Jan
19
Digitas poaches Simon Calvert from DraftFCB
Posted in: UncategorizedDigitas has poached DraftFCB’s Simon Calvert to become its worldwide head of strategic planning.
Jan
19
Start-up Green Cave People joins B&Q ad roster
Posted in: UncategorizedB&Q has added Green Cave People, the start-up launched by Malcolm Green and Marc Cave last September, to its advertising roster.
Jan
19
Adland sees drop in pitches for 2011
Posted in: UncategorizedThe number of new-business pitches in 2011 declined by 13 per cent, according to the latest research from AAR.
Jan
19
Publicis London wins £50m Confused.com creative task
Posted in: UncategorizedConfused.com has appointed Publicis London to handle its £50 million ad account.
Jan
19
Amscreen poaches CBS Outdoor’s Mike Hemmings
Posted in: UncategorizedAmscreen, Lord Sugar’s digital out-of-home media owner, has appointed CBS Outdoor’s head of marketing Mike Hemmings as its international marketing director.
Jan
19
Colorful Cosmopolitan Captures – Arizona Muse Stars in Massimo Dutti Spring Sumer 2012 Campaign (VIDEO)
Posted in: Uncategorized
(TrendHunter.com) For ideas on what to sport this spring season, check out the Massimo Dutti Spring Sumer 2012 campaign, which features top model Arizona Muse alongside Ryan Burns.
The Massimo Dutti Spring Sumer 2012…
Jan
19
Microsoft: Lurendrejaren (The Swindler)
Posted in: Uncategorized
Hijackings of private social media accounts are an increasing problem in Sweden. It is a way for criminals to launch phishing attacks and spread computer viruses through hazardous links. The Internet Explorer 9 SmartScreen-filter protects you from attacks like these. But being cautious on the internet is nevertheless a good idea. This is why we have created Lurendrejaren (The Swindler).
It is a game that tests your ability to detect false status updates from your Facebook friends. In the game Lurendrejaren hijacks random status updates from your friends. Your job is to determine which ones.
Advertising Agency: Jung von Matt, Stockholm, Sweden
Creative Director: Joakim Karlsson
Jr Creative Director: Samuel Garlöv
Copywriter: Samuel Garlöv
Web, design: Anders Stén
Digital planning: Niclas Strandh
PR: Thomas Hansen
Jan
19
Primark sales surge as Peacocks enters administration
Posted in: UncategorizedDiscount clothing retailer Primark has reported a 16% boost in sales for the Christmas quarter, the day after rival Peacocks announced it was going into administration despite a similar rise.
Jan
19
Color Pop Photography – Maciej Bernas Captures Karolina Kur in Chromatically Cool Shoot (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) The talented Maciej Bernas snaps upcoming blond beauty Karolina Kur (not to be confused with Karolina Kurkova) in this color-tastic photo series.
What is interesting about this fashion shoot is that…
Jan
19
Eco PodHotel
Posted in: UncategorizedVoici dans la région de Flims, Laax et Falera en Suisse la présence de 3 Podhotel doté d’un design et d’une localisation dépaysants à souhait. Le tout conçu par Robust Outdoor Brands dans un des plus grands domaines skiable du pays. A découvrir dans la suite.
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Jan
19
Mercedes-Benz seeks younger appeal through social media
Posted in: UncategorizedMercedes-Benz’s recent efforts to connect with a younger audience are continuing with a move to sharpen up its social media presence.
Jan
19
Appointment to View: Behind the scenes of The Sun’s Olympic ad
Posted in: UncategorizedWCRS and Sonny London teamed up for two days on a windswept beach in West Wittering to shoot The Sun’s ‘Chariots of Fire’-themed Olympic campaign – BR goes behind the scenes.
Jan
19
TAG Heuer switches CRM strategy to boost sales
Posted in: UncategorizedLuxury watch brand TAG Heuer is ramping up its CRM activity in an attempt to achieve a sales uplift with more targeted communications.
Jan
19
Müller kicks off £25m creative pitch
Posted in: UncategorizedMüller Dairy is holding a review of its £25 million creative account, just four months after the launch of its blockbuster advertising campaign.
Jan
19
Agencies line up for Signet ad brief
Posted in: UncategorizedSignet, the owner of the jewellery chains Ernest Jones, H Samuel and Leslie Davis, has started talks with advertising agencies.
Jan
19
Muller kicks off £25m creative pitch
Posted in: UncategorizedMuller Dairy is holding a review of its £25m advertising account just four months after the launch of its blockbuster ad campaign.
Jan
19
Co-op calls £50m agency roster review
Posted in: UncategorizedThe Co-operative Group, which spends £50 million on advertising, is launching a review of its agency roster.
Jan
19
National Trust sees shops for ad task
Posted in: UncategorizedThe National Trust is looking for an ad agency to act as its strategic and creative partner.
Jan
19
Couture Dress Hunting: Trend Hunter Fun Day (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Fun Days at Trend Hunter are always a blast, but our recent girls-only fun day for the beautiful ladies of Trend Hunter was a particularly special (and sparkly) occasion thanks to Rent frock Repeat!
Rent…
Jan
19
Sadhbhavana World School by Stark Communications, Kochi
Posted in: UncategorizedBringing the world to the classroom
Sadhbhavana World School is a prestigious educational institution in North Kerala, India. The objective was to communicate the key proposition -’ Bringing the world to the classroom’ in an interesting, thought provoking manner, which could appeal to children and parents alike. By creating a vibrant world of History, Life Science and Geography, the campaign drew upon the school’s uniqueness- that of knowledge transfer through experiential learning. The ads were released during new admissions for the academic year 2011 – 2012.
Advertising Agency: STARK Communications, Kochi, India
Creative Director: Soni Ravindranath
Art Director: Vinod Vareed
Copywriter: Soni Ravindranath
Illustrator: Vinod Vareed
3D Artist: Reenu
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