Jolie O’Dell Interviews Web 2.0 Expo Exhibitors

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If you’ve never been to Web 2.0 Expo or you’ve been and you just can’t get enough, be sure to watch this Bubblicious video report by Jolie O’Dell.

Luxury Bunk Bed Hotels – The Pod Hotel Offers Cute Manhattan Rooms Under $100 (GALLERY)

(TrendHunter.com) NYC is a dream destination for many, but with these economically challenging times, traveling to the Big Apple just hasn’t been in the card for most people.

That could change, however, thanks to The Pod,…

‘American Idol’ Trounces Easter Beagle


MINNEAPOLIS (AdAge.com) — As pop culture, "Peanuts" was never really counterculture. But there was a time during the 1960s when the stark, existential neuroses of children like Charlie Brown and Linus — at least juxtaposed against "Blondie" and "Dick Tracy" — could be considered cool. But times — and teens — change: Fox's "American Idol" had a 17 share with teens, compared with a 1 share for "It's the Easter Beagle, Charlie Brown" and "Charlie Brown All Stars."

Playboy Costumes – Playboy’s New Business Playmate Outfits Created by Rubie’s (VIDEO)

(TrendHunter.com) An official license for the North American distribution of Playboy’s Halloween costumes has been awarded to Rubie’s Costume Company. Rubie’s is the world’s largest manufacturer of Halloween costumes and…

Have a field day

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Agency: Publicis Graphics, Jordan
Associate Creative Director: Rami Qaddoumi
Copywriter: Amre Husseini
Account Director: Khalil Nunu

Purple Beverage Bucks the Crisis

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Purple Beverage Company Inc. has re-evaluated the corporate marketing strategy, announcing that it will be more cost effective to outsource many of its operating needs and reduce its full time work force.

“We knew we had to move to a leaner and meaner profile,” said Ted Farnsworth, CEO of Purple Beverage Company. “It was very tough to get through, but now, Purple is in the process of repositioning and realigning. We anticipate moving forward with our antioxidant beverage and are also looking forward to adding line extensions that we feel will be well received by consumers, despite these recessionary times.”

Introduced in late 2007, Purple is a unique and tasty blend of seven antioxidant-rich fruits, including the exotic acai berry, black cherry, pomegranate, black currant, purple plum, cranberry and blueberry. The health benefits of these fruits are blended into an all-natural, no-sugar added beverage that is perfect as an on-the-go drink, as part of a healthy fruit smoothie or as a mixer for cocktails.

(Source) Press

DiGiorno Turns to Twitter for Flatbread-Pizza Launch


CHICAGO (AdAge.com) — DiGiorno is launching a flatbread pizza by way of TV, print and … Twitter. The freezer aisle's largest-selling pizza brand is wading into social media for the launch, tapping tweeters with strong followings and offering to provide food for tweetups.

Is Home Depot’s New Tagline Flattering … for Walmart?


Home Depot's new slogan — "More saving. More doing" — bears a resemblance to Walmart's "Save money. Live better."

Why I Want to Give Out Big Raises at My Agency


I'm here to tell you that it's still possible to make the big bucks in advertising and get a raise during a recession. You'd think the owner of an agency would want to control costs and hold down salaries. Not true. There are times I want to stuff money in people's wallets. It's more fun and more rewarding than buying real estate with no money down.

Healthtex Recalls Pacifiers

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A choking hazard has forced the hand of Healthtex to recall their Zoo pacifiers. The U.S. Consumer Product Safety Commission, in cooperation with the firm named below, today announced a voluntary recall of the following consumer product. Consumers should stop using recalled products immediately unless otherwise instructed.

The pacifiers failed to meet federal safety standards. The nipples can separate from the base easily, posing a choking hazard to young children. This recall involves Zoo pacifiers with animal cartoon figures as handles. The pacifier has a round-shaped mouth guard with three ventilation holes. “Made in Spain” is printed on the handle side of the mouth guard and “Mi Tosoro” is printed on the cardboard packaging.

Supermarkets and pharmacy stores nationwide from December 2002 through March 2009 for about $1.40.

(Source) Press

Is ‘Someone’s Gotta Go’ Really the Best Idea Right Now?


NEW YORK (AdAge.com) — Does America want to see people being fired by their own colleagues? News Corp.'s Fox is trying to raise eyebrows again with a potential reality show that takes on exactly this subject. While media buyers say not everyone may embrace the concept, the show should get enough support to make at least an initial appearance on air.

Fashion Meets Fine Art – Jean-Charles De Castelbajac’s ‘Triumph of the Sign’ (GALLERY)

(TrendHunter.com) We have featured the fabulous work of the French designer Jean-Charles de Castelbajac many times before, such as for his LEGO catwalkshow and his Obama dresses and collections.

Now the designer is exhibiting…

Five Ways to Build a Career in a Lousy Market


It's almost graduation time and there you are, fresh from one of the many great college programs out there and you happen to be looking for a gig in the middle of this economic disaster. You have two options. Be a victim or be a survivor who sees this market as a time to do the important foundation-building that will lead to a thriving career.

NBA Creates Its First Reality Show in China


The reality series, called "Mengniu NBA Basketball Disciple," will follow a three-month basketball competition starting with public tryouts in 64 cities in China.

Travel Tender Play Yards Recalled

09187Simplicity Inc. was forced to recall about 25,000 Travel Tender Play Yards due to a fall and entrapment hazard. The U.S. Consumer Product Safety Commission, in cooperation with the retailers named below, today announced a voluntary recall of the following consumer product. Consumers should stop using recalled products immediately unless otherwise instructed.

One or more rails can collapse unexpectedly, posing a fall or entrapment hazard to young children. The recalled play yards are portable and were sold with a bassinet, changing table and mobile features. The play yards bear the “Simplicity” logo. The model numbers are 5500DRM, 5500WDS, 5501FEL, 5502MON, 5520PRO, 5550HAN, 5700MAN, and 5750MIR. The model number is located on a sticker on one of the legs underneath the play yard.

Burlington Coat Factory stores nationwide and online at Babiesrus.com, Target.com and Kohls.com from March 2005 through January 2009 for about $100.

(Source) Press

Stereotypes Through Photos – Wang Qingsong Reflects on Modern China and Western Culture (GALLERY)

(TrendHunter.com) Wang Qingsong, a Chinese painter and photographer, is gaining huge buzz. His large, elaborate photography
has been sold to many collectors for sometimes over $800,000 like the one for “Follow me.” And…

Career Evolution


A (verdadeira) evolução da carreira em publicidade. Por Zambra.

I Missed the Subservient Chicken’s Birthday


The Barbarian Group celebrates the Subservient Chicken's fifth birthday with a long blog post about its origins and impact.

What Orangutans Taught Simon Clift About Social Media


NEW YORK (AdAge.com) — Unilever is only starting to understand social media, but it's already learned plenty about its capability to make and break brands — sometimes the hard way, said Chief Marketing Officer Simon Clift at the Advertising Age Digital Conference.

‘Yikes! My Mom Just Friended Me!’

Like any communications resource that has a loyal following, social-media sites have become marketing vehicles. And that is how we should view them: How can we motivate people on those sites to start a dialogue with our client's product or service?