Hispanic Creatives Just Want to Be Revered for Creative Ability
Posted in: Uncategorized
Marketing to American Latinos is more than merely translating an ad and adding a more Latino-looking figure. It begins with the understanding that Latinos are multilateral and can be spoken to in English, Spanish or Spanglish. I saw many examples of this in the time that I spent working as a creative in a Hispanic advertising agency in New York. There I met Asians, redheads, Venezuelans, Cubans, Puerto Ricans and more who joined together and spoke an amalgamated language of different accents, all with the same fervor and passion for the industry. The fervor that these people have displayed for their work has also in a sense trapped them. I know firsthand that there is this concern among creatives that they will be pigeonholed into Hispanic advertising if they dabble in it long enough.
Fake Naked Dresses – Antonio Berardi Spring 2010 Show Teased With Corsets Lingerie Tops (GALLERY)
Posted in: UncategorizedSexy Hair Loss – Rumours Swirl as a Potentially Balding Megan Fox Still Looks Hot (GALLERY)
Posted in: UncategorizedThe Mutts of Marketing: An Ongoing Slideshow
Posted in: UncategorizedSafeguard: Racer, Train, Battleship
Posted in: UncategorizedAdvertising Agency: Saatchi & Saatchi, Guangzhou, China
Chief Creative Officer: Edmund Choe, Andy Greenaway
Executive Creative Director: Ng Fan
Creative Director: Popo Wu, Samuel Lau
Copywriter: Akon Li, Dang Lei, Arthur Tsang
Advertiser’s Supervisor: Todd Zhou, Victor Gong, Berty Lam, Jimeng Zhang
Account Supervisor: Ann Jingco, Sherry Tan, Jane Quelch, Pully Chau
Art Director: Ng Fan, Feel Fu, Jo Jong, Willyes Lam
Photographer: David Chen
Retouching: James Chan
Hundreds Tens Units
Posted in: UncategorizedUne lampe pour éclairer sans s’aveugler, avec notamment le projet de la “Lampe A4″ réalisé par le studio Hundredstensunits des fondateurs Tom Nelson, Matt Bassett et David Horan. Un design simple et fonctionnel, comme de nombreux autres objets à découvrir dans la suite de l’article.
Previously on Fubiz
Kleenex Lectures Us on Brand Identity With Grammar Fail
Posted in: UncategorizedPut Down that Remote, Please. Pretty Please?
Posted in: UncategorizedAgencies: Don’t Be So Quick to Reject Client-Side Job-Seekers
Posted in: UncategorizedOxfam | Tck Tck Tck
Posted in: UncategorizedEm uma praia de Melbourne, na Austrália, um homem usou uma máscara com a caricatura do premiê australiano Kevin Rudd, vestido de pijamas e sentado sobre uma cama. O objetivo do protesto é alertar aos líderes mundiais, incluindo Rudd, para “acordar” diante do agravamento dos problemas das mudanças climáticas.
Do outro lado do mundo, em Nova Iorque, ativistas e voluntários se reuniram neste domingo, no Central Park, para formar uma escultura humana em forma de ampulheta. Com um vídeo que está circulando por todas as televisões do mundo e, claro, na internet, eles tentam passar a idéia de que o tempo está correndo.
Tanto em Melbourne, quanto em Nova Iorque, as ações foram organizadas pela ONG Oxfam, como parte da campanha “Tck Tck Tck” (www.tcktcktck.org), que antecipa a conferência da ONU sobre o tema, prevista para dezembro, em Copenhagen (Dinamarca). No Brasil, a ação tem o nome de “Tictac Tictac Tictac” (www.tictactictac.org.br).
:: Com fonte do Yahoo! News, Day Life e Terra
Boost Your Brand by Understanding the Path to Purchase
Posted in: UncategorizedGaby Roslin fronts BT Vision shopping channel
Posted in: UncategorizedLONDON – BT Vision has launched an on-demand television shopping channel hosted by presenter Gaby Roslin.
Bank compensation scheme appoints Mindshare
Posted in: UncategorizedLONDON – The Financial Services Compensation Scheme has appointed Mindshare to handle its £4 million communications planning account.
Marketers: Think About Fitting In Before Breaking Through
Posted in: UncategorizedNBC Universal Puts $1.3 Million into Public Education Support
Posted in: UncategorizedGlenmorangie promotes Ardberg Corryvreckan whisky with digital campaign
Posted in: UncategorizedLONDON – The Glenmorangie Company is promoting its Ardbeg Corryvreckan whisky with a digital campaign.
Lynx | Party Across The Internet
Posted in: UncategorizedPara não perder o costume de participar do movimento #interactivemonday, idealizado pela Martina Zavagno, hoje venho replicar a dica de uma ação interativa muito legal da Lynx (aqui chamada de Axe).
“Party Across The Internet” é uma experiência online que te leva através de alguns de sites (fakes) onde acontece uma sequência de festas diferentes que surgem em banners. O melhor da brincadeira é que a gente pode interagir com as festas. Após a sequência, somos levados até a página oficial da marca no Facebook, que já conta com 30 mil fãs de todo mundo.
:: A criação é da australiana Soap Creative. Enjoy