GSD&M Holds on to Air Force Ad Contract


NEW YORK (AdAge.com) — Omnicom Group's GSD&M Idea City has successfully defended its U.S. Air Force account — a potential nine-year, $372 million contract — after a lengthy shootout with DraftFCB, New York, for the business.

Hygienic Shockvertising – Ads Show Value of Sanitizers (GALLERY)

(TrendHunter.com) This ad from the advertising agency Euro RSCG out of Mumbai, India is just plain nasty. The message has to do with hygiene and a liquid hand wash and the shock value of the visuals clearly goes through the roof so I thought I’d share the pain with as many folks as possible. Enjoy.

Converse Shoots for Authenticity, Scores in Artifice

converse-antiad.jpg

Converse, the quintessential anti-sports-shoe sneaker brand, recently tapped “anti-ad agency” Anomaly for some anti-advertising advertising.

Beanbag: Pull upper

Beanbag: Pull upper

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Big Boobs Encourage Recycling

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Hey, at Adrants we don’t create this stuff, we just report it so don’t judge us when you see a preponderance of pendulous breasts bouncing up and down here from time to time.

Beanbag: Grape feeder

Beanbag: Grape feeder

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Beanbag: Hand helper kit

Beanbag: Hand helper kit

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Beanbag: Back scratcher

Beanbag: Back scratcher

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Beanbag: Underwear adjusting kit

Beanbag: Underwear adjusting kit

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Beanbag: Pen lifter

Beanbag: Pen lifter

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Beanbag: Sock wearing kit

Beanbag: Sock wearing kit

Advertising School: Sir JJ Institute of Applied Art, Mumbai, India
Art Director: Ganesh Nayak
Copywriters: Chintan Ruparel, Tanmay Bhat

Recycled Home Designs – Bottle Lamps II (GALLERY)

(TrendHunter.com) These are lamps made out of different kinds of recycled bottles and chains. There are soda bottles, milk bottles and plastic bottles. Some of these designs are simple enough and are DIY (Do It Yourself) such as the collection of the 5 clear soda bottles which is the next to last photo. This arrange…

Bed Bug Blasters – Ray Cop Kills Them and Sucks Them Away (GALLERY)

(TrendHunter.com) Brits have bugs in their beds. Mites actually, as does every single one of us with skin on our bodies that sleeps in a bed. Don’t let the bed bugs bite — blast them before they get a chance!

Mites can cause real problems for allergies, so RayCop made a gadget to sterilize your bed and kill bacteri…

Museum of Sex – Sex in Design: Chair

Museum of Sex - Sex in Design: Chair

Advertising Agency: Lowe Worldwide, New York, USA
Creatives: Rickard Villard, Bryan Johnson, Russel Fraze, John Szalay
Illustrator / Designer: Ken Rabe
Published: April 2008

Only in Japan Can Penis Envy Be Sated with a Console

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Not a dildo. Not a diaper. It’s a strap-on jimmy for Super Pii Pii Brothers!

Only in Japan Can Penis Envy Be Solved with a Console

super-pii-pii.jpg

Not a dildo. Not a diaper. It’s a strap-on jimmy for Super Pii Pii Brothers!

Museum of Sex – Sex in Design: Pitcher

Museum of Sex - Sex in Design: Pitcher

Advertising Agency: Lowe Worldwide, New York, USA
Creatives: Rickard Villard, Bryan Johnson, Russel Fraze, John Szalay
Illustrator / Designer: Ken Rabe
Published: April 2008

Museum of Sex – Sex in Design: Corkscrew

Museum of Sex - Sex in Design: Corkscrew

Advertising Agency: Lowe Worldwide, New York, USA
Creatives: Rickard Villard, Bryan Johnson, Russel Fraze, John Szalay
Illustrator / Designer: Ken Rabe
Published: April 2008

Museum of Sex – Sex in Design: Headphones

Museum of Sex - Sex in Design: Headphones

Advertising Agency: Lowe Worldwide, New York, USA
Creatives: Rickard Villard, Bryan Johnson, Russel Fraze, John Szalay
Illustrator / Designer: Ken Rabe
Published: April 2008

Google Clicks Are Losing Their Touch

Google Pay Per Click

As far as Google is concerned, chances are you will be thinking of revenue generated from clicked ads which you usually place whenever you put up a site and get a Google Adsense account. Now for some people who discovered this earlier, the opportunity may have been rewarding. But today with the growing number of people trying to get their hand on online advertising and pay-per-click ads, it seems that it has been a case of:

  1. Congestion
  2. Wiser Internet Consumers
  3. Advertising Competition

Whichever of the three is the reason for this is anyone’s guess. But one thing that is for sure, Google is slowly aging and may have to pull some more strings if they really want to retain their current market positioning.

Google’s “paid clicks” had decreased by 7% during January, and were flat compared with the same month a year earlier. In other words, surfers who searched the web via Google itself, or who visited websites that belong to Google’s advertising network, clicked slightly less frequently on the little text advertisements that Google often places on these pages.

(Source) Economist.com