In this week’s episode of To Dine For, host Kate Sullivan is joined by Jason Feifer. Feifer is editor in chief of Entrepreneur Magazine, and host of the podcasts Problem Solvers and Build for Tomorrow. He’s the author of the recently released book, Build for Tomorrow, which is an action plan for embracing change and…
In meetings with agency and brand leadership this week, Elon Musk, Twitter’s new owner, has been receptive to concerns about hate speech on the platform while also generally eluding pressing questions about the platform’s future, sources told Adweek. “Honestly, he seemed a bit all over the place,” said a media buying executive at a large…
In today’s episode, Adweek’s senior TV reporter Mollie Cahillane sits down with Ilana Kloss, former U.S. doubles champion, CEO and commissioner of World Team Tennis from 2001-2021, and current CEO of Billie Jean King Enterprises. Along with her wife, Bille Jean, Kloss is now part owner of the Los Angeles Dodgers and the Angel City…
In this week’s episode of To Dine For, host Kate Sullivan is joined by Gavin Hattersley, CEO of Molson Coors, the second largest brewery in the United States. Hattersley previously served as global chief financial officer for Molson Coors, and served as a member of the MillerCoors Board of Directors. To Dine For Podcast: Arlan…
In this week’s episode of Yeah, That’s Probably an Ad, creative and inclusion editor Shannon Miller and director of audience engagement Jess Zafarris are joined by Katie Donnel, senior marketer at Uber Eats, and Simon Armour, creative director at Kamp Grizzly to discuss Uber Eats’ Halloween horror film starring Keke Palmer, how the film came…
The lifestyle and arts publisher Leaf Group has hired Lindsey Abramo as its new chief revenue officer, where she will report to chief executive officer Sean Moriarty, Adweek has learned. Abramo began the role Monday. Rather than operate purely as a media company, the Leaf Group portfolio contains a variety of brands with distinct business…
In its latest operating system update, Apple said it’s taking a cut of boosted posts, a format available on social networks like Facebook, Instagram and Twitter, where users and companies can pay these platforms to have their posts amplified more widely. Apple said in a post on the App Store review guidelines accompanying the new…
To mark the release of Taylor Swift’s latest album, Midnights, Messenger released a “Taylor Swift” chat theme users can activate in conversations. This theme adds lavender message bubbles to a conversation. When this chat theme is activated in a conversation, the conversation’s emoji will automatically be updated to the mantelpiece clock emoji. Our guide will…
Australia wants the world to know that it is a place to see its incredible sights and make friends through the release of a global marketing campaign fronted by a toy kangaroo and unicorn who are on an adventure to explore the country. Titled “Come and Say G’day”–the campaign from Tourism Australia is led by…
On this week’s episode of Brave Commerce, Sucharita Kodali, vp and principal analyst at Forrester, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss financial business strategy and consumer spending habits. Kodali shares her thoughts on how consumers are spending despite inflation, the post-pandemic commerce landscape and how habits will change over the next year….
You’re 18 and graduating from high school. Your family, friends, teachers ask the age-old question: “what do you want to be when you grow up?” Fast forward: you’re 22, just landed your first, real “adult” job, and it’s in some marketing-adjacent field. Suddenly, you’re 30 and have crushed it at said job and now have…
Whether it’s in sports or in video games, elite players go where they can be a playmaker and game-changer. After nearly two decades at Nike uplifting underserved athletes and customers, Jordan Women’s vice president and general manager Andrea Perez sees a similarly challenging playing field in gaming. This month, Perez joins Sony Interactive Entertainment (SIE)…
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment, from a Ryan Reynolds Mint Mobile stunt to a new beverage from Red Bull. Morsel #1: Ryan Reynolds infuses Mint Mobile with AriZona tea style price savings (sort of) A can of AriZona Iced Tea has been $0.99…
The menu in this stylishly minimalist shop listed various “strains,” along with the effects each could have, and showcased the products in clear glass jars for best visibility. Employees, meanwhile, used digital scales to measure every order down to the precise gram. Outdoor ads beckoned consumers to visit the popup in Toronto’s trendy Queen Street…
DirecTV and youth sports partnership platform LeagueSide have teamed up with Olympic gold medalist and pro soccer player Sydney Leroux to help grow sponsorships for young athletes across the U.S. In the campaign, Leroux goes undercover with a beard, hat and fake curls as a new skills coach of a girls’ soccer team. As she…
On Tuesday, CNN laid off a bulk of its podcast division, according to a tweet from an employee affected by this latest round of cuts. Parent company Warner Bros. Discovery is seeking $3 billion in cost savings since the April merger of Warner Media and Discovery Inc. Top line A tweet from now-former CNN audio…
As many as 5,000 people are expected to gather in downtown Los Angeles this weekend to see live a performance from rapper ScHoolboy Q, shop limited-edition merchandise, watch a glass blowing competition and sample dishes from popular food trucks. Entry to the event is free, and there’s no code word or secret handshake required, just…
Agency network Dentsu has named Madeleine Fashion Group’s chief executive Karin Zimmermann as its new CEO for the German and DACH (Germany, Austria and Switzerland) markets, succeeding Ulrike Handel who left Dentsu International. Zimmermann, who will take on the role from January 2023, will join the EMEA Executive Team as well as the Board of…
For the Latinx community, the ad industry is still unwelcoming. Just 8.9% percent of ANA members are Hispanic, whereas Hispanics comprise 23% of the U.S. population, according to the organization’s 2021 advertising and marketing industry diversity report. The problem doesn’t start and stop at hiring. Agencies struggle to retain people of color, who switch roles…
As it brings its agencies closer together in the U.K. into a second campus based in London to further simplify its operations, agency network WPP has promoted GroupM’s chief executive there, Karen Blackett, to country president. The elevation of Blackett, who initially joined media agency Mediacom as chief operations director in 2008, will see her…
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