Both Onscreen and Off, the Pressure’s On


MINNEAPOLIS (AdAge.com) — Whether in front of or behind the camera this week, it seemed everyone was feeling the pressure. The Top Ten network prime-time programs included the anxious amateurs of Fox's "American Idol," which once again was one-two in the ratings race in the ad-centric adult 18-49 demographic. Meanwhile, scripted series returned to the air, but prime-time ratings appear to have taken an alarming plunge.

‘Assy’ finds backseat driver in Toyota Scion

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Toyota’s Scion has signed on as the exclusive sponsor of Assy McGee, an animated show on Adult Swim about a cop who’s a real ass—and not in a CSI way. Assy is literally an exposed posterior on legs. Who fights crime. No, I haven’t seen the show. Like all sane adults over 30, I gave up on popular culture around the time South Park stopped killing Kenny. TV Week reports: “During each Assy episode this season, which kicks off April 6, a mock commercial for Scion will appear [that lampoons] those local auto dealer spots with the loud-mouthed pitchman. Only in this spot, the loudmouth is Assy, who makes a gassy pitch. It ends with the tag ‘Don’t make me run your ass over.’ ” Wasn’t that Volkswagen’s line right after “Drivers wanted”? OK, I’m actually over 35—and no comments about the “sane” part either. Show Assy some respect, people!

—Posted by David Gianatasio

Freeloader Hangs With Players Club


The Event:Doubledown Media's Launch of Players Club magazine, sponsored by Mercedes-Benz AMG and Maybach
The Date:April 1, 2008
The Venue: The 36th floor of the Mandarin Oriental Hotel

Powerful PSAs – Smoking is Murder

(TrendHunter.com) These PSA ads for CONAC (Children Corporation Against Cancer) deliver a powerful message through very disturbing imagery.

The message is “Smoking isn’t just suicide. It’s murder.” And the delivery is pretty dramatic, using images of terrified sobbing little kids with smoke surrounding their head; g…

Millennium acquires Tardis

Millennium has acquired media sales specialist, Tardis Communications for an undisclosed sum

The Mormons Tell Their Stories

The Church of Jesus Christ of Latter-day Saints has always done a lot of traditional advertising. I remember seeing their commercials on TV when I was growing up. With renewed focus on the LDS church due in part to Mitt Romney’s Presidential bid, the church is aiming to clear up misconceptions.

From Deseret Morning News:

The new print ad campaign features people who identify themselves and their quest to find God, describing a life challenge that sent them looking for meaning in the divine. “I felt so destroyed by my addiction to alcohol and drugs,” writes Jovanny Vasquez, of Bronx, N.Y., in a two-page ad that appeared in U.S. News in the Las Vegas area in August.

Appearing alongside the image of a man dancing with a woman and two children, he continues, “I prayed with all my heart to find a solution to my life. I was at the point of losing my wife and family. The God I was looking for was a merciful God. I wanted to know how to be forgiven.”

At the bottom of the page, the church’s logo appears in large lettering, with the phrase TRUTH RESTORED underneath in smaller type, followed by mormon.org beneath them both.

The campaign, which has adopted a slightly different format for TV, radio, billboard and Internet advertising, has been running for about eight months in four different areas of the country that correspond to designated LDS mission areas: Las Vegas; Las Vegas West; Independence, Mo., including Kansas City and Wichita; and New York Utica, which includes Albany, Syracuse and Utica.

Link Lust: If you link me now…

Pantone fan? Check out Pantone Eyewear. Or deck out your office with this funky Pixel Couch.

Looking to do an internship at an agency? Sometimes the reputation of an agency doesn’t always mean it will be a great internship experience. Check out InternshipRatings.com for ratings and feedback from past interns. Had an amazing experience somewhere or, even a bad one? You can rate your experience, anonymously.

The folks at Worth1000 had a contest to create vintage ads for modern products. Some of the results are rather amusing.

Cute Taxonomy of Animal Logos

And The Hardest Working Presidential Candidate Logo goes to…Obama.

Thecarconnection.com has claimed to have gotten wind of a new VW campaign titled “Das Auto”, which will feature Heidi Klum, David Hasselhoff, Leonard Nimoy and Bobby Knight. The ads will star a personified 1964 black Beetle named Max talking to the celebs about what people want.

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AMV BBDO launches Tower Hamlets domestic violence viral

LONDON – Abbott Mead Vickers BBDO has launched a new viral to raise awareness of domestic violence.

Gary Busey Laughs Up Saints Row 2

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AdFreak says the pairing of Gary Busey and the game Saint’s Row 2 is perfect.

Gary Busy Laughs Up Saints Row 2

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AdFreak says the pairing of Gary Busey and the game Saint’s Row 2 is perfect.

Eskom: Mug

Eskom: Mug

With your help, we can achieve it. Please conserve electricity.

Advertising Agency: DRAFTFCB, Johannesburg, South Africa
Creative Director: Rob Mclennan
Art Directors / Copywriters: Olivia Tesson, Lawrence Katz
Photographer: S.D. Digital
Other additional credits: Images In Motion
Released: March 2008

VH1: Toilet

VH1: Toilet

Advertising Agency: LOWE GGK, Warsaw, Poland
Creative Directors: Kinga Grzelewska, Marcin Nowak
Art Director: Bart Bialy
Copywriter: Magda Trojanowska
Photographer: Szymon Roginski
Account Executive: Bartosz Konstanty
Art buying: Eliza Karczewska
Published: April 2008

VH1: Dive

VH1: Dive

Advertising Agency: LOWE GGK, Warsaw, Poland
Creative Directors: Kinga Grzelewska, Marcin Nowak
Art Director: Bart Bialy
Copywriter: Magda Trojanowska
Photographer: Szymon Roginski
Account Executive: Bartosz Konstanty
Art buying: Eliza Karczewska
Published: April 2008

Seven Reasons Why Twitter is a Great Social Media Resource

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Twitter is a great resource for the latest news, feedback on immediate thoughts or needs, a basis for networking, a channel through which live news coverage can be had and, of course, a bit of self-promotion.

Functioning Toy Baseball Parks – Lego Miller Park (VIDEO)

(TrendHunter.com) Tim Kaebisch, an engineering student from Milwaukee, Wisconsin, has built a working model of Miller Park….out of Lego! Tim has built several versions over the past few years, his first attempt taking place in 2001. His latest version, version 4B, is the most detailed and feature rich, and took him…

Redesigning the Virgin Mary

Jersey Shop Given Sensitive Assignment

Just say ‘nej’ to warm, syrupy bunny waffle

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If you need a nice Friday pick-me-up, and LOLcats just won’t do the trick anymore, try these ads for Swedish Fish from JWT New York. (Tagline: “A friend you can eat.”) I’m sure this cautionary message about bunny waffles will help the ghost of Oolong rest in peace. Check out four more executions after the jump. Via Ads of the World.

—Posted by David Griner

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Swedishkittysandwich

Swedishgrilledteddy

Swedishdollburger

Drive Communication: Brain fitness

Drive Communication: Brain fitness

Keep your brand in shape.

Advertising Agency: Drive Communication, Dubai, UAE
Creative Director: Gaël Chevolleau
Art Director: Krystel Hoche
Published: March 2008

Farmer and Reynolds appointed to senior Freeview roles

LONDON – Freeview has appointed former CHI partner Rob Farmer to the newly-created role of director of marketing communications and has also promoted Liz Reynolds to director of strategy and new product development.

Is That ‘Boom’ the Sound of Your Ads Falling Short?


nearly everyone is trying to crack the boomer market. And why not? There are fortunes to be made. Or lost. And therein lies the rub.