How to be a great client—9 ways to inspire your agency’s best work

When the agency team feels part of your mission, retention goes up, ideas get better and they dig deeper.

Paul Brodeur, Reporter Who Exposed the Hazards of Asbestos, Dies at 92

In his long career at The New Yorker, he specialized in writing about this and other threats to people’s health, including chlorofluorocarbons.

Highdive names its first CEO

Megan Lally, who co-founded independent agency Highdive in 2016, is now its CEO.

This Agency Exec Finds Comfort in Controlling Expectations

For Pereira O’Dell chief growth officer Mona Munayyer Gonzalez, using her professional voice always felt more like an earned privilege than an inherent asset. When she tried to move forward on a project by presenting a list of opinions from people across the agency, her former boss paused and reminded her that she wasn’t being…

Amazon Books expands colorful campaign about the joys of reading

Droga5 London commissioned 19 illustrators to craft 110 designs capturing the magic of the imaginative process.

The Speed of Culture Podcast: Shaping a New Era in Music

The music industry thrives on the powerful connection between musicians and their fans–an extraordinary blend of art and culture. At the forefront of this initiative is WMX, led by visionary Maria Weaver, president of Warner Music Experience (WMX) at Warner Music Group. In the latest episode of The Speed of Culture podcast, Weaver joins Suzy…

Watch the newest commercials from HelloFresh, Disney+, Kohl’s and more

T-Pain and Jimmy O. Yang face off in the latest from HelloFresh.

The Great Fail Podcast: The Wing(s) Get Clipped

The Wing, a pioneering and exclusive women’s coworking space, shattered glass ceilings and secured more than $100 million from investors, including WeWork and Airbnb, venture capitalists and celebrities such as U.S. women’s soccer star Megan Rapinoe and comedian Mindy Kaling. At its peak, The Wing held a valuation of $365 million, maintained 11 locations across…

John Mescall is out at McCann Worldgroup

John Mescall’s duties as president of McCann’s Creative Leadership Council will shift to Javier Campopiano in September.

Southwest Airlines Prides Itself on Being the ‘Love Airline’

In February of 1973, The New York Times reported a story out of Texas known as the “$13 war.” It pitted the magisterial Braniff International Airways against a scrappy upstart called Southwest. In essence, Braniff was ticked off because its fares were set by the Civil Aeronautics Board, whereas those of Southwest–which had three planes…

How YouTube CEO Neal Mohan is using NFL Sunday Ticket to plot the future of video

Under new CEO Neal Mohan, YouTube is using NFL Sunday Ticket to showcase streaming and Shorts to advertisers.

Compact Customizable Plastic Keyboards – The Melgeek Mojo68 is Lightweight and Personalizable

(TrendHunter.com) Mojo68 is a series of 68-key mechanical keyboards that feature a see-through design, RGB backlighting, and gasket mount internal layout. The keyboards are customizable and programmable, allowing…

Paramount and OMG Usher in Next Step in New Currency Workflow

Paramount and Omnicom Media Group are fast-tracking the next phase of new currency. The companies have announced that this quarter they are piloting the first fully standardized new currency and audience-based workflow using Mediaocean’s ad infrastructure. The pilot leverages VideoAmp data as an advanced currency, with the teams agreeing on the workflow, identifiers and overall…

Creator and influencer trends brand marketers need to know about right now

The biggest trends shaping creator marketing and social media this week, from buzzy brand deals to the evolution of creator-led businesses.

Creator and influencer trends brand marketers need to know about right now

The biggest trends shaping creator marketing and social media this week, from buzzy brand deals to the evolution of creator-led businesses.

Hungry Howie’s Promotes Secret Pizza Menu Using Augmented Reality

Pizza chain Hungry Howie’s is celebrating its 50th anniversary by launching a secret menu of specialty pizza options that customers can view and order by interacting with an augmented reality experience. Customers can scan a QR code on Hungry Howie’s pizza boxes and in-store cash registers to access the secret menu AR experience, which allows…

Paramount and Omnicom testing Nielsen measurement alternatives in buy-side platforms

Partnership will test buy-side systems’ ability to run on alternative currencies, and what it means for next steps.

Premier League revela logo redesenhado: mais icônico e livre

Premier League

A Premier League, em colaboração com o estúdio Nomad, redesenhou seu logo para a temporada 2023/24, libertando o icônico leão do logotipo. Porque isso é importante: A mudança marca uma nova era para a Premier League, buscando posicionar a marca ao lado de grandes nomes como Nike e Apple. A atualização reflete uma ambição estratégica …

Leia Premier League revela logo redesenhado: mais icônico e livre na íntegra no B9.

Antes tarde do que mais tarde: WhatsApp vai permitir envio de imagens em HD

WhatsApp

Mark Zuckerberg anunciou hoje (17) que o WhatsApp vai permitir que os usuários enviem fotos em qualidade HD. Uma mudança significativa que promete enriquecer a experiência de compartilhamento de imagens na plataforma, considerando que esse sempre foi um dos pontos fracos do app. A atualização mantém a segurança com a criptografia de ponta a ponta, …

Leia Antes tarde do que mais tarde: WhatsApp vai permitir envio de imagens em HD na íntegra no B9.

For an Atlanta Reporter, a Trump Scoop Long in the Making

George Chidi’s cameo appearance in the indictment of Donald J. Trump in Georgia was a plot twist, but not an accident.