(TrendHunter.com) Scales can be pretty intimidating. Sometimes, you want to get off them as soon as you step on. Also, when it comes to its usability, most scales are not very universal or user friendly, in the sense that they do not accomodate people with disabilities and handicaps.
Designer Shu-Hung Yeh has come u…
(TrendHunter.com) Entree d’Air by Theo Aldridge has joined the bandwagon of bottled products. According to the producers of the bottled air, each bottle contains the purest air from only the most exotic locations on earth. The label on the bottle gives detailed information of the geographical location from where th…
With Pope Benedict in town, and all the fuss that comes with visiting dignitaries (Ad Age's offices are a couple of blocks from the U.N., so I won't be having my usual greasy Friday cheesesteak sandwich because the deli I go to is in a security zone), I'm reminded why sometimes being just slightly out of the mainstream is not a bad thing
(TrendHunter.com) The Convertible Travel Bag concept is the result of a collaboration between the Florence School of Architecture and Picuadro. The aim of the project was to present 14 bags developed by third year design students at the Italian institution of higher education.
“The objective was to meet the needs o…
(TrendHunter.com) Destination on Location , a high-end travel company, is offering a Sex and the City Tour. Only a handful of women at a time get to visit the haunts and stomping ground of Carrie, Miranda, Samantha and Charlotte, perhaps American TV’s most famous single women.
The first stop is SoHo House which i…
Here’s a fantastic use of ambient advertising in a German bathroom, where the lights were set to flicker off and show black-light residue of a brutal crime. Written on the mirror is: “See what others don’t see. 13th Street. The Action and Suspense Channel.†(Nerdy side note: It reminded me a lot of the infamous “bathroom scene†from the 2002 survival-horror video game Eternal Darkness: Sanity’s Requiem.) My only question is, Wouldn’t you find the same thing if you turned on a black light in any public bathroom? Check out Ads of the World for more photos.
—Posted by David Griner
LONDON – Channel 4 has drafted in digital agency iCrossing to measure the effectiveness of its online projects.
Ad Age is running two articles about blogs stepping out of their pajamas and into neatly tailored suits.
One piece is about John Battelle’s Federated Media announcing a $50 million minority investment from Oak Investment Partners. Federated Media aggregates and packages popular blog content for marketers. The company is thought to be worth as much as $200 million.
The other article looks at music blogs being sold and in other cases making deals with mainstream media companies.
Gawker Media kicked off the round of deals this week by selling off Idolator, its music blog, to Buzznet, a social-networking site that recently added the popular music site Stereogum to its network. Now two independent-music magazines, Fader and Paste, are looking to the music blogosphere to add some reach to their online-ad buys.
Paste Magazine is looking to aggregate for advertisers via its new Paste Nation network. The new partnership brings 11 music and movie blogs to the Paste online network (including PopMatters, Spout and Virb), totaling 4.3 million unique visitors and over 28 million page views per month. Not only is it a scale play for Paste, it’s a targeting opportunity for non-endemic advertisers seeking to seeking to align their brands to different music- and movie-based activities.
I know MSM is busy blogging and playing the social media game now, but I like the recognition here that a new PopMatters can’t be easily created. Thus, working in concert with established online destinations–and popular music blogs are all of that–is a good move for a print book like Paste.
On a related note, I write a music blog, albeit one far down the long tail.
Proud to be part of the Sydney Gay & Lesbian Mardi Gras.
Advertising Agency: CumminsNitro Brisbane, Australia
Creative Directors: Nancy Hartley, James Burchill
Art Director: Cristian Staal
Copywriter: Merrin McCormick
Other Additional Credits: Rachael Burrough
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Kam-Wei Fong, Huang Ean-Hwa
Illustrator: Kam-Wei Fong
Copywriters: Samantha Hepburn, Huang Ean-Hwa, Szu-Hung Lee
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Kam-Wei Fong, Huang Ean-Hwa
Illustrator: Kam-Wei Fong
Copywriters: Samantha Hepburn, Huang Ean-Hwa, Szu-Hung Lee
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Kam-Wei Fong, Huang Ean-Hwa
Illustrator: Kam-Wei Fong
Copywriters: Samantha Hepburn, Huang Ean-Hwa, Szu-Hung Lee
Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Kam-Wei Fong, Huang Ean-Hwa
Illustrator: Kam-Wei Fong
Copywriters: Samantha Hepburn, Huang Ean-Hwa, Szu-Hung Lee
How giving up his newspaper made Bartholomew Ball a mad-eyed, bonkers type person.
Don’t under estimate the pleasure and power of press!
Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Copywriters: Eugene Ruane, Ronan Nulty
Retoucher: Taylor James
How giving up his newspaper turned Norman Pipper into a large wilted-eared eaves-dropper.
Don’t under estimate the pleasure and power of press!
Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Copywriters: Eugene Ruane, Ronan Nulty
Retoucher: Taylor James
How giving up her daily newspaper turned Olwin into a dead big armed woman.
Don’t under estimate the pleasure and power of press!
Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Copywriters: Eugene Ruane, Ronan Nulty
Retoucher: Taylor James
(TrendHunter.com) Nearly every loyal fan of the PSP would have heard about the rumours and even seen some of the concept photos of the highly anticipated PSP Phone Mobile. However hackers have gone overdrive beforehand and have developed a software which, once installed uses the inbuilt Wifi access of the PSP to allo…
(TrendHunter.com) To get noticed, artists today need to find a really unique edge to gain exposure. Ed Musante has created buzz by selecting cigar boxes as the canvas for his paintings of birds.
His avian cigar box characters range from intricately detailed Barred Owl to birds with vibrant shades in their feathers …
Advertising Agency: Saatchi & Saatchi, Auckland, New Zealand
Via: Kuteev
(TrendHunter.com) Don’t you hate it when your bras are crushed when you unpack your suitcase while travelling? If yes, then you’ll love the Bra Smart Travel from Smart Broad, a must-have for ladies that travel a lot and want to keep their undies/bras organized and neat. Bra Smart Travel can hold up to six bras.
The …
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