Hasta La Creative!

SAN FRANCISCO (AdAge.com) — Kenneth C. "Casey" Keller Jr., the package-goods marketing guru who tried to revive Motorola after its popular Razr product started to lose its edge, has been cut from the company.

(TrendHunter.com) Currently we burn wood, coal, and natural gas to produce electricity. We also harness the power of falling water in hydroelectric power plants and capture the energy of rising water with wave-converting buoys. All ingenious ideas, but they’re expensive and wasteful.

Wouldn’t it be nice to power th…

LycoRed is an international supplier of natural carotenoids and a wide range of other nutritional ingredients to the dietary supplement and functional food industries. The LycoRed, Israel, innovation is a natural tomato carotenoid composition of lycopene, phytoene and phytofluene, all highly unsatur…

(TrendHunter.com) The concept behind a new fashion reality TV show is nothing novel, but the fact that Victoria Beckham will play host could add a level of snarkiness audiences will adore.

On Fashion Nightmares, Posh will essentially be playing a fashion police officer in hick towns across North America. The fashio…

(TrendHunter.com) Carlsberg has managed to create some pretty fantastic ads; we’ve featured several on Trend Hunter, and all are ultra creative.

For their latest billboard ads in Belgium, they’ve created signs out the brand’s real beer bottles making for some ferociously green advertisement! It was created to promo…

(TrendHunter.com) We’ve seen so many recycled fashions on Trend Hunter, but it’s a very good thing that we love to feature. The fact that eco-chic has now been picked up by the masses is fantastic and shows our society’s commitment to the environment. It also goes to prove that recycled doesn’t equate to trashy.

Th…

Ogilvy once said that advertisers who believe in the selling power of jingles have never had to sell anything.

I don’t understand how this got by legal. You can’t overtly market beer to kids, including college kids. Everyone knows said demo is a must have, but rarely do you see it called out like this.

[via Your Monkey Called]

If you were to make a prank phone call to Hillary Clinton’s campaign headquarters (not that AdFreak is suggesting you do so,) what time should you pick? 3 a.m., of course, thus picking up the theme of the phone-call-in-the-night campaign commercial that seems to have helped her win in Ohio and Texas this week, and whose gist she repeated in her victory speech on Tuesday night. Already, several parodies are making the rounds online. There’s this Dr. Strangelove-inspired video from Coudal Partners. And there’s this spoof on YouTube, with a voiceover saying Obama doesn’t hear the phone ringing because he “snores too loud,” while Clinton does hear it because “she stays up all night. She wears pants suits at 3 a.m.” Sounds oddly plausible, don’t you think?

—Posted by Mark Dolliver

ORLANDO, Fla. (AdAge.com) — Marc Goldstein, the CEO of Group M North America and chair of the 4A's Media Policy Committee, outlined some of the pressing media issues keeping him awake at night in his opening remarks at the American Association of Advertising Agencies Media Conference and Trade Show here.