In Canada, patio season is a big deal. And Jack Astor’s has found a clever solution to enable remote workers to “Patio like a boss” while the weather is still nice. The Canadian restaurant chain and its creative agency partner, The Garden, launched the “Work From Patio” social campaign to encourage customers to ditch their…
Any event can be instantly improved with a good snack. But what’s one to do when snacks are not allowed? Instacart has a potential solution: turn your event wear into a secret carrier and just sneak the tasty treats in. In an effort to break some rules and inspire snacking wherever you are, Instacart took…
Leading safety footwear and apparel brand Red Wing Shoe Company has a history of supporting workers that stems back to 1905. For Labor Day, the brand believes the work done by trade workers in America should be celebrated especially on Labor Day. To emphasize this, Red Wing will not offer its products on sale for…
Kraft Heinz’s Lunchables encouraged kids to play with their food last year with a store takeover at FAO Schwarz in New York. This back-to-school season the brand is expanding on that theme with a “Lunchabuild This” campaign developed by Goodby Silverstein & Partners. Consumers can download 25 blueprints from the brand’s website for crafting creations…
The Covid-19 pandemic has sparked a sharp increase in tech usage among older adults. Still, access has remained an ongoing issue. With many embracing a larger technological sphere, questions have arisen about how tech and advertising companies traditionally aimed at younger target demographics can accommodate a changing market. Leaning into statistics that show older adults…
Award shows provide an ideal, highly publicized stage for immovable fashion statements. Burger King and “Big Energy” performer Latto are all too aware of this. So when the 2022 MTV VMAs came into view, the two pegged the moment as the perfect time to debut a brand new crown fit for a “king, queen and…
Participation in youth football has been on the decline for more than a decade as parents concerned about concussions and other injuries have steered their kids toward other sports. The NFL is looking to renew interest with a “Play Football” campaign from 72andSunny starring Super Bowl-winning former quarterbacks Peyton and Eli Manning. The effort aims…
Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment! Morsel #1: Doritos, Doritos everywhere, nor any bite to eat Doritos is challenging fans to find the chip-like triangles hidden in their surroundings with a multichannel campaign spanning OOH, gaming, AR and more. Most prominently, the brand is…
Karma’s World is officially making its mark, and Chris “Ludacris” Bridges couldn’t be happier. That’s because it took the award-winning rapper, actor, producer and now children’s book author over a decade to bring the animated children’s program to audiences. Now, the show and its titular character–which has earned multiple NAACP award nominations since its debut…
Whether you have been online dating for years or mere months, finding meaningful connections can be difficult. Once it does happens, there’s still one important breakup that users have to anticipate: the one between them and the dating app itself. But don’t feel bad for apps like Hinge, which is reminding singles that ditching its…
It’s not always easy to know when and how legal representation might be helpful in every day life. TV and film representations focus on high-profile criminal cases, which can obscure the more commonplace instances in which legal advice might come into play, such as landlord disputes, formation or dissolution of a business or divorce proceedings….
Members of fantasy sports leagues analyze players’ statistics to build their ideal team and track how well their chosen athletes perform over the course of the season. Diageo’s Bundaberg Rum and Leo Burnett Australia are using the hobby as a way to draw attention to the National Women’s Rugby League ahead of its premiership season…
For a busy parent, a satisfying meal can range from a celebratory steak dinner to a generous bowl of cereal. Sometimes, it even involves a quick swipe of a rapidly cooling chicken nugget off your kid’s abandoned plate, which they hopefully won’t miss. There’s no shame in that. In fact, there’s now a wine for…
Bark, home of the popular subscription service for toys and treats, is offering dog devotees the ultimate accessory: a free tattoo of their furry friend. Time with a beloved pet might be fleeting, but body art is forever. The program, launching today on TikTok, celebrates both the brand’s 10th anniversary and National Dog Day on…
Slowly but surely, summer is drawing to a close, making it the perfect time to reflect on sunny days gone by. Getting out and enjoying the last days of the season can feel bittersweet, but fortunately even feeling nostalgic can make for a wholesome summer pastime when paired with fun activities. As part of its…
When it comes to discussing health and sexual wellness, the true experiences and needs of women still remain fairly taboo topics within media. But Headspace is hoping its next campaign will help change how women get to participate in these conversations. Aiming to empower, the mindfulness and meditation platform partnered with Peanut, an online community…
Rick Astley is reprising the classic 1987 music video that has provided fodder for more than a decade’s worth of memes as part of a new campaign for insurance brand American Automobile Association (AAA). The British singer appeared in a new 35th anniversary version of the “Never Gonna Give You Up” video that features back-up…
Whatever your fandom may be, sports or reality TV, chances are you know the pain of trying to watch the latest release only to realize that it’s not available on any of the platforms you subscribe to. Streaming services are convenient in many ways, but tracking down media across the internet can be a chore….
Cash App continues to blend star power and financial literacy with the launch of its latest campaign, “That’s Money.” For the latest installations, the brand tapped two major stars: Grammy award-winning artist Kendrick Lamar and wide receiver Odell Beckham Jr. “The Balcony Scene” features Kendrick, comedian ExavierTV and investor and entrepreneur Ray Dalio. In a…
If those random snaps in your phone of you devouring a grilled cheese sandwich after a fun night out still make you smile, Google and beloved organization expert Marie Kondo want you to know that there’s actually space available for those alongside every other memory you wish to keep close. Google worked with L.A.-based indie…
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