American readers to take more of a global perspective, DDB UK have created a topical press advertisement for the Financial Times featuring Barack Obama. Using the stars from the EU flag the execution shows the possible effect of a hard-hitting Eurozone crisis with a touch of wit and humour.

Advertising Agency: DDB, London, United Kingdom
Executive Creative Director: Jeremy Craigen
Creative Directors: Matt Lee, Pete Heyes
Art Directors: Aaron McGurk, Chris Lapham
Copywriters: Chris Lapham, Aaron McGurk
Design: Aaron McGurk
Account Team: Charlie Elliot, Flemming Lerche


Diomedia Stock Images: Saatchi-42 Below Vodka, BBDO-Mizuno, DM9DDB-Terra, BBDO-Jeep

“The best photos for the best ideas.”

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Director: Rui Branquinho
Creative Director: Flavio Casarotti
Art Directors: Daniel Salles, Jose Neto
Copywriter: Samir Mesquita
Creative: Rui Branquinho
Client Team Director: Uriel Spach
Photographer: Diomedia
Print Producers: Elaine Carvalho, Flavio Zamboni
Account manager: Juliana Gardim
Art Buyers: Monica Beretta, Juliana Gardim
Media team: Cassiano Oliva


Betadine: Roller Skating Accident, Running Accident, Bike Accident

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“It shouldn’t hurt twice.
Pain free antiseptic.”

Advertising Agency: Y&R Prague, Czech Republic
Creative Director: Jaime Mandelbaum
Art Director: Matthew Edwards
Copywriter: Daniel Joseph
Head of Art: Marco Antonio do Nascimento
Retoucher: Furia
Illustrator: Marek Motalik


ABTO: Nowhere, Heaven, Hell

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Advertising Agency: DDB, Brazil
Creative Directors: Sergio Valente, Marco Versolato, Luciano Lincoln, Wilson Mateos, Guilherme Jahara
Creatives: Estêvão Queiroga, Daniel Ottoni, Fábio Benedetto
Art Directors: Daniel Ottoni
Copywriter: Estêvão Queiroga