The numbers $49 million — Paramount notched an operating profit of just $49 million–barely above breakeven–but it’s the second quarter in a row of profitability for the network. $6.73 billion — Paramount netted a total of $6.73 billion in sales, which was short of the estimated $6.94 billion it was anticipated to bring in and…
Abigail Degler will join ABC affiliate WMAR in Baltimore, Maryland as a weekday meteorologist. Degler previously worked as the weekend morning meteorologist at WJZ in Baltimore, MD. Before moving to Baltimore, Degler worked as the weekend morning meteorologist at WAFF in Huntsville, Alabama. She started her career in meteorology at WTWO in Terre Haute, Indiana.
An election-pegged commercial from Calm that didn’t have a single line of spoken dialogue quickly became a major talking point in the hours following Donald Trump’s win of the White House. Both within the advertising industry and outside of it, fans have been discussing the merits of the ad’s 30 seconds of pure silence, a…
Some brands have found that TikTok Smart+, launched in October, has delivered inconsistent performance. Others have grumbled about a lack of clear revenue data, beyond the basic campaign metrics like impressions, conversions, and return on ad spend, making it tough to validate its effectiveness. “We’re not at a point where we’re seeing large shifts of…
Jackson, Mississippi ABC affiliate WAPT is making changes to its weekday morning and weekday evening news teams. Starting Wednesday, November 20, anchor Allie Ware rejoins the weekday morning news team after leaving in 2021. On Monday, December 2, weekday morning anchor Erin Pickens moves to the evening news team, co-anchoring the 5 p.m. newscast with…
As Americans head to the polls on Tuesday, it’s important to remember that reporting the results will be a marathon, not a sprint. With that in mind, TVNewser reached out to the poll watchers at various news networks to weigh in on what viewers need to know amidst the incoming flood of Election Night data….
Alexa Farrell (pictured left) said she is leaving WTIC in Hartford, just six months after starting at the Fox affiliate. “So long 61,” Farrell wrote on Facebook. “The plan was never to stay for a long time, but the people and the stories from here will stay with me forever.” Farrell joined the station in…
Alexa Farrell (pictured left) said she is leaving WTIC in Hartford, just six months after starting at the Fox affiliate. “So long 61,” Farrell wrote on Facebook. “The plan was never to stay for a long time, but the people and the stories from here will stay with me forever.” Farrell joined the station in…
The numbers $7 million — The reported minimum Fox was seeking for 30-second commercials for Super Bowl 59. $3.56 billion — Fox’s reported revenue for the first quarter of fiscal 2025, up 11 percent from a year earlier. $832 million — Fox’s net income in the quarter, which is up more than double from $415…
This article is part of ADWEEK’s Ultimate Guide to Retail Media. Retail media is causing a leadership shakeup. Companies are rapidly hiring executives with deep advertising expertise to stand up advertising businesses. These executives not only have strong ties with advertisers but also know how to develop ad products that won’t overly annoy consumers. Amazon,…
The Jeff Bezos-backed startup Perplexity is taking aim at ecommerce. Perplexity is now inviting users to gain early access to its new feature, dubbed “Pro Shop,” which allows them to research and purchase products from various merchants directly on its platform, according to an internal email obtained by ADWEEK. The Pro Shop feature promises free…
The numbers $1.9 billion — The final total for Paris Olympics revenue for Comcast and NBCUniversal. $1.4 billion — The record-setting revenue from Olympics ad sales. $300 million+ — The Olympics revenue, specifically from Peacock. 36 million — Peacock’s total subscribers after the Olympics and NFL boost. $436 million — Peacock’s losses in third-quarter revenue,…
When Grammy-nominated artist and multi-platinum producer Ryan Leslie released his 2016 album MZRT, there were no billboards, bells, or whistles. Instead, he promoted it via an inbound SMS campaign, without a record label or intermediary. To do this, he used Superphone, a product powered by his platform Disruptive Multimedia. The product empowers artists and creators…
Former WBBM anchor Brad Edwards has a new career after leaving the Chicago CBS-owned television station. He told Axios that he was let go from the station and is leaving journalism to start a communications firm. “‘I’m a word nerd at heart, a sentence parser, and I’m driven by impact,” he wrote on Facebook. “Now,…
We’re still in the midst of conference season. ADWEEK’s Mediaweek is back, bringing you the sharpest insights and industry-leading speakers, whether you’re attending in person in New York or virtually, make sure you don’t miss it. From Oct. 29 to 30, C-suite media execs, brand marketers, and platform leaders will convene to discuss the state…
LiveIntent has laid off 35 people, according to a warn notice filed this week with the New York State Department of Labor. The data and identity company was acquired by Zeta Global for $250 million in a deal that closed Oct. 21. The acquisition was first announced on Oct. 8. New York-based LiveIntent had 159…
The advertising and marketing ecosystem is fueled by brand budgets, but agencies, publishers, vendors, and other constituents have not been aligned on marketer growth. That’s the view of Bob Liodice, CEO of the Association of National Advertisers (ANA), who sat down exclusively with ADWEEK at the organization’s flagship Masters of Marketing conference in Orlando, FL….
Fox wants to reimagine its ad sales approach. Today, Jeff Collins, Fox’s president of advertising, sales, marketing, and brand partnerships, announced the company is implementing a strategic ad sales team restructure to strengthen its advertiser relationships and drive innovation. “The new structure reimagines a modern-day sales organization,” Collins said in a statement. “It’s designed to…
Winnie Dortch is out of the Intensive Care Unit and continues to make a “miraculous” recovery, according to Cleveland CBS affiliate WOIO. Dortch was shot in a domestic incident earlier this month. WOIO said Dortch still has months of therapy ahead of her, but is “doing well and can’t wait to get back to work!”…
Long-time KTIV sports director Brad Pautsch died on Saturday, October 19. He was 58. Pautsch underwent surgery to remove a malignant tumor from his brain in March 2021. After his surgery, he suffered a stroke. He made it through the seven-hour procedure, five rounds of chemotherapy, and stem cell treatments at the Mayo Clinic. In…
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