WTTC strikes $5m travel promotion deal with broadcasters

LONDON – The World Travel & Tourism Council has struck a $5m commercial deal with CNBC, Sky News and National Geographic.

Toyota Australia pulls online ad labelled ‘incestuous’

LONDON – Car manufacturer Toyota has pulled an online ad for its new Yaris model after receiving complaints from users who labelled the video ‘incestuous’, ‘degrading’ and ‘sexist’, while its creator boasts of spending $60,000 on dodgy ‘dick joke’.

Dude, Where Are the Holes?

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So you’re out with your friends and you find yourself at the bowling alley. You go to pick up a ball and…WTF…there’s no holes on the ball for your fingers

Daily Express launches paid-for online archive

LONDON – The Daily Express has become the latest newspaper publisher to launch a paid-for archive as it bids to make money from its online operations.

Scottish Power tasks Bright Blue Day with direct marketing account

LONDON – Scottish Power has appointed Bright Blue Day to handle its direct marketing account, following a three-way pitch handled by creativebrief.

Social Web TrendStream


Um infográfico da TrendStream mostra o tipo de envolvimento nas mídias sociais por país. O Brasil lidera na quantidade de usuários que mantém um perfil online.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Despite Numbers, Package-Goods Players Are Ramping Up Online Spend

BATAVIA, Ohio (AdAge.com) — Increasing signs point to a surge in digital spending by package-goods players that's gathered momentum over the course of 2009 and heading into 2010 — though that might not be apparent from looking at the measured-spending numbers.

Sexy hand casting for Perrier

I am sure you have seen this collector video advert for Perrier Here is the new release from Perrier for the casting of the sexy hand… Advertiser: Perrier Agency: Ogilvy Paris

Memo to Comcast: How to Fix NBC


NEW YORK (AdAge.com) — Weighed down by lackluster programming and declining ratings, NBC has been a problem for many different people: programming honchos Kevin Reilly and Ben Silverman; NBC Universal CEO Jeff Zucker; GE chief Jeff Immelt; and even one-time top-rated late-night comic Jay Leno. Now the hot potato is soon to be passed to Comcast — which, oddly enough, doesn't see the broadcast network as a burden at all.

Vitalic – See The Sea (Red)

Un magnifique clip-vidéo pour l’artiste français Vitalic, avec ce voyage onirique autour de la dynamique des fluides. Un clip construit autour de l’image et de la pochette de l’album FlashMob, dirigé par DIY et Brillantine. Une vidéo à découvrir en HD dans la suite.



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Previously on Fubiz

A car with a couple of nice big air bags to throw my head into

A sexist video advert that has been banned from TV which is comparing driving a car with a sexual act. Advertiser: Toyota Yaris “a couple of nice big air bags to throw my head into”

Online shoppers increasingly swayed by customer reviews

LONDON – Online shoppers rely heavily on user-generated product reviews, with the number of such reviews accessed up 128% year on year, according to new research.

Magazine review: ASPECT – The Chronicle of New Media Art

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The current issue of this DVD magazine focuses Middle East, presenting nine artists’ perspectives from both inside and outside of the region. Not only focused on the political, religious, and cultural dissent, these works ruminate on language, food, ritual, media, power, fear, humor, and beauty continue

FIFA 10 | Keepie Uppie Challenge

FIFA 10 Challenge

O Ronaldinho não joga mais bola, mas faz graça em comercial como ninguém. Ao contrário de seus adversários, ele deu um jeito de se virar no desafio “Keepie Uppie”, ou seja, fazer embaixadinhas com os olhos vendados.

É uma ação proposta pela Electronic Arts para promover o “FIFA 10″. Além do vídeo principal, abaixo, o canal youtube.com/blindkeepieuppie revela um monte de cenas de bastidores e erros de gravação.

A criação é da Wieden+Kennedy Amsterdam.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Huffington Post’s New Ad Revenue Stream: Twitter Feeds


NEW YORK (AdAge.com) — The Huffington Post has started offering marketers the ability to inject their own paid comments among reader comments and place paid Tweets among the live Twitter feeds the site assembles around news subjects and events.

Report calls for ‘lighter touch’ UK media regulation

LONDON – A report led by former Virgin Media content chief Malcolm Wall has called on the Government to overturn media regulation to ensure the UK is not left behind in the TV, internet and social media industries.

Your hands can do amazing things

In this video a woman is able to play the A letter for Elise song with by squeezing her hands… In this video a woman is able to fold T Shirt in one move… Your hands can do amazing things. Detecting early breast cancer is not one of them. Get annual mammogram. Advertiser: League Against […]

Social-Media Guru David Armano Heads to Edelman


NEW YORK (AdAge.com) — David Armano is leaving the social-media consultancy Dachis Group after only eight months to join independent PR shop Edelman, where he will work on social-media efforts for some the agency's biggest clients, which include PepsiCo, Burger King, Starbucks, Walmart, eBay and Unilever.

Study claims advertising executives destroy £11.50 for every £1 they create

LONDON – Childcare workers and hospital cleaners are worth more to society than advertising executives and bankers, according to a study by the think tank New Economics Foundation.

Virgin appoints Barron as chief operating officer

LONDON – Virgin Media has named its strategy supremo Andrew Barron as chief operating officer.