The New Rules of Crisis Response

This post was created in partnership with Brandwatch A brand’s response to a crisis can define public perception for years. In an era where misinformation spreads in seconds and consumers demand swift, transparent action, companies must navigate high-pressure moments with precision to maintain trust. During an ADWEEK House Austin Group Chat, co-hosted with Brandwatch, a…

Why Nikki Glaser Is Returning to Host the 83rd Golden Globes

The Golden Globes hopes to be Pope-ular once again. Today, CBS and the Golden Globes announced that comedian Nikki Glaser is returning to host the 83rd annual awards show. The event kicks off in January 2026 on Paramount’s broadcast and streaming platforms. “Hosting the Golden Globes this year was without a doubt the most fun…

Family of Missing Iowa Anchor Releases Statement About Unsealing Search Warrant in Case

Jodi Huisentruit’s family has issued a statement about the 2017 search warrant concerning a person of interest in the Iowa news anchors disappearance. Huisentruit disappeared on June 27, 1995, while on the way to her morning anchor job at KIMT in Mason City, Iowa. The family’s statement comes days after a hearing was held on…

OMD Taps Publicis Execs As Chief Investment Officer Kelly Metz Exits

Omnicom Media Group (OMG) agency OMD has announced two new additions to its C-suite: Dan Rolli as chief investment officer (CIO) and Kim Einan as chief strategy officer (CSO). Both execs join from long tenures at Publicis Group, where Rolli most recently served as evp and head of partnerships at Zenith and Einan previously held…

Sesame Workshop Announces Layoffs With Sesame Street Still Searching for New Home

Sesame Workshop is making cuts to its staff, the nonprofit organization confirmed on Wednesday. However, the number of employees affected wasn’t disclosed. The news comes as the group’s flagship show, Sesame Street, continues its search for a new TV or streaming home after Warner Bros. Discovery didn’t renew its output deal for new episodes last…

Tens of Thousands In Ad Revenue Lost in Google Ads’ Weekend Outage

Google is apologizing to advertisers after Google Ads stopped serving ads for some accounts over the weekend, beginning on March 1. Other advertisers were met with error messages, high latency, and other unexpected issues, leading to displaced ad spend and lower conversions. Some advertisers estimate the impact to be in the tens of thousands in…

Cade Cunningham Takes on Robot Basketball Hoop to Coach Fans About Crypto

Cade Cunningham faced the three-point contest, a new game format, and a steady stream of brand activations and events during his first NBA All-Star Weekend, including everything from an interview from TNT Inside the NBA personality Ernie Johnson at an American Express All-Star event to an appearance at Foot Locker’s giant activation just across Powell…

Cade Cunningham Takes on Robot Basketball Hoop to Coach Fans About Crypto

Cade Cunningham faced the three-point contest, a new game format, and a steady stream of brand activations and events during his first NBA All-Star Weekend, including everything from an interview from TNT Inside the NBA personality Ernie Johnson at an American Express All-Star event to an appearance at Foot Locker’s giant activation just across Powell…

From Burger King to Bumble, These Brands are Currently Without a CMO

There is always activity in the chief marketing executive (CMO) role, and some big moves have been made over the last 12 months. Where OpenAI hired its first marketing chief, other brands such as Starbucks, Adobe, and McDonald’s said goodbye to execs and either promoted or welcomed new ones in their place. There have also…

Disney and Hulu Respond After Oscars Streaming Glitches Affect Viewers

Due to streaming glitches, Hulu didn’t always bring viewers the best picture in its Oscars night debut. The 97th Oscars on Sunday marked the first time Hulu aired the Academy Awards. After years of linear resistance, Hollywood’s pre-eminent awards show returned to ABC last night along with livestreams on multiple digital platforms, including Hulu, Fubo,…

Google, Amazon, Others Respond to Senators’ Inquiry About Funding CSAM Via Ads

Under pressure from bipartisan lawmakers, Google, Amazon, and other major ad industry players have shared the actions they’re taking after they inadvertently helped facilitate advertising on a site known to host child sexual abuse material (CSAM). Amazon has issued refunds to advertising customers whose ads appeared on the website. Google has blocked advertising on the…

AI and Election Power 7% Net Revenue Boost for Stagwell in 2024

Buoyed by AI investments, an “aggressive” M&A strategy, increased spending from Big Tech clients, and the U.S. election, Stagwell grew its net revenues by 7% year-on-year. The numbers $2.3 billion: Stagwell’s net revenue for 2024, up 7% from 2023. $630 million: The group’s Q4 net revenue, up 14% versus the prior year period. 8%: Net…

WBD Updates DEI Program to Only Say ‘Inclusion’ Amid Trump Crackdown

Warner Bros. Discovery is the latest company to make changes to its diversity, equity, and inclusion initiatives amid the Trump Administration’s crackdown on the programs. According to a memo sent to WBD employees on Thursday, the same day as the company’s fourth-quarter earnings report, the company’s “overarching work in this space will now be referred…

CBS Names KGO GM Tom Cibrowski Head of News

Tom Cibrowksi has been named CBS News president and executive editor, reporting to Wendy McMahon, president and CEO of CBS News and Television Stations and CBS Media Ventures. In this role, announced today, Cibrowski will oversee CBS News, including newsgathering, all units and shows. Cibrowski is currently the president and general manager of ABC owned…

AppLovin is Officially the New Target of Short Sellers

When short sellers have you in their sights, it can be a wild ride, and adtech darling AppLovin is finding that out firsthand. AppLovin has been the target of multiple recent short seller reports, the splashiest of which was published last week by investing newsletter The Bear Cave. This week, three other shorting-focused groups–Sakura Research,…

After Less than Two Years as CEO, Unilever’s Hein Schumacher Receives His Walking Papers

In a development that’s startled analysts and serves as a reminder that shorter tenures apply to CEOs and CMOs alike, consumer products giant Unilever announced that its chief executive will step down after a tenure of 1 year and 10 months. Hein Schumacher will leave the CEO’s office on May 31st, to be replaced by…

Scot Chastain Named GM of WISC in Madison

Scot Chastain has been named vice president and general manager of WISC in Madison, Wisconsin. “Scot Chastain’s depth of broadcasting and media leadership really stands out,” said Brian Burns, evp and and chief operating officer of parent company Morgan Murphy Media. “He has a strong vision for how to lead and grow a local media…

Perplexity’s Next Bet? An AI-Driven Browser Called Comet

Perplexity is moving beyond AI search and into the crowded web browser market. The $9 billion startup teased its new browser, Comet, on X, calling it an “agentic search” experience. It launched a signup list but offered few details on how the browser will stand out from competitors. Comet: A Browser for Agentic Search by…

Pat O’Toole Leaves Burger King To Join Unleashed Brands As CMO

Burger King chief marketer (CMO) Pat O’Toole has left the QSR and joined Unleashed Brands as its new chief marketing officer, the company revealed on Thursday. At Unleashed Brands, O’Toole will oversee the marketing efforts of more than 1,300 franchises with a mission to help kids learn, play, and grow. The youth-enrichment company, which was…

New Study Reveals the Impact of Relevant Advertising in Cultural Moments

There’s no need to pontificate about the power of relevant advertising in live moments; the numbers speak for themselves. New research from Magna, the media intelligence and investment unit within IPG Mediabrands, and Sightly, a real-time marketing intelligence and activation company, quantifies the impact of aligning brands with real-time trends during media campaigns. In the…