Havaianas: Will people

Havaianas: Will people

Will people look down when you talk? Probably if you wear Havaianas. Definitely if you don’t brush your teeth.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Director: Bruno Prosperi
Copywriter: Renato Simões
Illustrator: Marcos Sachs
Photographer: Hugo Treo, Fernando Nalon
Published: April 2008

Havaianas: Think twice

Havaianas: Think twice

Think twice about that boob job. Imagine looking down and not being able to see your Havaianas.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Director: Bruno Prosperi
Copywriter: Renato Simões
Illustrator: Marcos Sachs
Photographer: Hugo Treo, Fernando Nalon
Published: April 2008

Havaianas: Men: buy a pair

Havaianas: Men: buy a pair

Men: buy a pair. Women: buy a pair. Metrosexuals: wax your big toes and buy a pair.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Director: Bruno Prosperi
Copywriter: Renato Simões
Illustrator: Marcos Sachs
Photographer: Hugo Treo, Fernando Nalon
Published: April 2008

Havaianas: Many colours

Havaianas: Many colours

Many colours. Or many shades of grey, if you are colour blind.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Director: Bruno Prosperi
Copywriter: Renato Simões
Illustrator: Marcos Sachs
Photographer: Hugo Treo, Fernando Nalon
Published: April 2008

Havaianas: If color

Havaianas: If color

If colour didn’t draw attention, post-its would be white.

Advertising Agency: Almap BBDO, São Paulo, Brazil
Creative Director: Marcello Serpa
Art Director: Bruno Prosperi
Copywriter: Renato Simões
Illustrator: Marcos Sachs
Photographer: Hugo Treo, Fernando Nalon
Published: April 2008

Ford: Key skyline

Ford: Key skyline

The city is in your hands.

Advertising Agency: Ogilvy & Mather Rome, Italy
Creative Director: Elisa Pazi
Art Director: Sara Ghidoni
Copywriter: Vittorio Zotti
Illustrator / Photographer: Stefano Bottesi
Published: May 2008

Mercedes-Benz: Sound

Mercedes-Benz: Sound

The sound system from Bose. Exclusive in the SLR and in all SL Class models.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Creative Directors: Andreas Putz, Volkmar Weiss
Art Director: Volkmar Weiss
Copywriter: Thomas Niederdorfer
Illustrator: Dian Warsosumarto
Account Supervisors: Judith Zingerle, Peter Hoerlezeder
Published: July 2007

Renault: Aquarium

Renault: Aquarium

2600 liters of luggage space. The new, bigger Renault Kangoo.

Advertising Agency: Publicis, Warsaw, Poland
Creative Directors: Iwona Kluszczynska, Wojciech Dagiel
Art Director: Magdalena Drozdowska
Copywriter: Mateusz Ksiazek
Published: April 2008

MyRichUncle student loans: Straight

MyRichUncle student loans: Straight

Thinking saves thousands.

Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff

MyRichUncle student loans: Saving

MyRichUncle student loans: Saving

Thinking saves thousands.

Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff

MyRichUncle student loans: Instead

MyRichUncle student loans: Instead

Thinking saves thousands.

Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff

MyRichUncle student loans: Lady

MyRichUncle student loans: Lady

Thinking saves thousands.

Advertising Agency: SS+K, USA
Chief Creative Officer: Marty Cooke
Art Director: Peter Cortez
Copywriter: Daniel Bremmer
Producers: Jeannie O’Toole, Amy Moorman
Account Executives: Rebekah Ahn, Jennifer Vizina
Photographer / Designer: Diametric Davidoff

Atlantis Travel Agency: Israel

Atlantis Travel Agency: Israel

Times have changed. Take the opportunity and travel.

Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos, Leandro Castilho
Art Director: Lucas Heck
Copywriter: Filipe Medici
Illustrator: Carlos Fonseca
Published: April 2008

Atlantis Travel Agency: Constantinople

Atlantis Travel Agency: Constantinople

Times have changed. Take the opportunity and travel.

Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos, Leandro Castilho
Art Director: Lucas Heck
Copywriter: Filipe Medici
Illustrator: Carlos Fonseca
Published: April 2008

Atlantis Travel Agency: Austria

Atlantis Travel Agency: Austria

Times have changed. Take the opportunity and travel.

Advertising Agency: MatosGrey, São Paulo, Brazil
Creative Directors: Silvio Matos, Leandro Castilho
Art Director: Lucas Heck
Copywriter: Filipe Medici
Illustrator: Carlos Fonseca
Published: April 2008

First Security Mortgage Services: Addition

First Security Mortgage Services: Addition

Advertising Agency: 22squared, Tampa, USA
Creative Directors: John Stapleton, James Rosene
Art Director: Danny Corrales
Copywriters: James Rosene, Ryan Stafford

First Security Mortgage Services: Fluctuates

First Security Mortgage Services: Fluctuates

Advertising Agency: 22squared, Tampa, USA
Creative Directors: John Stapleton, James Rosene
Art Director: Danny Corrales
Copywriters: James Rosene, Ryan Stafford

First Security Mortgage Services: Life

First Security Mortgage Services: Life

Advertising Agency: 22squared, Tampa, USA
Creative Directors: John Stapleton, James Rosene
Art Director: Danny Corrales
Copywriters: James Rosene, Ryan Stafford

First Security Mortgage Services: Upside down

First Security Mortgage Services: Upside down

Advertising Agency: 22squared, Tampa, USA
Creative Directors: John Stapleton, James Rosene
Art Director: Danny Corrales
Copywriters: James Rosene, Ryan Stafford

First Security Mortgage Services: Arms

First Security Mortgage Services: Arms

Advertising Agency: 22squared, Tampa, USA
Creative Directors: John Stapleton, James Rosene
Art Director: Danny Corrales
Copywriters: James Rosene, Ryan Stafford