White House Moves to Pick the Pool Reporters Who Cover Trump

In announcing plans to handpick the reporters who can ask the president questions, the White House is breaking decades of precedent.

Under Pressure From Lawmakers, DoubleVerify Will Offer URL-Level Reporting

Ad verification firm DoubleVerify is rolling out URL-level reporting for ad placements, a move that follows growing industry pressure for transparency after a damning report alleged that major brands’ ads appeared alongside child sexual abuse material (CSAM). “Starting today,” the company wrote in an email to clients and partners on Tuesday, “DV advertisers using Brand…

“Alien: Earth” transforma SXSW 2025 em zona de emergência alienígena

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Naves caindo do céu, corporações rivais e ameaças à humanidade – a nova série “Alien: Earth” do canal FX – que será exibida no Disney+ aqui no Brasil – começa sua campanha de marketing com um prometido espetáculo digno da franquia: uma experiência imersiva de uma área de acidente de nave espacial durante o South …

Leia “Alien: Earth” transforma SXSW 2025 em zona de emergência alienígena na íntegra no B9.

20 Comfortable Mother's Day Gifts – From Adorably Decorated Slippers to Collaborative Spa Candles (TOPLIST)

(TrendHunter.com) These comfortable Mother’s Day gift ideas will certainly elevate the at-home experience by promoting relaxation, rejuvenation, and self-care.

For individuals interested in supporting the health…

Sinclair Names New Leaders for Fresno and Cincinnati Stations

Sinclair has named general managers at two of its owned and/or operated local stations. Franco Gentile has been named vice president and general manager of CBS affiliate WKRC and WSTR in Cincinnati, Ohio while Tanya Winscott was named vp and gm of Fox affiliate KMPH and CW affiliate KFRE in Fresno, California. “Tanya’s deep experience…

Lisa Rose to Retire from KY3 After 41 Years

KY3 anchor Lisa Rose said she is retiring from the Springfield, Missouri NBC affiliate after 41 years. Her last day is scheduled for July 25. She joined the station in 1984 and anchors the KY3 News at Noon and KY3 News at 6, along with two weekly segments on KY3?s streaming channel. She also does…

Anúncios falsos em Londres associam Tesla ao nazismo em crítica a Elon Musk

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Um falso anúncio da Tesla apareceu em pontos de ônibus de Londres com uma provocação direta a Elon Musk. Criada pelo grupo ativista “Everyone Hates Elon” (Todo Mundo Odeia Elon), a peça mostra o bilionário aparentemente fazendo uma saudação nazista dentro de um dos carros elétricos da marca, com a frase “De 0 a 1939 …

Leia Anúncios falsos em Londres associam Tesla ao nazismo em crítica a Elon Musk na íntegra no B9.

The Billion-Dollar Forecast: Why Every Industry Needs a Weather Strategy

In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton sits down with Randi Stipes, CMO of The Weather Company, who reveals how AI-driven weather intelligence is reshaping industries–from marketing and supply chains to aviation and defense. Weather is more than just a forecast–it’s a powerful decision engine shaping what…

How WBD Scored Ad Wins Amid NBA All-Star Ratings Struggles

The new NBA All-Star format drew mixed reviews from both viewers and players, but sponsors still bought into Warner Bros. Discovery’s vision for the weekend. According to Jon Diament, Warner Bros. Discovery’s evp of advertising sales, the company sold out the entire weekend’s ad inventory for NBA All-Star 2025 on TNT, truTV, TBS, Bleacher Report,…

‘Heavyweight,’ an Acclaimed Narrative Podcast, Returns

Pushkin Industries, the podcast company that will release the show, is betting that documentary-style audio programs can still win an audience.

The Daily Mail Chases 1 Million Paying Subscribers With Its First US Paywall 

The Daily Mail introduced its first paywall for its U.S. edition on Tuesday, marking a shift in its digital strategy as the general interest publisher seeks to diversify its revenue streams beyond advertising. DailyMail+ is part of a broader plan from the privately owned title to attract 1 million paying subscribers by 2029, according to…

Fashion Brands Are Now Partnering With Media Titans to Spur Significant Sales Boost

When the Swedish apparel retailer signed up Karl Lagerfeld to design a limited-time collection in 2004, it raised hackles in haute couture circles. But after the entire Karl Lagerfeld x H&M collection sold out in a few hours, H&M never looked back. For the ensuing 20 years, it signed deals with a who’s who of…

The Real Reasons Why CMOs Get Fired

What do the most senior execs in the C-suite actually think of chief marketing officers (CMOs)? It’s complicated, according to fresh research from Gartner, shared exclusively with ADWEEK. The research firm interviewed 125 chief executives (CEOs) and chief financial officers (CFOs) to get the inside scoop on what’s expected of CMOs and how they can…

The Real Reasons Why CMOs Get Fired

What do the most senior execs in the C-suite actually think of chief marketing officers (CMOs)? It’s complicated, according to fresh research from Gartner, shared exclusively with ADWEEK. The research firm interviewed 125 chief executives (CEOs) and chief financial officers (CFOs) to get the inside scoop on what’s expected of CMOs and how they can…

Joy Reid’s MSNBC Show Canceled in Programming Overhaul

MSNBC has announced major programming moves affecting its weekday and weekend schedules starting in April. The biggest casualty from these changes is The ReidOut’s Joy Reid, who saw her 7 p.m. ET show canceled after a five-year run. As a result of these moves, Reid will no longer be part of the network, with rotating…

Scot Chastain Named GM of WISC in Madison

Scot Chastain has been named vice president and general manager of WISC in Madison, Wisconsin. “Scot Chastain’s depth of broadcasting and media leadership really stands out,” said Brian Burns, evp and and chief operating officer of parent company Morgan Murphy Media. “He has a strong vision for how to lead and grow a local media…

Ulta Beauty Promotes Longtime Exec Kelly Mahoney to CMO

Ulta Beauty has named Kelly Mahoney as its new chief marketing officer (CMO), succeeding Michelle Crossan-Matos, who left last month. Mahoney has been at Ulta for nearly a decade, most recently serving as svp of customer and growth marketing. In that role, she helped grow the brand’s loyalty program, Ulta Beauty Rewards, to more than…

Joy Reid Says She’s ‘Feeling Guilt’ About Cancellation of MSNBC Show

In her first public comments since departing MSNBC, Joy Reid confesses to experiencing a whole range of emotions about the end of her show, The ReidOut. “I’ve been through every emotion over the past several days,” Reid said during an appearance on the Win With Black Women podcast on Sunday night. She added that those…

WABC Airs Last Broadcast from Upper West Side Studios Over the Weekend

WABC has moved into its new studios located in Hudson Yards in New York City after living out of the studios at 7 Lincoln Square on West 66th since June 1979. On Saturday, the morning weekend crew, along with chief meteorologist Lee Goldberg with a cameo by weeknight anchor Sade Baderinwa, talked about the olden…

WABC Airs Last Broadcast from Upper West Side Studios Over the Weekend

WABC has moved into its new studios located in Hudson Yards in New York City after living out of the studios at 7 Lincoln Square on West 66th since June 1979. On Saturday, the morning weekend crew, along with chief meteorologist Lee Goldberg with a cameo by weeknight anchor Sade Baderinwa, talked about the olden…