Hasta La Creative!

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Advertising Agency: M&C Saatchi, London, UK
Art Directors: James Miller, Andrew Long
Photographer: Morgan Silk
Production Company: Locate Productions
Stylist: Lisa Dredge
Photographers Agent: Vue Represents

"We were looking for an agency that could help us figure out the next generation of customers," Skip Weldon, senior VP-marketing at Bertucci's, told Ad Age.

Para provar que seu serviço e atenção ao cliente é prioridade, o FirstBank comprou 30 segundos no intervalo do Super Bowl só para permitir que os espectadores façam sua pausa para o banheiro sem perder nenhum outro comercial incrível da noite.

Se você for maldoso, pode dizer que o banco gastou tudo na veiculação e não sobrou nada pra produçao (e ideia).

A criação é da TDA_Boulder.

Post originalmente publicado no Brainstorm #9
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If you need yet another thing to do while watching the Super Bowl, check out Super Bowl 2012 Bingo from Sharethrough.

Procter & Gamble Co. plans to eliminate around 1,600 "overhead" or non-manufacturing positions, including marketing roles, and is banking on digital marketing to help contain media spending long term.

I like that idea, very creative and funny!

After unveiling its brand pages last month with a launch group of 21 marketers, Twitter next week will unveil more pages for advertisers that have committed $25,000 to buying products such as promoted tweets and trends.

"Facebook doesn't really differ from mass media. It's great to get decent reach, but to change the way people interact with a brand overnight is just unrealistic."

The team at Radian6 compiled their most-shared posts from 2011 into this eBook. Download it.

"The Fashion Fund," an original six-part reality series from Hulu, follows designers vying to win the annual competition from the Council of Fashion Designers of America and Vogue.