(TrendHunter.com) Accelerometers are standard features on notebook computers. When they detect they are in free fall, they move the hard drive to “Oh Sh*t” mode. The Quake Catcher Network was born to collect data from volunteers who have laptops that are compatible to detect unusual movements. A special algorithm can…
Enjoy for your feet.
Advertising Agency: arnoldworldwide Italy
Creative Directors: Alessandro Sabini, Paolo Troilo
Art Director: Antonio Rolli
Copywriter: Francesco Fanicchi
Released: November 2007
(TrendHunter.com) I am a die hard baseball fanatic and baseball season is here so life is good. Anyway, the Glove Radar comes with a gadget that measures the speed of your fastballs or sliders, or change-ups etc. There’s isn’t much more I can say about the glove other than to add that if you are a baseball fan you mu…
(TrendHunter.com) Spare a thought for plain old milk. When you’re competing with the multi-squillion dollar budgets and cultural ‘cool’ clout of the razzle dazzle marketing of the likes of Coca-Cola and Pepsi, being a fuddy-duddy, unbranded, terminally uncool beverage is tough. Really tough. And marketing the s…
(TrendHunter.com) Gadgets don’t live forever. If you’re addicted to your iPod, that thought might sting a little. For an estimate into the lifespan on the Apple of your, uh, ears, there’s the iPod Death Clock.
Input the serial number of your device onto iPodMechanic.com, and it will calculate an estimate. Of course…
(TrendHunter.com) Talk about product placement!
Placing your product between the open legs of bikini-clad famous fitness model Marzia Prince, the 2007 Ms. “Bikini Universe” is bound to grab people’s (ok, guys) attention.
With a eye-popping headline of “The most sought after box on the planet”, a box of Gaspari Nutr…
Better living through television? It’s true, if you credit the results of an international Gallup poll that asked people to rate the quality of their lives on a scale from 0 to 10. In the Americas, TV owners rated their lives at an average of 6.07, vs. 4.47 for the TV-less. In Asia, TV people averaged 5.38, while non-TV people averaged 4.20. In Europe, the gap was 5.80 vs. 5.07. The pattern was similar when respondents were asked to predict how good their lives will be five years from now. Lest you suspect (as AdFreak did at first) that this simply means people who own a TV are wealthier than those who don’t, Gallup noted that “even when comparing people with identical incomes, TV owners still enjoy higher levels of well-being and optimism.†TV programming may be a vast wasteland, but it’s our vast wasteland.
—Posted by Mark Dolliver
(TrendHunter.com) These plushy little bundles are actually stuffed fully customizable toys. The Plusform from Shawnimals and Squibbles Inc is like a three dimensional blank canvas that you can paint, colour, or sew fun extras on, like a tail or rhinestone eyes.
The critter, based on the Shawnimals popular Wee Ninja…
Here’s a new Hummer spot by Modernista!, that agency with the cool Web site (or crappy non-site, depending on your point of view). After watching the ad, I’ve reached this conclusion: There’s no exciting way to film flowers. That time-lapse stuff doesn’t cut it. I blame the flowers—they just won’t take direction. Here’s a totally unrelated clip for Zoo York from davidandgoliath. Note the talking cockroaches. They’ve got Brooklyn accents. One gets smooshed at the end. And there’s an “adult†version with swearing if you register on the Web site. Maybe if they combined the spots, and had the roaches drive the Hummer—or better yet, if the Hummer smooshed the roaches and the bugs launched into a string of profanities. Both brands would benefit. So, about that Web site …
—Posted by David Gianatasio
(TrendHunter.com) If you’re into sexy lingerie and games with a name such as Peep in Paris, head over to Agent Provocateur.
The innovative lingerie brand’s site has put out a new adventure peep game with episodic video installments for you to enjoy for free.
What are you waiting for?
Check out a recent creative pr…
We thought Vertu, Goldvish and Gresso knew how to make a luxury mobile phone, but with a name like Opulence , a new cell phone company sounds like it could make those other big brands look, well, ordinary in comparison.
The site doesn’t offer much, in fact, nothing at all, but just a teaser that p…
(TrendHunter.com) If there’s one trend that’s been sweeping promo and ad land over the last year or so it’s in-camera extravaganzas, and no-one does them better than Colonel Blimp/Blink director Dougal Wilson, who’s latest for Alison Goldfrapp, “Happiness” is a glorious hop, skip and jump… well alright, more of a j…
AOL has hired ad sales house Media-Link in a bid to boost ad revenues from regions around the UK.
The Daily Mirror has today introduced new headline and body copy fonts as part of an on-going redesign of the paper.
When I read that some fans of a certain TV series are actually willing to sacrifice their own blood to get the show back on the air, I had to speak out. It’s not worth it! Sure, it’s a nice idea to team with the Red Cross for a blood drive to attract the network’s attention, but these kinds of stunts never work. Hundreds of fans whittled their ears into sharp points back in ’69, and Star Trek still died. And the ill-conceived “Call 911 to save Rescue 911†campaign rightfully failed. Look, Moonlighting has been gone nearly 20 years. It just wouldn’t be the same. Bruce Willis is bald now. Cybill Shepherd may be too. … What? Oh. I’m told the show in question is something called Moonlight on CBS. It’s about sexy young vampires (also in my utopian vision; do they have a social network yet?). Was Buffy in Moonlight? She was hot.
—Posted by David Gianatasio
Digital agency AKQA has signalled its intention to become a full-service digital agency, by beefing up its media planning division.
LONDON – Video search engine Blinkx has launched an online movie channel called BBTV that will allow web users to watch films online for free.
LONDON – The BBC has come clean about its April Fools joke involving flying penguins, with the release of a viral video film showing how the footage was faked.
Colenso BBDO, Auckland had an assigment to promote that King Kong the movie was about to air on New Zealand television – so they hijacked the windows of the University cafeteria and somehow managed to stick a poster on the outside of the skyrise building.
One day the students are enjoying their view in the cafeteria, and the next day they are met with this.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
