(TrendHunter.com) The looks showcased throughout the Block Magazine ‘Decadent Basic’ editorial may not be conventional when it comes to wedding attire, but they will inspire women to think outside of the…
Wendr unveiled mobile app "Buds by Budweiser" to help people find friends interested in hanging out that night, then check in on Foursquare to alert others to their whereabouts and earn discounts.
Check out scenes from our sixth-annual confab in Chelsea's Metropolitan Pavilion in New York City, featuring a who's who of industry leaders.
Bartle Bogle Hegarty has lost lead creative duties for Coca-Cola's Sprite brand to Leo Burnett, which has been tasked with major a North American campaign for next year.
Five-year-old micro-blogging platform Tumblr announced its first foray into paid advertising at Ad Age's Digital Conference this afternoon.
The title will get content from a new company employing some of its former staffers, who will work on contract and without benefits.
Free Fall Fashion Shoot est la dernière publicité de la marque HTC. La marque a décidé de proposer à un étudiant en photographie de prendre des clichés avec le dernier smartphone HTC d’une top-modèle experte en parachutisme. Le tout a été filmé par la réalisatrice Sara Dunlop.
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Mr. Clark, who hadn't performed full hosting duties on his longtime News Year's Eve special since a stroke in 2004, succumbed to a heart attack.
Advertising Agency: JWT, Toronto, Canada
Creative Directors: Martin Shewchuk, Paul Wales
Associate Creative Director: Don Saynor
Art Director: Jason Soucé
Copywriter: Gord Yungblut
Agency Producer: Geraldine McMulkin
Account Services: David Gibb, Urmilla Coelho
Illustrator: Jessica Nichols, Jason Soucé
Graphic Designer: Michelle Preast
“Milk’s favorite cookie.”
Advertising Agency: Cheil Worldwide, Seoul, South Korea
Advertising Agency: Innocean Worldwide, UK
Creative Director / Art director: Dom Sweeney
Creative Director / Copywriter: John Crozier
Planner: Vishal Badiani
Illustrator: Justin Shill
Account team: Tim Manners, Lilian Fox
To draw the attention of young creatives from the Portuguese ad community, Fuel Lisbon decided to use two of the most awarded creatives in the world – whom by the way started getting famous while working in Portugal – Icaro Doria and Chacho Puebla. Although Icaro (famous for his “Flags” Campaign) and Chacho (the brain behind the multi awarded “Museo Efemero”) are no longer working in Portugal (Icaro Doria returned to his homeland São Paulo to start-up Wieden Kennedy Brazil and Chacho Puebla is now at Lola Madrid), their stories and awards continue to inspire young creatives in Portugal year after year. While Icaro and Chacho supported the idea from the beginning, the agency soon realized that it wouldn’t be possible to actually have them on the spot. So the “look-alike version” started making sense. It the spot, two Icaro and Chaco “wanna-be’s” challenge young creatives everywhere to be the next creative popstars. Or as the pay-off says “Be the next Icaro Doria. Be the next Chacho Puebla.”
Advertising Agency: Fuel Lisboa, Portugal
Creative Directors: Marcelo Lourenço, Pedro Bexiga
Copywriter: Andreia Ribeiro
Art Director: Ricardo Marques
Tv Producer: Pedro Silva
Directors: Alexandre Montenegro, Nuno Portimão
D.O.P: Vitor “Maninho” Rebelo
Sound Design: Dizplay
Music: Nuno Tempero
Approve By: Ana Paula Costa
Cork boards are widely used for highlighting the important dates and evens. This calendar is the cork board (65 x 100 cm) with the map and the dates for the whole year. Specially produced Geo-tagging pins let consumer track the motion of Mitsubishi SUV on day to day basis.
Advertising Agency: Kaffeine, Kiev, Ukraine
Creative Directors: Anze Jereb, Dima Tsapko
Art Directors: Roman Davydyuk, Dima Tsapko
Copywriter: Nadya Skrynnyk
Illustrator: Roman Davydyuk
City officials are once again demanding that ad holding companies disclose data pertaining to the diversity of employees, and so far, they've been met with little success.
To succeed in the age of Facebook and Twitter, marketers need to get beyond bad habits formed by the portal-and-search era, explained Jonah Peretti, founder and CEO of social-focused news site Buzzfeed.
To succeed in the age of Facebook and Twitter, marketers need to get beyond bad habits formed by the portal-and-search era, explained Jonah Peretti, founder and CEO of social-focused news site Buzzfeed.
The power of regularly messaging fans and their friends is at the core of Facebook's pitch to marketers. Fischer
Já vimos algumas aplicações interessantes do like do Facebook no mundo real, quase todos incluindo QR Code ou outras traquitanas afins. Fazendo o processo inverso, essa ação da C&A exibe a contagem de likes da rede social na loja física.
A coleção de Dia das Mães é exibida no app Fashion Like, e os likes dados em cada peça no Facebook são atualizados em tempo real no cabide especialmente feito para a ação.
Uma integração bem esperta, para mostrar quais são as roupas preferidas das pessoas na internet e ajudar a compra das consumidoras no “mundo real”.
A ação começa no dia 21 de abril, na C&A do Shopping Iguatemi em São Paulo. A criação é da DM9DDB.
Post originalmente publicado no Brainstorm #9
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