WASHINGTON (AdAge.com) — More than 100 college presidents and athletic directors are urging NCAA President Myles Brand to re-examine the presence of alcohol ads on broadcasts of games, suggesting that college sports and beer advertising are a "bad mix."
(TrendHunter.com) For Rag & Bone’s spring collection, the fashion house created a campaign featuring Abby Lee as a young model who looks distraught and on the verge of tears.
The aptly titled “A Saga of Hope, Drama, and Miniskirts” appears on the Barney’s website and features the short story of a beautiful young mo…
Our friends at Adland have undertaken a bold investigation into whether Lowe’s features a free-swinging bear schlong in its new 60-second spot. Tipped off by a concerned viewer who noticed the purported “Ursa Minor†during an HD broadcast, Adland busted out its rarely used “Bear Penis Detector Zoom 3000.†You can watch their results and decide for yourself. This might be the first time I was actually excited to see that an agency (in this case BBDO) had posted a behind-the-scenes video, but it sadly doesn’t answer the question what’s up with the bear “down there.â€
—Posted by David Griner
Any video that ends with “We’ll cram our YouTube right into your Facebook,” has to at least get shared a little bit.
(TrendHunter.com) These images of two, young supermodels locking lips isn’t from some dirty men’s magazine; quite surprisingly, it’s from the pages of Elle, one of the most respected, high end women’s fashion magazines.
“They even have this image of Irina and Freja, still dressed from the Earth Pledge show, in a bi…
LONDON – The IPA has criticised Google’s plan to scrap advertisers’ exclusive right to bid on key words for their own brands, calling for a delay in the introduction of the change.
(TrendHunter.com) Kelly Clarkson performed for charity in the Idol Gives Back Foundation show. The event, which aired yesterday, seeked to raise awareness and funds to benefit six charities:The Children’s Defense Fund, The Global Fund, Make It Right, Malaria No More, Save The Children, U.S. Programs and the Children’…
MultiVu a service of PRNewswire, will help you create and distribute a multimedia news release to “more than 100 million consumers and investors who get their news and information on the Web.”
Because Colgate wants to know. o_O Catch the cattle call for “intensely talented mouths” all over MySpace today.
Are you hoping to see Obama and Clinton run together to beat back the Republican machine? If so, here’s what such a move might look like.
The image is actually an ad for Hogeschool-Universiteit Brussel in Belgium, which claims to be a college and university in one. Clearly, they teach Advanced Photoshop there.
[via Copyranter]
Ice Break Loaded is a nice pick-me-up for any situation, whether you’re feeling that afternoon lull at the office or gearing up to take a ride in a tornado’s 300-mile-an-hour winds. This is the print ad above; there’s also a TV spot, which makes up for its exaggerated premise with decent special effects. By Australia’s De Pasquale, via Ads of the World.
—Posted by Tim Nudd
If this catches on, you might be wearing that plastic Coke bottle you tossed in the trash a few months back.
Never get lost again.
New Mercedes A Class with GPS.
Advertising Agency: CLM/BBDO Paris, France
Creative Directors: Jean François Sacco, Gilles Fichteberg
Art Director: Sophian Bouadjera
Copywriter: Laurent Laporte
Never get lost again.
New Mercedes A Class with GPS.
Advertising Agency: CLM/BBDO Paris, France
Creative Directors: Jean François Sacco, Gilles Fichteberg
Art Director: Sophian Bouadjera
Copywriter: Laurent Laporte
(TrendHunter.com) Some of the most insidious malware to come down the pike such as NetSky, Mydoom and Parite have been rendered into 3-D visuals. Romanian artist and MIT researcher Alex Dragulescu has studied the recurring patterns of the most dangerous computer codes that can bring down networks and “painted” them i…
Never get lost again.
New Mercedes A Class with GPS.
Advertising Agency: CLM/BBDO Paris, France
Creative Directors: Jean François Sacco, Gilles Fichteberg
Art Director: Sophian Bouadjera
Copywriter: Laurent Laporte
“The medium is the message from our sponsor.”
– Nick Carr in his critique of Mark Zuckerberg’s “The next hundred years will be different for advertising, and it starts today.”
NEW YORK (AdAge.com) — I don't find "In the Motherhood" especially funny or entertaining — but then, being a male, I'm not supposed to. But for 30-and-up mothers whose days are dominated by catty playground cliques and grade-school grammar rodeos, its light, gently farcical tone couldn't be a better fit.
Online, it’s all about community. Building community, embracing community, listening to the community.
According to USA TODAY, offline marketing is more about “the neighborhood.”
Many Starbucks stores now boast that they have the best espresso “in the neighborhood.” Applebee’s has a new slogan: “It’s a whole new neighborhood.” Wal-Mart’s smaller-scale suburban stores call themselves Wal-Mart Neighborhood Markets. Tesco’s new grocery stores are dubbed Fresh & Easy Neighborhood Markets. Even Lowe’s is onboard to be a neighborhood hardware store.
There goes the neighborhood?
Not exactly. The term “neighborhood” is beloved because it gives people a sense of place.
“Times of global stress cause people to retract and to want a sense of community,” says Renee Fraser, a Los Angeles ad psychologist. “Belonging to a neighborhood really motivates people.”
Sadly, the strip mall where these brands post up is far away from main street U.S.A. on so many levels.
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