Tesco introduces BOGOF initiative to cut consumer waste

LONDON – Tesco is launching a service which allows consumers to pick up the free item from a ‘Buy One Get One Free’ promotion, at a later date when they need it.

News International appoints Rob Painter interim marketing director of The Sun

LONDON – Rob Painter, the recently promoted portfolio, strategy and planning director at News International, has been tasked with covering the role of marketing director for The Sun and News of the World on an interim basis.

Lowe London unaffected by Deutsch merger

NEW YORK – Interpublic Group has confirmed that it is to merge the US operations of Lowe Worldwide with its Deutsch agency, but Lowe London will be unaffected by the move.

Sign up now to Brand Republic’s email marketing conference

LONDON – Marketers will need to rush to take advantage of the early bird offer for Brand Republic’s Email Marketing Conference ‘Targeted, Attention-Grabbing Emails’, due to take place in December.

CWU announces national postal strike dates

LONDON – The Communication Workers Union has announced postal workers will begin nationwide strikes on the 22nd and 23rd of October.

Facebook takes one in every seven web page views in the UK

LONDON – Facebook accounts for one in every seven internet page views in the UK, according to Hitwise.

Open Air Pool Eybesfeld

Imaginée par l’agence d’architecture Pichler & Traupmann basé à Vienne, voici cette piscine d’extérieur Eybesfeld située dans le parc d’un château et intégrant douches, terrain de jeu, rampe et assises au bassin. Des espaces périphériques situés en dessous de la structure.



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Previously on Fubiz

STRIKE LATEST – Clients advised to switch to Royal Mail rivals – but questions remain on whether rivals can cope

Postal service consultancies are advising direct mail users to switch to a Royal Mail competitor supplier to avoid delays because of next week’s strike days.

FIFA Earth

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Está no ar o beta do FIFA Earth! A fim de fortalecer a campanha de lançamento do novo FIFA 10, a Wieden+Kennedy Amsterdam colocou no ar um aplicativo online que agrega conversações sobre futebol em tempo real, no Twitter, levando aos fãs do esporte mais uma forma diferente de interagir.

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Graças a coleta de palavras-chave, hashtags e um sistema de geolocalização, é possível ver qual o melhor/pior país no FIFA 10, o desenvolvimento de cada jogador e quantas partidas são efetuadas. Como se não bastasse, também é possível saber qual a equipe mais/menos utilizada, quais as que ganharam mais/menos jogos, a forma como isso evoluiu ao longo do tempo, entre outras coisas mais.

Toda essa imensidão de informações é colocada em um globo terrestre interativo, que também indica qual o melhor time do mundo, graças ao desempenho da grande massa de usuários que estão jogando FIFA 10.

FIFA Earth também está disponível para os gamers/twitters brazucas, mas a versão em português-BR ainda não está 100%. Anyway, enjoy this :)

Rodin-esque Furniture – Atelier Van Lieshout Shows at Carpenters Workshop Gallery in London (GALLERY)

(TrendHunter.com) Presently showing at the Carpenters Workshop Gallery in London are these furniture pieces which incorporate the human form in their design. Created by Atelier Van Lieshout, the exhibition is called Furniture…

Urban Boomer Hipster Lookbooks – Unused Uses Older Model to Brand Product (GALLERY)

(TrendHunter.com) Usually lookbooks are put out by hip clothing labels that appeal to stylish young people, but for Fall/Winter 2009, Japanese brand Unused decided to put out a lookbook with a hip older gentleman as the…

Facebook swells to one in seven UK page views

LONDON – The UK is running up Facebook’s server bills, with the site now accounting for one in every seven pages viewed in the region, according to September data from Experian Hitwise.

Lancia Musa GPL: Drivers

LANCIA_MUSA_DRIVERS

Advertising Agency: Marcel, Paris, France
Creative Directors: Anne de Maupeou, Frederic Temin
Art Director: Youri Guerassimov
Copywriter: Gaëtan du Peloux
Photographer: Ebo Fraterman

Google CEO: Worst of Recession ‘Behind Us’


NEW YORK (AdAge.com) — Google reported a 27% increase in profit in the third quarter, signaling the beginning of a recovery in the search-advertising market. And CEO Eric Schmidt sounded almost emphatic about the worst of the economic downturn being over.

A new disruption agency

Click Image To Enlarge

Advertising Agency: TBWA\RAAD\BCOMAD, Kuwait

Via [Ads2Blog]

‘American Idol’ Impact — in October



MINNEAPOLIS (AdAge.com) — As usual, Fox's "American Idol" won the ratings race last night. Of course the show itself doesn't start until January. But its impact is being felt this fall, as both shows on Fox's Wednesday night grid were undergirded by the network's mega-hit.

Incredible Crustache Blogs – Dirty Upper Lip Honors the Best in Struggling Mustaches (GALLERY)

(TrendHunter.com) You all know a malformed mustache when you see one. Be it the awkward teen who lives down the street from you or the salesman at the mall kiosk who can’t take a hint, we have all had encounters with a…

In Spain, Carrefour Equates Plastic Bags With Excrement


Carrefour Spain has joined the green movement with a campaign that equates plastic bags to excrement. The concept is straightforward, simple and easy to remember: "Plastic bags = shit."

Don’t Expect a Rush to Sell ‘New York Magazine’



NEW YORK (AdAge.com) — When New York editor in chief Adam Moss addressed staff on Wednesday following after owner Bruce Wasserstein had died, he said it was impossible to know what would happen next. That's true, but a few expectations seem reasonable. The immediate impact on day-to-day operations should be minimal. Even before Mr. Wasserstein's death, New York Media CEO Anup Bagaria was the owner's primary contact with staff. So you can expect continuity. The near-term prospects for a sale, moreover, are small.

Haute Couture Headitorials – Fancy Hats in ‘Moderne Magpie’ for Vogue Germany (GALLERY)

(TrendHunter.com) Models Hana Soukupova and Tanya Dziahileva appear in the editorial ‘Moderne Magpie’ for Vogue Germany you see above. The editorial alternates between color and black and white photography, and also studio…